Building Social Brands Online
by Kelly Page on Oct 31, 2010
- 493 views
These are the slides from one of my presentations on "Building Social Brands Online". It includes case insights from: Skittles, Rage Against the X-Factor, Patients Like Me, Compare the Meer Kat and Nat...
These are the slides from one of my presentations on "Building Social Brands Online". It includes case insights from: Skittles, Rage Against the X-Factor, Patients Like Me, Compare the Meer Kat and National Theatre Wales. Key message: Social Brands are about people, conversations, dialogue, listening, and being 'part' of a community. Not promoting or communicating to it!
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