PLEI Portal Project Personas

Public Legal Education & Information Network PLEI Portal Personas

What is a Persona? ,[object Object],[object Object]

Why use personas for the PLEI Portal? ,[object Object],[object Object],[object Object],[object Object]

PLEI Portal personas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the help seeker Chelsea Campbell “ I look to my family for help.” 1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Chelsea is assaulted by her partner during an argument after he got fired (again) for smoking marijuana on the job. Fed up and afraid, she goes to stay with her cousin, bringing her two children. Chelsea is worried that her partner will hurt her and the children, and shouldn’t he be pitching in money for her and the kids? Chelsea’s cousin suggests they seek out help on the Internet. They want to find information about keeping safe and options of where to live. Her cousin googles “women’s shelter port alberni”. A transition house is in the top five results. Feeling anxious and wanting to stay anonymous, Chelsea decides to phone, noting down the number. Chelsea’s cousin follows a link from the transition house to the Portal. On the map of services, she sees that there are several transition houses in her community, as well as a legal aid office. Chelsea worries that getting a lawyer will make her partner more upset, but she notes down that number in case. Her cousin follows a pathway on the Portal to related information on family law topics. She looks under restraining orders and child support, and prints off two summary sheets. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the help seeker Chelsea Campbell “ I look to my family for help.” 1 The help seeker has a high need for support Needs a person to help solve problems Is likely to be in crisis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Chelsea is assaulted by her partner during an argument after he got fired (again) for smoking marijuana on the job. Fed up and afraid, she goes to stay with her cousin, bringing her two children. Chelsea is worried that her partner will hurt her and the children, and shouldn’t he be pitching in money for her and the kids? Chelsea’s cousin suggests they seek out help on the Internet. They want to find information about keeping safe and options of where to live. Her cousin googles “women’s shelter port alberni”. A transition house is in the top five results. Feeling anxious and wanting to stay anonymous, Chelsea decides to phone, noting down the number. Chelsea’s cousin follows a link from the transition house to the Portal. On the map of services, she sees that there are several transition houses in her community, as well as a legal aid office. Chelsea worries that getting a lawyer will make her partner more upset, but she notes down that number in case. Her cousin follows a pathway on the Portal to related information on family law topics. She looks under restraining orders and child support, and prints off two summary sheets. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the independent problem solver Rani Singh “ It’s up to me to get us through this, but I’m not sure how to go about it.” 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Rani’s 86-year-old mother died of Alzheimer’s, leaving no will. Her father died four years earlier, leaving everything to Rani’s mother. After years of care home costs, the estate is worth less than $20,000. Rani heard from a friend that given the modest estate, Rani may want to apply her organizational skills to handle the estate herself. Rani goes to the public library, looking for information on the steps to take and how to. Wanting to be thorough, Rani asks the librarian for help, who suggests the book BC Probate Kit as well as the Portal. With the librarian’s help, Rani searches. She has trouble reading the screen, so maximizes the display font. She learns that the local courthouse library has procedural manuals that lawyers use. She notes the location and hours. Following a pathway to related information, she sees there is a class upcoming in her community on estates law. Rani is also interested in summary information in Punjabi to print off for her husband and his relatives. She links from the Portal to multilingolegal.ca, where she finds and prints the Punjabi version of a Dial-a-Law script on point. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the independent problem solver Rani Singh “ It’s up to me to get us through this, but I’m not sure how to go about it.” 2 The independent problem solver is self-reliant, but may be an inexperienced computer user Who wants to find out how to resolve their legal problem by t hemselves ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Rani’s 86-year-old mother died of Alzheimer’s, leaving no will. Her father died four years earlier, leaving everything to Rani’s mother. After years of care home costs, the estate is worth less than $20,000. Rani heard from a friend that given the modest estate, Rani may want to apply her organizational skills to handle the estate herself. Rani goes to the public library, looking for information on the steps to take and how to. Wanting to be thorough, Rani asks the librarian for help, who suggests the book BC Probate Kit as well as the Portal. With the librarian’s help, Rani searches. She has trouble reading the screen, so maximizes the display font. She learns that the local courthouse library has procedural manuals that lawyers use. She notes the location and hours. Following a pathway to related information, she sees there is a class upcoming in her community on estates law. Rani is also interested in summary information in Punjabi to print off for her husband and his relatives. She links from the Portal to multilingolegal.ca, where she finds and prints the Punjabi version of a Dial-a-Law script on point. