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Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
Learn To Sell Homes Faster - webianr
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Learn To Sell Homes Faster - webianr

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Mortgage Coach teaches loan officers and Realtors how to sell homes faster in today's marketplace

Mortgage Coach teaches loan officers and Realtors how to sell homes faster in today's marketplace

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  • 1. Learn to Sell Homes Faster with the Seller Buydown Strategy in Today's Marketplace To listen to the audio, join the conference call: 712-432-1001, access code 460056852#
  • 2. go to www.mortgagecoach.com
  • 3. MC Members ask questions in CHAT
  • 4. Agenda <ul><li>Why financing is the key to selling homes </li></ul><ul><li>Why and How the Seller Buydown Strategy works </li></ul><ul><li>How to create a video that you can share with everyone </li></ul><ul><li>How to actually generate leads with the SBD strategy </li></ul><ul><li>How to leverage this strategy at your next open house </li></ul><ul><li>How to use this strategy to win expired listings </li></ul><ul><li>How to use this strategy with REO and short sales </li></ul><ul><li>How to use this strategy to build new partner relationships </li></ul>
  • 5. Ron Quintero Today's Teachers To listen to the audio, join the conference call: 712-432-1001, access code 460056852# Scott Nicholson Bradley Kerr Dave Savage Host Loan Officer Realtor Expert
  • 6.  
  • 7. We need to work closer together than ever before
  • 8. Meet Ron Quintero <ul><li>Has been in the business for 26 years </li></ul><ul><li>Has sold over 11,000 homes in first 10 years </li></ul><ul><li>Has negotiated over 500 short sales </li></ul><ul><li>Has owned a real estate & mortgage companies </li></ul>
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  • 17. Is your MARKETING aligned with the MARKET?
  • 18. 1985 1985
  • 19. Success in Real Estate Sales?
  • 20. The More Ways You Know How to FINANCE Real Estate...
  • 21. The More TRANSACTIONS You Will Have!
  • 22. Focus On The FINANCING It's What Moves Inventory
  • 23. <ul><li>Rent vs. Own Analysis </li></ul><ul><li>Cost of Waiting Analysis </li></ul><ul><li>Seller Buydown Strategy </li></ul><ul><li>In-Home Marketing </li></ul><ul><li>MLS Financing Info </li></ul><ul><li>Seller Application </li></ul>6 Point Financing Strategy
  • 24. Big Takeaway. Creative financing is critical to selling homes, especially in this marketplace
  • 25. Meet Scott Nicholson To listen to the audio, join the conference call: 712-432-1001, access code 460056852# <ul><li>Scott has been a loan officer for 8 years </li></ul><ul><li>He closed 11 loans last month </li></ul><ul><li>He averages 7+ purchase closed loans per month </li></ul>
  • 26. <ul><li>The two major problems </li></ul><ul><ul><li>Problem #1. Massive inventory </li></ul></ul><ul><ul><li>Problem #2. Getting financing </li></ul></ul>
  • 27. <ul><ul><li>Because it lowers the monthly payment </li></ul></ul><ul><ul><li>Because it makes it easier to qualify </li></ul></ul>Why the Seller Buydown Works
  • 28. Payment and Income required without price reduction or seller buydown
  • 29. Payment and Income with $14,000 price reduction
  • 30. Payment and Income with $14,000 seller buydown $65 / $448 = 7
  • 31. Big Takeaway. The Seller Buydown has 7 times the leverage and impact as a price reduction
  • 32. The key to success is how you package and promote the SBD Strategy You need a good headline
  • 33. You need to create a Seller Buydown Flyer for every listing - THIS IS A REQUIREMENT It should only take you 5 minutes to create each flier
  • 34. CREATE a Video Press to create a quick video Press to upload after you are happy with your video Use Zoom & Edit to make a great video that creates an Aha moment
  • 35. You need to create a video to promote your Seller Buydown strategy - to forward to EVERYONE Creating a video give you a 100 to 1000 times leverage
  • 36. 3 Ways to SHARE a video <ul><li>Put a link in your email message </li></ul><ul><li>Send email through video community </li></ul><ul><li>Embed video in your website </li></ul>
