Trends in U.S. Pear Production Chris Zanobini California Pear Advisory Board Sacramento, California [email_address] m Rach...
Many Thanks To: <ul><li>Tara Baugher, PA State University </li></ul><ul><li>Steve Castagnoli, OR State University </li></u...
North American Pear Production <ul><ul><li>United States 95% </li></ul></ul><ul><ul><ul><li>West Coast 98% of US Productio...
U.S. Pear Production 1,000 Tons 1,000 Acres Source: USDA, Economic Research Service <ul><li>1980 – 2007: </li></ul><ul><ul...
Bearing Acreage Source: USDA, Economic Research Service 1,000 Acres 2% 20% 9% 40% 20% 11%
US Pear Production by State 1998-2008 Source: USDA, Economic Research Service 1,000 Tons 3% 25% 20% 10% 60% 43%
U.S. Pear Crop Utilization  1,000  Tons Source: USDA, Economic Research Service Fresh pear market has  increased 60% Proce...
Per Capita Consumption People are eating fewer pears! Source: USDA, Economic Research Service There has been a  22% decrea...
Bartlett (Williams) Pear <ul><li>Approximately 22,240 acres  </li></ul><ul><li>Largest produced variety in the US (55%) </...
Total US Bartlett (Williams) Production 2003-2008 Source: National Agricultural Statistics Service, USDA There has been a ...
Anjou Pear Production Source: Final Crop Reports, Winter Pear Control Committee There was a  165% increase  in Anjou pear ...
Bartlett (Williams) Utilization by Market Source: National Agricultural Statistics Service, USDA There has been a  28% inc...
Canned Pear Trends (million cases) Source: Chris Zanobini, California Pear Advisory Board
Source: Chris Zanobini, California Pear Advisory Board U.S. Production by Variety *Reds Include: Red Clapp, Rubaiyat, Red ...
U.S. Imported Pears Source: USDA, Economic Research Service 1,000 Tons 67% 34% 1.6m% 970% 47% 78%
Imported Pear Utilization (Percent of Domestic Market) Source: USDA, Economic Research Service
Increase in Imported Pears <ul><li>Fresh imported pears have  increased  54% in the last 10 years. </li></ul><ul><ul><li>I...
Bartlett (Williams) Pear
2007 Canned Pear Imports <ul><li>U.S. Imported 42,195 tons </li></ul><ul><li>5.5 times the amount of exports </li></ul><ul...
“ Cheap imported pears from China and Thailand are taking an increasing bite out of the market for canned pears in the Uni...
Chinese Canned Pear Exports <ul><li>China is impacting the world </li></ul><ul><li>Imports to the U.S. have increased  214...
Bartlett (Williams) Pear
U.S. Pear Exports Source: USDA, Economic Research Service 1,000 Tons
Change in Top Export Markets 59% 56% 7% 65% 32% 49% 45% 966% 86% 28% 34% 46.5% 4.7% 10% 6.6% 55% 34% 135% 10yr avg Source:...
U.S. Imports vs. Exports 1,000 Tons Exports Imports Exports have remained relatively steady while imports have increased. ...
<ul><li>Exports: </li></ul><ul><ul><li>There was a  15.25% increase  from 1997 to 2002. </li></ul></ul><ul><ul><li>There w...
<ul><ul><li>Around 3% of total production </li></ul></ul><ul><ul><li>7,800 tons </li></ul></ul><ul><ul><li>Canada and Cent...
Exports U.S. vs. China China 317% U.S. 0.4% Source: Foreign Agricultural Service, USDA 1,000 Tons
NC140 trials in California, Oregon, Washington, New York, Nova Scotia (Canada), Chihuahua (Mexico) Keys to Future Profitab...
Keys to Future Profitability <ul><li>Efficient Cost-Effective Production </li></ul><ul><ul><li>Mechanization – reduce depe...
Keys to Future Profitability <ul><li>Efficient Cost-Effective Production </li></ul><ul><ul><li>Pest management </li></ul><...
Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><li>Post-harvest quality </li></ul>
Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><li>Cultivar breeding and evaluation ...
Keys to Future Profitability <ul><ul><li>Value-added products </li></ul></ul><ul><li>Innovative, high quality products </l...
Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><ul><li>Value-added products </li></u...
<ul><li>Effective marketing  </li></ul><ul><ul><li>Domestic, exports </li></ul></ul><ul><ul><li>Inter-generational </li></...
New Cultivars Hailey Red™(c.LT1) A sport of the Bartlett pear, Hailey Red is the best Red Bartlett discovered to date. It ...
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U.S. Pear Trends

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This presentation shows the trends in US Pear production, importation and exportation in the fresh and processed pear market. There is also some data on organic pear production.

