#DigiRev: Media for Ministry
Dr Bex Lewis, Research Fellow in Social Media
& Online Learning, CODEC, Durham University
Dir...
"If you want to build a presence in the social media
platform, then you need to be present."
- @unmarketing
The Church Front Door?
For many churchgoing is no
longer the ‘cultural norm’. People
don’t actively ignore the church:
the...
We are not selling something to the
world that will make more people
like us, believe in our story, join our
churches. We ...
Source: Netcasters?
Networks of Networks
REAL/VIRTUAL
Image Credit: Stockfresh
INTERACTIVE
Image Credit: Stockfresh
Image Credit: Purchased Stockfresh
Social Media: More than
the cherry on the cake!
http://youtu.be/zxpa4dNVd3
Are you
comfortable
learning from
‘marketing’?
Preaching in a
Digital Age
John Wesley
“I look
upon
the
world
as my
parish.”
Image Source: http://en.wikipedia.org/wiki/File:Jwesleysitting.JPG
Is Using an iPad in
preaching unholy?
…If I am a true priest, I can be so with a
telephone in my hand, with a Bible in the...
Matt O’Reilly (2010)
Shane Hipps writes from within the Emergent
movement and favors a dialogical preaching
form which clo...
Preaching/Blogging
I loved working up a sermon in the lead up to
giving it. Researching, looking at what others
had to say...
Connecting via The
Feedback Loop
By posting my sermons online, I can get much more
feedback than I can after church on a S...
Expect Challenge
The conspicuous and central Protestant
sermon is one of these. It made sense in a
education- and resource...
It’s not just entertainment!
 It's a sermon, not a lecture. Cardinal Mahoney of Los
Angeles was praised for leaving the p...
TALK LENGTH…
We also saw that, contrary to popular wisdom about
what goes viral, neither “difficult” subjects nor fact-
fi...
"The digital age isn’t killing off preaching, but
what the survey suggests is that too much
preaching is doing too little ...
Digital Preparation Tools:
 You Version (First pass reading)
 Evernote (Note-taking)
 iPhone (Note-taking whilst out an...
Resource Collection:
http://bundlr.com/b/preaching-in-a-digital-age
Thoughts on
preaching/publi
c speaking in a
digital age?
Toolbox
http://www.maylor.net/2
013/08/25/social-media-
explained-for-churches
http://www.mediabistro.com/alltwitter/files/2014/01/social-media-networks.png
Twitter in Ministry
If you don’t know how to use Twitter, check
https://support.twitter.com/articles/215585
Twitter Spokesperson:
“Twitter brings you
closer to the things you
are passionate about -
and for millions of
people acros...
Sermon Soundbites
http://bigbible.org.uk/2013/03/looking-for-an-opportunity-changingworship/
http://anglicanmemes.com/
2013/03/25/the-church...
https://twitter.com/biblesummary
https://twitter.com/Natwivity
Facebook in
Ministry
If you don’t know how to use Facebook, check
https://www.facebook.com/help/345121355559712/
Personal Profile
Sharing Settings
Pages
https://www.facebook.com/DigitalBibl
e/info
Page Rules
Reach?
Groups
Events
Pinterest in
Ministry
If you don’t know how to use Pinterest, check
http://help.pinterest.com/en/articles
http://www.pinterest.com/kristoff88/youth-work-ideas/
Instagram in
Ministry
If you don’t know how to use Pinterest, check
https://help.instagram.com/
http://instagram.com/stevefogg
http://www.stevefogg.com/2013/11/28/instagram-video-church/
YouTube in
Ministry
If you don’t know how to use YouTube, check
https://support.google.com/youtube/?hl=en-
GB#topic=4489102
Simple ideas for Video:
Think of the STORIES you have
to tell, and how you might tell
them –
 Events: Before/After
 Ser...
Create Playlists
http://youtu.be/FpmM02IE6oI
Multiple Voices
http://www.youtube.com/user/lansdownebaptist/featured
Livestream
Considerations
for Youth
Remember
1. Get consent/permissions
2. Use unambiguous language
3. Agree social media
‘guidelines’ with the youth
4. Have ...
Evangelism in a
Digital Age
Image Credit: The Worship Cloud
What does this mean for us?
A Disciple is one who, by following
Jesus, grows in their faith in Christ
and in so doing mod...
Carl Medearis
Relax, enjoy your friends. Enjoy
their company along with the
company of Jesus. Point him
out, freely, witho...
How do you feel about these?
Cris Rogers
We need to
spend time
in his
presence
and then we
will have
something to
say.
Ethics, Morals &
Values
Image Credit: The Worship Cloud
Image Sources, e.g.
FREE
http://www.flickr.com/creativecommons
http://www.sxc.hu
http://rgbstock.com
http://www.freeb...
Human Beings
at machines,
not “are
machines”
Image Source: Stockfres
Who might read it?
God
Parents
‘The kids’
The newspaper
Your worst enemy
Image Credit: Stockfresh
H.A.L.T.
If you are Hungry,
Angry, Lonely or Tired,
step away from the
keyboard/keypad and
deal with that issue
first.
htt...
Think of the Consequences
It seems obvious, but sometimes that
anger isn’t apparent until we see the
hurt reaction from ou...
What does it
mean to share
with grace, care
and love?
http://bigbible.org.uk/2012/10/evangelism-through-story/
Image Credit: Andrew Flynn
@drbexl @digitalfprint @bigbible
http://www.slideshare.net/drbe
xl/
Image Credit: iStockPhoto
#MediaLit14 - DigiRev - Media for Ministry
#MediaLit14 - DigiRev - Media for Ministry
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#MediaLit14 - DigiRev - Media for Ministry

