Crossmedia and Learning
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  • 1. Crossmedia and Learning Drew Davidson
  • 2. SketchNote  @wilg
  • 3. Crossmedia - Transmedia  Storytelling across Multiple forms of Media  Multimodal Representations  Various Entry Points  Social Authorship  Franchise, Marketing, Native
  • 4. Across Media  Transparency, Ubiquity  Ethics, Literacy  Tentpoles and Rabbit Holes  Story Tree
  • 5. Transparency | Ubiquity  Fitting into Our Lives  Distributed All around Us  Easy to Use  Cloud Media  Mobile  Snackable
  • 6. Ethics | Literacy  Privacy & Freedom  IP and CC  Open Source  Read/Write
  • 7. Tentpole  Central Media Experience  Supports all other Media
  • 8. Rabbit Hole  Entry Point into Fictional Universe  Down into the Story
  • 9. Story Tree  Trunk   Heart of the Tale  Branches   Inter-related Threads
  • 10. Crossmedia and Game Design  Interest Curves and Flow  Procedural and Interactivity  Gamepocalypse  Goals and Glue
  • 11. Interest Curves
  • 12. Flow
  • 13. Procedural
  • 14. Interactivity
  • 15. Gamepocalypse  Gamification   Funware  MSG   Secret Sauce   Make it Seem Game-like  Gameful   Spirit of Games
  • 16. Goals and Glue  Threads across and between Media  Connections  Throughline  Purposes for Deeper Engagement
  • 17. On Learning  Failure  Doubt  Curiosity  Articulations  Ecologies
  • 18. Failure  Fail Faster  Experiment, Explore  Rapid Prototyping  Iterate toward Solutions
  • 19. Doubt  Question Answers  Challenge Assumptions  Work to Understand
  • 20. Curiosity  Ask Questions  Engage  Lifelong Learning  How Stuff Works  Cheating?  Story Telling  Model Making
  • 21. Articulations  Systemic  Connections  Associations  Relationships  Transference  Interdisciplinary
  • 22. Ecologies  Learning  Overlapping  Evolving  Interrelating  Connecting
  • 23. Crossmedia Learning Content  Creation  Engagement  Distribution  Mobility  Promises  Problems  Assessment
  • 24. Creation  Collaborative  Multi-Media  User Generated  Remix  IP  Design
  • 25. Engagement  Connection  Reading=Writing  Fans  Post-Secret
  • 26. Distribution  More Channels  Aggregation  Collation & Curation  On Demand  Digital  Tagging & Rating  Search  Mobile
  • 27. Mobility  Immersive   In your Pocket, On the Go  Interstitial   Across Media  Experiential   Locative Augmented Reality   Context Aware
  • 28. Promises  Ownership  Read-Write  Fan Fiction  Avatars
  • 29. Problems  Spoilers  FAQs  IP  Messy
  • 30. Assessment  Community  Real-Time  Data Visualization  Constructive  Systemic  Qualitative  Literacy
  • 31. Crossmedia and Learning  YouMedia  Working Examples  ETC  Ludic Narrans
  • 32. YouMedia  Chicago Public Library  Teen New Media Space  Mentors, Levels  HoMaGo
  • 33. WorkingExamples.org  Process and Progress  Visualize Connections  Design Decisions
  • 34. Entertainment Technology Center
  • 35. Ludic Narrans  Homo Ludens   +  Homo Narrans   =  Ludic Narrans   Playful Stories
  • 36. CrossMedia  stories in between   narratives and mediums @ play  Cross-Media Communications   the Art of Creating Integrated Media Experiences  http://etc.cmu.edu/etcpress/
  • 37. Questions?  drdrew@cmu.edu