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U.S. Pear Trends

  1. 1. Trends in U.S. Pear Production Chris Zanobini California Pear Advisory Board Sacramento, California [email_address] m Rachel B. Elkins University of California Cooperative Extension, Lakeport, California [email_address] Presented at Great Lakes Expo December 8, 2009
  2. 2. Many Thanks To: <ul><li>Tara Baugher, PA State University </li></ul><ul><li>Steve Castagnoli, OR State University </li></ul><ul><li>Bob McClain, CA Pear Advisory Board </li></ul><ul><li>Tim Smith, WA State University </li></ul><ul><li>Daniel Suenram, UC Cooperative Extension, Lake County </li></ul><ul><li>David Sugar, OR State University </li></ul>
  3. 3. North American Pear Production <ul><ul><li>United States 95% </li></ul></ul><ul><ul><ul><li>West Coast 98% of US Production </li></ul></ul></ul><ul><ul><ul><ul><li>Washington 50% </li></ul></ul></ul></ul><ul><ul><ul><ul><li>California 27% </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Oregon 23% </li></ul></ul></ul></ul><ul><ul><ul><li>Other Notable States </li></ul></ul></ul><ul><ul><ul><ul><li>New York </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Michigan </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Pennsylvania </li></ul></ul></ul></ul><ul><ul><li>Mexico & Canada 5% </li></ul></ul>Source: Chris Zanobini, California Pear Advisory Board
  4. 4. U.S. Pear Production 1,000 Tons 1,000 Acres Source: USDA, Economic Research Service <ul><li>1980 – 2007: </li></ul><ul><ul><li>27% reduction in total acres </li></ul></ul><ul><ul><li>3% reduction in total tons </li></ul></ul><ul><li>1980: ~11 tons per acre </li></ul><ul><li>2007: ~14.7 tons per acre </li></ul><ul><li>25% increase in production per acre </li></ul>897,400 Tons 81,000 Acres 873,000 Tons 59,500 Acres
  5. 5. Bearing Acreage Source: USDA, Economic Research Service 1,000 Acres 2% 20% 9% 40% 20% 11%
  6. 6. US Pear Production by State 1998-2008 Source: USDA, Economic Research Service 1,000 Tons 3% 25% 20% 10% 60% 43%
  7. 7. U.S. Pear Crop Utilization 1,000 Tons Source: USDA, Economic Research Service Fresh pear market has increased 60% Processed pear market has decreased 42%, down 33% in the last 10 years alone! More people are buying fresh pears, fewer are buying canned!
  8. 8. Per Capita Consumption People are eating fewer pears! Source: USDA, Economic Research Service There has been a 22% decrease in total pear consumption, especially canned pears! USA Pounds
  9. 9. Bartlett (Williams) Pear <ul><li>Approximately 22,240 acres </li></ul><ul><li>Largest produced variety in the US (55%) </li></ul><ul><li>421,634 tons ( 5 year average) </li></ul><ul><li>35% Fresh Market </li></ul><ul><li>59% Canned Fruit </li></ul><ul><li>6% Baby Food, Dried and Juice </li></ul>Source: Chris Zanobini, California Pear Advisory Board
  10. 10. Total US Bartlett (Williams) Production 2003-2008 Source: National Agricultural Statistics Service, USDA There has been a 16% decrease in production in the last 10 years. 0 587 448 423 100 1,000 Tons 200 300 400 500 600 700 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008
  11. 11. Anjou Pear Production Source: Final Crop Reports, Winter Pear Control Committee There was a 165% increase in Anjou pear production from 1971 to 1995! Million Boxes
  12. 12. Bartlett (Williams) Utilization by Market Source: National Agricultural Statistics Service, USDA There has been a 28% increase in demand for fresh Bartlett pears. There has been a 30% decline in the demand for processed Bartlett pears. 1,000 Tons
  13. 13. Canned Pear Trends (million cases) Source: Chris Zanobini, California Pear Advisory Board
  14. 14. Source: Chris Zanobini, California Pear Advisory Board U.S. Production by Variety *Reds Include: Red Clapp, Rubaiyat, Red Angelo, Red Comice, Regal Red, Crimson Gem, Red Silk, Red Satin, California, Cascade **Other includes: Packham, Forelle, Nelis, Taylor's Gold, Concorde
  15. 15. U.S. Imported Pears Source: USDA, Economic Research Service 1,000 Tons 67% 34% 1.6m% 970% 47% 78%
  16. 16. Imported Pear Utilization (Percent of Domestic Market) Source: USDA, Economic Research Service
  17. 17. Increase in Imported Pears <ul><li>Fresh imported pears have increased 54% in the last 10 years. </li></ul><ul><ul><li>In 2006, fresh imported pears captured almost ¼ of the U.S. market </li></ul></ul><ul><li>Imported canned pears have increased 382% in the last 10 years. </li></ul>
  18. 18. Bartlett (Williams) Pear
  19. 19. 2007 Canned Pear Imports <ul><li>U.S. Imported 42,195 tons </li></ul><ul><li>5.5 times the amount of exports </li></ul><ul><li>Australia and South Africa displaced by China </li></ul><ul><li>Quality of Chinese product is and issue </li></ul><ul><li>Thailand is not a producer, but a packager </li></ul>Source: U.S. International Trade Commission
  20. 20. “ Cheap imported pears from China and Thailand are taking an increasing bite out of the market for canned pears in the United States.”
