Shift Happens! (Paddy Power preso)

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Presentation given by James Grimes of Paddy Power at the WorldNet Shift Happens event, held at the Guinness Storehouse on 5th May 2011.

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Shift Happens! (Paddy Power preso)

  1. 1. paddypower.comMulti-Channel Services James Grimes Sportsbook Product Manager
  2. 2. 2000 Mobile Internet“The Internet on your Phone”
  3. 3. The Lifestyle
  4. 4. 2007
  5. 5. The Impact 12:00 50% Monday 31st May
  6. 6. 1 Mobile Transaction Every 3 Seconds 20% 18% 16% 14% 12% 10% 8% 6% 4% 2% 0% 2004 2005 2006 2007 2008 2009 2010 “2010 - The Year of the Mobile”
  7. 7. The Challenges
  8. 8. Social MediaMore Mobile Features More Media Channels More Mobile Products
  9. 9. Connected TV
  10. 10. “Television will change fundamentally because ofConnected TV sets, 3D is only a passing fad,” – Philips ”
  11. 11. The iPhone Killer?

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