  • 37. SHARE a video See how Jeremy is sharing a video with one of his clients
  • 38. Big Takeaway. The Seller Buydown isn't anything new...but how we are focusing on it, how we are packaging it and how we are promoting it ~ is GAME CHANGING
  • 39. www.mortgagecoachvideo.com SIGN-UP SHARE VIDEOS CREATE VIDEOS WATCH VIDEOS <ul><li>MORE LEADS </li></ul><ul><li>WIN MORE </li></ul><ul><li>SAVE TIME </li></ul><ul><li>DO THINGS RIGHT </li></ul>= Especially for loan officers and Realtors
  • 40. Lead Generation CHECKLIST <ul><li>Seller Buydown Flier in every open house </li></ul><ul><li>Videos for buyers, sellers and Realtors </li></ul><ul><li>&quot;Buyer Packs&quot; given to buyers in open houses </li></ul><ul><li>Realtor coaching groups </li></ul><ul><li>Expired listings </li></ul><ul><li>Active listing </li></ul><ul><li>FSBO's </li></ul><ul><li>The actual Seller is your best lead </li></ul>
  • 41.  
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  • 43. The seller had to reduce the price by $96,000 to catch up with the seller buydown strategy
  • 44. Big Takeaway. The seller would have to reduce the purchase price by $96,000 to get the same monthly payment as a $14,000 seller buydown ~ This is serious leverage
  • 45. realtor/lender The Seller The Buyer Transaction with Buyer and Seller
  • 46. The Seller The Buyer The Seller The $500,000 sell Help the seller become a buyer the $700,000 purchase The Buyer The Seller The Up Leg The Down Leg
  • 47. The Expired Listing $300,000 $500,000 $700,000 $900,000 $1,100,000
  • 48. Meet Bradley Kerr To listen to the audio, join the conference call: 712-432-1001, access code 460056852# <ul><li>Bradley has been a full-time Realtor for 11 years </li></ul><ul><li>He is selling an average of 8 homes per month </li></ul><ul><li>Has sold over 300 over his career </li></ul>
  • 49. The Open House CHECKLIST <ul><li>Work the numbers </li></ul><ul><li>Create the Seller Buydown Flier </li></ul><ul><li>Strategy Session with Realtor/Loan Officer </li></ul><ul><li>Marketing Plan (create scripts and talking points to promote and position each other) </li></ul><ul><li>Buyer Packages </li></ul><ul><li>Yard signs with sign rider </li></ul>
  • 50. Big Takeaway. I need to run the numbers, create a Seller Buydown Flier for every listing and create a video explaining the strategy ~ the power and simplicity is obvious
  • 51. Expired Listing CHECKLIST <ul><li>Search MLS </li></ul><ul><li>Ask the question: WHY is the property expired? (condition, location, price?) </li></ul><ul><li>Work the numbers </li></ul><ul><li>Create the Seller Buydown Flier </li></ul><ul><li>Have strategy session with Realtors </li></ul><ul><li>Marketing Plan (create scripts and talking points to promote and position each other) </li></ul><ul><li>Create special video for the specific property </li></ul><ul><li>Deliver &quot;Buyer Package&quot; </li></ul>
  • 52. Homework Assignments <ul><li>Watch Scott and Jeremy’s videos within 1 hour </li></ul><ul><li>Create Seller Buydown Flyer for 2 different properties within 12 hours (be sure to create task in Outlook with alarm) </li></ul><ul><li>Create video for seller within 24 hours </li></ul><ul><ul><li>video for buyer </li></ul></ul><ul><ul><li>video for Realtor </li></ul></ul>
  • 53. Watch video about how to create a sense of urgency to get fence sitters off the fence with the Cost of Waiting Analysis www.MortgageCoachVideo.com
  • 54.  
  • 55. Community Library
  • 56.  
  • 57. Solutions
  • 58.  
  • 59. Weekly Coaching Calls
  • 60.  
  • 61. Now it’s time to take action
  • 62. Taking Action <ul><li>Join Scott Nicholson, Ron Quintero and myself next Tuesday Coaching Call at 9 am PST </li></ul><ul><li>Join Jacob on Thursday at 9 am PST for training </li></ul><ul><li>For Non-Members we have a special price for the next 24 hours </li></ul><ul><ul><li>Recording of a 5 hour workshop with Scott Nicholson </li></ul></ul><ul><ul><li>We have a 30 day Guarantee </li></ul></ul>Call 800-485-7251
  • 63. EDUCATION SOLUTIONS COMMUNITY <ul><li>MORE LEADS </li></ul><ul><li>WIN MORE </li></ul><ul><li>SAVE TIME </li></ul><ul><li>BE THE BEST </li></ul>= (800) 485-7251 Mortgage Coach

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