  21. 21. Chinese Canned Pear Exports <ul><li>China is impacting the world </li></ul><ul><li>Imports to the U.S. have increased 214% in the last five years </li></ul><ul><li>Mainly foodservice market </li></ul><ul><li>Questionable quality </li></ul>Source: U.S. International Trade Commission
  22. 22. Bartlett (Williams) Pear
  23. 23. U.S. Pear Exports Source: USDA, Economic Research Service 1,000 Tons
  24. 24. Change in Top Export Markets 59% 56% 7% 65% 32% 49% 45% 966% 86% 28% 34% 46.5% 4.7% 10% 6.6% 55% 34% 135% 10yr avg Source: USDA, Economic Research Service Taiwan Canada Venezuela Russia Others Mexico 1997-2007 2002-2007 1997-2002 5yr avg 5yr avg
  25. 25. U.S. Imports vs. Exports 1,000 Tons Exports Imports Exports have remained relatively steady while imports have increased. U.S. pear exports still out number imports. Source: USDA, Economic Research Service
  26. 26. <ul><li>Exports: </li></ul><ul><ul><li>There was a 15.25% increase from 1997 to 2002. </li></ul></ul><ul><ul><li>There was a 12.9% decrease from 2002 to 2007. </li></ul></ul><ul><ul><li>There was an over all increase of 0.4% over the last 10 years. </li></ul></ul><ul><li>Imports: </li></ul><ul><ul><li>There was a 0.25% decrease between 1997 and 2002. </li></ul></ul><ul><ul><li>There was a 37.25% increase from 2002 to 2007. </li></ul></ul><ul><ul><li>There was an increase of 37% over the last 10 years. </li></ul></ul>U.S. Imports vs. Exports Source: USDA, Economic Research Service
  27. 27. <ul><ul><li>Around 3% of total production </li></ul></ul><ul><ul><li>7,800 tons </li></ul></ul><ul><ul><li>Canada and Central America largest market </li></ul></ul><ul><ul><li>Product to Thailand is repackaged and exported back </li></ul></ul>Canned Pear Exports Source: U.S. International Trade Commission
  28. 28. Exports U.S. vs. China China 317% U.S. 0.4% Source: Foreign Agricultural Service, USDA 1,000 Tons
  29. 29. NC140 trials in California, Oregon, Washington, New York, Nova Scotia (Canada), Chihuahua (Mexico) Keys to Future Profitability <ul><li>Efficient Cost-Effective Production </li></ul><ul><li>Evaluation of Potential New, Size Controlling Rootstocks for European Pears </li></ul>
  30. 30. Keys to Future Profitability <ul><li>Efficient Cost-Effective Production </li></ul><ul><ul><li>Mechanization – reduce dependence on </li></ul></ul><ul><ul><li>manual labor </li></ul></ul>
  31. 31. Keys to Future Profitability <ul><li>Efficient Cost-Effective Production </li></ul><ul><ul><li>Pest management </li></ul></ul>
  32. 32. Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><li>Post-harvest quality </li></ul>
  33. 33. Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><li>Cultivar breeding and evaluation </li></ul>
  34. 34. Keys to Future Profitability <ul><ul><li>Value-added products </li></ul></ul><ul><li>Innovative, high quality products </li></ul>
  35. 35. Keys to Future Profitability <ul><li>Innovative, high quality products </li></ul><ul><ul><li>Value-added products </li></ul></ul>
  36. 36. <ul><li>Effective marketing </li></ul><ul><ul><li>Domestic, exports </li></ul></ul><ul><ul><li>Inter-generational </li></ul></ul><ul><ul><li>Multi-cultural </li></ul></ul>Keys to Future Profitability
  37. 37. New Cultivars Hailey Red™(c.LT1) A sport of the Bartlett pear, Hailey Red is the best Red Bartlett discovered to date. It is just like the Bartlett, except it has an exceptional red color. It ripens the same time as the Bartlett. It is very juicy with white flesh. It does not need a pollinizer. Storage life is better than Bartlett, and holds red color better than other red pear varieties.
  38. 38. Thank You

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