03 investment tips for pitching to the bbc dragons den investors

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03 investment tips for pitching to the bbc dragons den investors

  1. 1. Investment Tips For Pitching To The BBC Dragons Den By Dr. Mark D. Yates© 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 1
  2. 2. BBC Flagship BusinessInvestment TV Programme © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 2
  3. 3. Selling Yourself• Fact: Before any investor or business decision maker invests in your professional business services, they have to consider YOU as a great investment.• This means you have to first sell yourself as 100% credible. © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 3
  4. 4. Q: What’s The Very First Rule For Entering The BBC Dragons Den1. Forget about Investment.• It’s a once in a lifetime marketing opportunity.• So think global exposure.• 3.5 to 5 million ‘business interested viewers’.• Repeat TV programmes.• Overseas syndication.• BBC web site.• National press & media. © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 4
  5. 5. BBC Dragons Den Application Process Thousands & thousands & thousands of applicantsLengthy - 9 monthsFrustratingDue diligenceNerve rackingOverwhelmingTime consumingHighly organisedBackground checksIncreasing uncertaintyIt’s an arduous 10 hurdle marathon & not a sprint © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 5
  6. 6. The 10HurdleProcess © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 6
  7. 7. 1: Research & Be PreparedFluffed Pitch: http://www.youtube.com/watch?v=T0fllNE1pQA 7 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  8. 8. 2: Know Who You Are Pitching To 2 women construction sexist pitch 8 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  9. 9. 3: Controlling Your PitchKirby Vacuum Salesman: http://www.youtube.com/watch?v=l60XHQwuoMo © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 9
  10. 10. 4: Be CredibleGreen PC Failed Pitch: http://www.youtube.com/watch?v=oNAvMtOrtlw © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 10
  11. 11. 5: 30 Seconds To Sell You & Your Specialist Skills 11 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  12. 12. 6: Be Memorable Reggae Sauce Levi Roots: http://www.youtube.com/watch?v=1jkGw5VIC-c © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 12
  13. 13. 7: Anticipate The Negative & Positive Questions2 Women Singles Pitch: http://www.youtube.com/watch?v=1WBQkj-jth8 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 13
  14. 14. 8: Selling Your Consultancy Services © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 14
  15. 15. 9: Be Flexible & Not Rigid In Your PitchEgg Timer: http://www.youtube.com/watch?v=LBiUOw7rNps © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 15
  16. 16. 10: Learn From Your Mistakes & Re-adjust Your PitchFantasy Film Pitch: http://www.youtube.com/watch?v=BD1CbRwrCH0 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com 16
  17. 17. Revenue Generation Opportunity You can earn revenue from running, or referring this, or any of our other training programmes to run in your region. Visit... www.elinked.eu 17 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  18. 18. Dragons Den You Tube Clips for Presentation Dragons Den You Tube Clips for Presentation• Spoof 4 min video http://www.youtube.com/watch?v=gACdGVuaAIw• Ricky Gervaise spoof 1 minute http://www.youtube.com/watch?v=Uxi8dbRVshI• Peter Jones Toothbrush spoof pitch http://www.youtube.com/watch?v=1GpPsEclYjo• Frigaton 3 minute spoof http://www.youtube.com/watch?v=xoVM7tyoz4Q• Fluffed 1 minute pitch http://www.youtube.com/watch?v=T0fllNE1pQA• Bad credibility pitch http://www.youtube.com/watch?v=BD1CbRwrCH0• Faulty egg timer pitch http://www.youtube.com/watch?v=LBiUOw7rNps•• 2 women construction sexist pitch• Water filter argumentative pitch http://www.youtube.com/watch?v=l60XHQwuoMo• Reggae Sauce Levi Roots 1 min pitch http://www.youtube.com/watch?v=1jkGw5VIC-c• Anti snore vest pitch Canadian http://www.youtube.com/watch?v=xoVM7tyoz4Q• Several bad Pitches http://www.youtube.com/watch?v=VtC-v_aWyAI• Green PC failure pitch http://www.youtube.com/watch?v=oNAvMtOrtlw 18 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  19. 19. Contact Us Today Contact our UK office today Link Business Marketing Ltd T: UK 0843 155 0008 T: UK (0) 151 721 9078 E: drmarkdyates@aol.com W: www.elinked.eu 19 © 2013 Dr. Mark D. Yates. T: UK 0843 155 0008 E: drmarkdyates@aol.com
  20. 20. Key Words & Key Phrases Used In This Presentation To enable clients & customers to find me easily & quickly, I have search engine optimised the following key words & key phrases relevant to me, my Linkedin profile and the professional services I provide .Linkedin Trainer Independent & Social Media & Business Networking Relevant: linkedin expert, linkedin trainer, linkedin mentor, linkedin experts, linkedin specialist, linkedin instructor, linkedin advisor, linkedin guru, linkedin training, linkedin coach, linkedin consultant, linkedin speaker, business networking, lion, top networker, power networker, business networking specialist, business networking expert, social media specialist, black belt networker, black belt power networker, power networking, social networks, affiliate marketing, network marketing, lead generation, databases, linkedin film production, linkedin writing, linkedin articles, linkedin profile scripts, linkedin videos, linkedin screenplays, linkedin expert business mentor, linkedin specialist business networking, linkedin trainer corporate events, linkedin instructor business support, linkedin coach web site development, linkedin consultant ecommerce, linkedin guru social media, search engine optimisation, Business Relevant: business, business development director, ceo, business growth specialist, management consultant, business advisor, business consultant, business mentors, business investment, iib, business angels, entrepreneurs, venture capital, Institute for Independent Business International IIB, Linkedin Training & Executive Coaching, management consultant & linkedin instructor, management advisor & linkedin coach, business threat management & linkedin consultant, business crisis management & linkedin trainer, business continuity & linkedin training, corporate consultant & linkedin expert, management consulting & linkedin specialist, linkedin expert article submission, business growth & linkedin instructor specialist articles, iib & linkedin consultant, executive management & linkedin advisor, change management & linkedin trainer, event management & linkedin training, risk management & linkedin coach, public speaking & linkedin expert, public relations & linkedin specialist,Security Relevant: security, security director, security expert, security consultant, close protection, british american security expert, dr mark d yates, mafia, security consulting, security business mentor, protective service director, executive protection director, close protection instructor, swat instructor, counter terrorism consultant, security directors, business intelligence, security experts, business consultants, security consultants, close protection, bodyguards, business advisors, close protection instructors, bodyguard instructors, counter terrorism, intelligence agencies, close protection advisor, anti mafia task force instructor, counter terrorist advisor, counter kidnap for ransom advisor, corporate travel security advisor, law enforcement trainer, firearms trainer, close quarter battle instructor, use of force instructor, linkedin advisor bodyguard updates, security management & linkedin consultant, physical security & linkedin advisor, security advisor & linkedin expert, security trainer & linkedin guru, corporate security & linkedin advisor, security audits & linkedin trainer, close protection & linkedin guru articles, © Elinked W: www.elinked.eu 20

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