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the info seeker Timothy Lee “ I’m not sure whether the answer is out there, but if it is, I’m going to find it.” 3 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Timothy’s new neighbours in the Rise-and-Shine Estates in Surrey have three large, intimidating Rottweilers, one of which recently gave his daughter a terrible scare, lunging at her as she passed on the sidewalk. The neighbours are two brothers, out-of-work and rumored to have links to a local chapter of the Hells Angels. Timothy wants to learn what his rights and options are in relation to (a) building a high fence between his property and his neighbours’, and (b) complaining about the neighbours’ dogs. At the suggestion of a co-worker, Timothy goes to the Portal. He tries keyword searching. He finds some summary information about neighbours and fences, and reads it on the screen. He determines that a municipal bylaw likely applies to limit the height of his fence; wanting to dig deeper, he links to the local municipal bylaws site to find the specific bylaw that applies. Returning to the Portal, he sends the link to the summary information to a lawyer friend, with a note asking if she knew of any further information he should look at. He then follows a pathway leading to related information on neighbours and animals. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the info seeker Timothy Lee “ I’m not sure whether the answer is out there, but if it is, I’m going to find it.” 3 The info seeker wants to learn if they have a legal aspect to their situation To get enough information to make a decision about next steps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario Timothy’s new neighbours in the Rise-and-Shine Estates in Surrey have three large, intimidating Rottweilers, one of which recently gave his daughter a terrible scare, lunging at her as she passed on the sidewalk. The neighbours are two brothers, out-of-work and rumored to have links to a local chapter of the Hells Angels. Timothy wants to learn what his rights and options are in relation to (a) building a high fence between his property and his neighbours’, and (b) complaining about the neighbours’ dogs. At the suggestion of a co-worker, Timothy goes to the Portal. He tries keyword searching. He finds some summary information about neighbours and fences, and reads it on the screen. He determines that a municipal bylaw likely applies to limit the height of his fence; wanting to dig deeper, he links to the local municipal bylaws site to find the specific bylaw that applies. Returning to the Portal, he sends the link to the summary information to a lawyer friend, with a note asking if she knew of any further information he should look at. He then follows a pathway leading to related information on neighbours and animals. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the helper Sarah Duncan “ It’s sure nice to have help when I’m helping someone.” 4 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario As part of her community involvement, Sarah runs a moms & tots group. One woman who attends has been recently diagnosed with Multiple Sclerosis. The woman has recently quit her job, and has so far had no success in trying to get disability benefits. She is distraught and asks Sarah to assist. Sarah selects the Portal from her bookmarks list. Having little time, she wants to quickly find information on entitlement to disability benefits and a guide on how to apply. She browses by topic, locating summary information. Growing impatient, she eventually finds how to information. She downloads and prints the information to hand to her client. She quickly recommends the how to information as useful, wanting to see it appear more prominently on the site for next time! Sarah then wants to find a local advocate who can assist the client in making a claim for benefits. Sarah follows a pathway from the how to information to finding someone to help, indicating that she’s looking within a 100 km distance of Terrace. She locates contact information for a local advocate. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the helper Sarah Duncan “ It’s sure nice to have help when I’m helping someone.” 4 The helper is experienced with computers and the legal system Who wants to find legal resources and services that extend the help they can provide clients And to stay current with developments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario As part of her community involvement, Sarah runs a moms & tots group. One woman who attends has been recently diagnosed with Multiple Sclerosis. The woman has recently quit her job, and has so far had no success in trying to get disability benefits. She is distraught and asks Sarah to assist. Sarah selects the Portal from her bookmarks list. Having little time, she wants to quickly find information on entitlement to disability benefits and a guide on how to apply. She browses by topic, locating summary information. Growing impatient, she eventually finds how to information. She downloads and prints the information to hand to her client. She quickly recommends the how to information as useful, wanting to see it appear more prominently on the site for next time! Sarah then wants to find a local advocate who can assist the client in making a claim for benefits. Sarah follows a pathway from the how to information to finding someone to help, indicating that she’s looking within a 100 km distance of Terrace. She locates contact information for a local advocate. