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How to win loans on Zillow with Andrew Adams



Learn how to win loans on Zillow by Andrew Adams and Dave Savage

Learn how to win loans on Zillow by Andrew Adams and Dave Savage



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  • Where do you get your business?How much business do you do?
  • Redfin, Google,
  • Let me show you how and why EDGE changes everything It changes your success levels It makes your job easier It makes borrowers and Realtors trust you and like you faster It give you more confidence It improves the level of service and value that you deliver to your clients over night The mortgage business has never been more challenging in many ways and at the same time it’s never been more exciting – Now it’s time for the EDGE experience
  • Introduce Dan for a 5 minute update – it’s important that he is brief – so tell him to keep it under 5 minutes

How to win loans on Zillow with Andrew Adams Presentation Transcript

  • 1. Thank you for joining us.
  • 2. This Webinar will be starting shortly.
  • 3. Joe Puthur
  • 4.
  • 5.
  • 6.
  • 7. Breakthrough:
    significant or sudden advance, development, achievement that removes a barrier to progress
  • 8. Social.
    Email Automation.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Dave Savage
    I’m passionate about finding sales and marketing breakthroughs and then making them predictable and scalable with technology
  • 22. Mortgage Coach Philosophy
  • 23. Deliver the WOW
  • 24. Provide Obvious Value
  • 25. We’re listening to you…
    Learn how to get a meeting with the top Realtor in your local market
    Learn how to close business from online communities like Zillow, Trulia & Redfin.
    Learn how to Wow Realtors with the value you can deliver.
    Learn how to show a Realtor how you can help them sell their listings faster.
    Learn how to turn GFE conversation into opportunity.
    Learn how to get renters to get off the fence and into their first home even with the stimulus program gone.
  • 26. Interesting Facts
    Most loan officers quote a rate to a quality prospect less than 3 times per week
    90% of rate quotes don’t end up with a loan
  • 27.
  • 28.
  • 29.
  • 30.
  • 31. This is a future webinar
  • 32. Andrew usually close’s around 10 loans per month.
  • 33. However, this month he is closing over 20 loans
  • 34. Andrew generates most of his business from Zillow™ & other online communities
  • 35. Today’s Opportunity
    To find a new lead source with a constant flow of quality leads
    To have a repeatable sales process so you can win over 50% of your rate quotes
  • 36. Meet Andrew Adams
  • 37. http://www.zillow.com/profile/203K-Specialist/
  • 38.
  • 39.
  • 40. Please tell us a little about your marketplace and mortgage practice?
  • 41. Why do you like getting business from Zillow™?
  • 42. Show us how you win business online in Zillow™, Trulia & online communities
  • 43. What not to do
  • 44.
  • 45.
  • 46.
  • 47.
  • 48.
  • 49. A few key’s to Andrew’s Magic
    “The leads goes up when I takes a position against another loan officer who’s providing miss-information and bad advice”
    “When they see my passion and agree with my point of view they reach out to me”
  • 50. Andrew’s plan
    Reads forums for 30 minutes per day
    Managing 6-12 conversations at a time
    Delivers consistent sales process that delivers obvious value
  • 51. LeadGEN checklist
    Read Zillow™ forums daily (30 mins daily)
    Identify relevant threads
    Set watch alerts (manage 6-12 at a time)
    Respond quickly with obvious value
  • 52. Sales Process checklist
    Ask great questions via email
    Sends email with link to EDGE report (obvious value)
    If you want more details and an updated personal EDGE report call me to discuss
  • 53. Andrew’s FORMULA
  • 54. Andrew’s RESULTS
    18,000 people have viewed his profile
    12 people per day view his profile in Zillow™
    Gets weekly calls from clients he communicates directly within threads
    Gets calls from clients who read his threads
  • 55. Your challenges
    Don’t any enough time
    What I’m doing is working
    It’s hard to charge
  • 56. Show us your sales process that helps you win the trust and respect of your prospects
  • 57.
  • 58. How valuable is EDGE to your business?
  • 59. Get the attention of the best Realtors
  • 60. “Been trying to get an appointment with him for more than 2 years”
  • 61. “This is a very powerful tool that every originator should be using”
  • 62. Wow Realtors with Value
  • 63. Help Realtors sell homes faster
  • 64. Help Realtors sell homes faster
  • 65. Help Realtors sell homes faster
  • 66. Lets get started...
    5 steps get getting started with Zillow™
    3 steps to getting started with EDGE
  • 67. Zillow™ checklist
    Go to “Advice” tab and search your local marketplace
    Read Zillow™ forums daily
    Identify relevant threads
    Set watch alerts (manage 6-12 at a time)
    Respond quickly with obvious value
  • 68. EDGE checklist
    Get access to EDGE
    Create EDGE presentations
    Send EDGE link to client and partner
  • 69. will help you WIN more loans with less effort
  • 70. Make More Effective Sales Presentations
  • 71. Help Realtors® Sell More Homes
  • 72. Certified Mortgage Coach SUCCESS
    13 new Realtor relationships with 23 open houses!
    3 current Realtors with 3 or 4 locked loans each
    Old Average was maybe 1 referral every 3 months
    18 closings in one month!!
    Thea Druley
  • 73. Self-Paced Online Training
  • 74. Easy-to-Navigate Course
  • 75. 8 Hour NMLS National Requirement for 2011 Included!
  • 76. is Online & Easy to Use
    Easier to adopt and gets used more often
    See for Yourself 800.485.7251
  • 77. powers a WOW experience
    Better win ratio and more referrals
    See for Yourself 800.485.7251
  • 78. helps you Wow Realtors
    Open House
    Seller Buydown
  • 79. YourBreakthrough.
    See for Yourself 800.485.7251
  • 80. 8 Hours NMLS CE Now Included!!
    See for Yourself 800.485.7251
  • 81. You can start using start using EDGE for $89 monthly or $895 annually
    See for Yourself 800.485.7251
  • 82. You get access to Edge to see for yourself and HUGE today only savings.
    $600 Savings.
    $900 for the first 10 sign-ups.
    See for Yourself 800.485.7251
  • 83. $695 gets you everything.
    First 20 New Members ( Average Event 100)…
    See for Yourself 800.485.7251
  • 84. Meet
  • 85. “EDGE is an absolute game changer, it’s the most valuable tool for loan officers I’ve seen in my career “
    Todd Duncan
  • 86. Meet
  • 87. Thank you Andrew Adams
  • 88.  What I love about EDGEreports is that they are easy on the eye.  You can look at the charts and graphs and tell exactly what the report is saying within seconds.  
    Brent Sute in Tuscaloosa, AL
    See for Yourself 800.485.7251
  • 89. “I think EDGE is fantastic.  Edge puts all the calculations I do short hand into an easy process.   The presentation is clean and easy to read.  I love it! I was so excited I showed my wife last night.”
    Aaron Kayser Herndon, Virginia
    See for Yourself 800.485.7251
  • 90. “In our ever changing financial world Mortgage Coach's  EDGE  platform is THE vital tool to bring clarity and value to our clients. ”
    Paul Walton in Benicia, CA
    See for Yourself 800.485.7251
  • 91. “Edge works the way we do, ask the right questions in the right order and win your clients respect.  The feedback and results have been amazing.”
    Dan Rawitch, Petaluma, CA
    See for Yourself 800.485.7251
  • 92. Meet