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the educator Jorge Lamas “ I want my students to get excited about what they’re learning.” 5 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario One month into Jorge’s first year as a full-time high school teacher, the teacher of the Law 12 class retires suddenly. Jorge is asked to take over. Passionate about wanting to inspire his students, but having nothing beyond the basic teacher resource package for the course, Jorge sees a posting on a teacher’s discussion forum suggesting the Portal for law-related lesson plans. Jorge wants to teach on a law topic that his students will care about, perhaps something dealing with online music and copyright law, or cell phone contracts. He sees that by doing topic searches and refining the results by the type of information “educational materials” turns up two very promising lesson plans. He downloads the lesson plans to his document folder on the school network. Excited, he adds a tag to the lesson plans to help him find them on a future visit to the Portal. He follows a pathway to related information on consumer law, scanning for definitions of terms and other key concepts for additional context. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the educator Jorge Lamas “ I want my students to get excited about what they’re learning.” 5 The educator wants to find resources they can use in teaching others about the law ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario One month into Jorge’s first year as a full-time high school teacher, the teacher of the Law 12 class retires suddenly. Jorge is asked to take over. Passionate about wanting to inspire his students, but having nothing beyond the basic teacher resource package for the course, Jorge sees a posting on a teacher’s discussion forum suggesting the Portal for law-related lesson plans. Jorge wants to teach on a law topic that his students will care about, perhaps something dealing with online music and copyright law, or cell phone contracts. He sees that by doing topic searches and refining the results by the type of information “educational materials” turns up two very promising lesson plans. He downloads the lesson plans to his document folder on the school network. Excited, he adds a tag to the lesson plans to help him find them on a future visit to the Portal. He follows a pathway to related information on consumer law, scanning for definitions of terms and other key concepts for additional context. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the learner Michael Gilmore “ I want an answer without having to get up from my computer.” 6 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario In his first year criminology course at SFU, Michael has an assignment due in two days. The topic is to compare the rights of teenagers in their interactions with police, as between Canada and the United States. Michael wants to find information exclusively through his computer, and in a form that he can drop quickly into a document. He searches in the university library’s online journals and catalogue, finding a lot of information, but much of it is academic in nature. He wants something more practical. He tries googling his topic. In the top five results is the Portal page for a CBABC Dial-a-Law script “Young People and Criminal Law”. He copies and pastes some information into his document, editing on the fly into his own words. He follows a pathway on the Portal to related information by topic, and finds two BC Civil Liberties Association publications, including the “Arrest Handbook”. Scanning the materials leads him back online to find information on the American Civil Liberties Union website about rights on arrest, revealing the US side of the question. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

the learner Michael Gilmore “ I want an answer without having to get up from my computer.” 6 The learner wants to find information for their class projects and assignments And preferably to find an answer exclusively through the computer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Scenario In his first year criminology course at SFU, Michael has an assignment due in two days. The topic is to compare the rights of teenagers in their interactions with police, as between Canada and the United States. Michael wants to find information exclusively through his computer, and in a form that he can drop quickly into a document. He searches in the university library’s online journals and catalogue, finding a lot of information, but much of it is academic in nature. He wants something more practical. He tries googling his topic. In the top five results is the Portal page for a CBABC Dial-a-Law script “Young People and Criminal Law”. He copies and pastes some information into his document, editing on the fly into his own words. He follows a pathway on the Portal to related information by topic, and finds two BC Civil Liberties Association publications, including the “Arrest Handbook”. Scanning the materials leads him back online to find information on the American Civil Liberties Union website about rights on arrest, revealing the US side of the question. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Next steps for the PLEI Portal Project ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Comments, questions? ,[object Object],[object Object],[object Object]

PLEI Portal Project Personas

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