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#Medialit14 is the fifth year that @codecuk have offered an intensive week's training in media and ministry (widely defined, although originally built around those undergoing ordination training). This session will be Tuesday morning, following 'The Digital Revolution'.

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  • 1 HOUR 30 – ministry is the widest sense…
  • Mention ‘incarnational’…
  • These are two of the most powerful men in Christian circles … both actively engaging online. Justin Welby was originally ABCJustin, then wanted to become a ‘person’ rather than a ‘role’, although still needs care with ‘role’ .. Whatever position you are in. (different nature of use)
  • An article, I wrote - the church is just not on many people’s radar .. On a Sunday the Cathedrals of the shopping mall and the football pitch draw people in and provide the social spaces that people used to get from the church… so is there something else that Christians are seeking to offer… (But also need care that not using that space just to promote what you doing … if the church community gets onboard can see true community).
  • Commonality – finding a starting point & getting to know each other – essential building blocks of any evangelism, etc… with a strong focus on LISTENING!
    You’re looking to provide information, engage in dialogue, listen to your audience … build a community who will be interested in the other things that you do ..

    Expect that these next few days will take some time to digest … it can seem like a lot of information, but this is intended to challenge, enable strategy and move us forward.
  • Building relationships takes time, but church has never been about “bums on seats”, so much as about encouraging those who attend to live full lives of discipleship. Many of those who enjoy the digital spaces are skeptical about being ‘preached to’. We live in a world of “pull” rather than “push” media (show me why I will be interested, rather than tell me I should be interested), but as Elizabeth Drescher says:

    We are not selling something to the world that will make more people like us, believe in our story, join our churches. We are trying to be something in the world that invites connection and compassion, encourages comfort and healing for those in need, and challenges those in power to use that power in the service of justice and love (Drescher, 127).
  • Within the church we need to think about how we engage more - this is the model many churches have now… (as a educational developer, I note that many teachers do this too….). Can we draw more people in?
  • Organisations made up of the people inside them… this is not necessarily another job for the vicar, etc.. If I share something, my friends may see it – far more than if just the organisation does – so you are looking for things that people might want to share! (Push/Pull)
  • Could take the debate into the question of ‘presence’ and the need for embodiment, etc. … but please do that over the break! What we’re really concerned with here is the notion that what happens online is not something that is just “virtual” – it’s real – people connected to the computer through their fingers, online affects offline, (particularly within a local context). Seeing as ‘virtual’ makes it easier to dismiss, whereas if we understand it’s real, and a part of whole (many no longer see something as ‘technology’ any more than a pen is…)

    Pope Benedict XVI put it this way (2013):
     
    The digital environment is not a parallel or purely virtual world, but is part of the daily experience of many people, especially the young. Social networks are the result of human interaction, but for their part they also reshape the dynamics of communication, which builds relationships: a considered understanding of this environment is therefore a prerequisite for a significant presence there.
  • Not about marketing results, but do want to ensure that are listening and meeting the needs of people … careful balance!
  • (Universalist church)
  • What can see as difference? (15 mins this section)
  • What can see as difference?
  • You may have seen this in the form of ‘doughnuts’…
  • How much can we find out about people – how many people can we reach – not the hugest of numbers, but think compared to average congregation… is a bit of a game of numbers..
  • Makes it easier to ‘leave’ the group behind once move onto a new church – are various schools of thought about being friends with congregation = part of whole-life sharing, etc. but also once you move on/or they move on – how helpful is it to keep in contact?

    Tea & Toast – serving a real need – ended up gaining new members of the church – online/offline mix…
  • Most obvious use – children/youth activities - rich term - http://www.pinterest.com/search/pins/?q=youth%20work%20ideas
  • #MediaLit14 - DigiRev - Media for Ministry

    1. 1. #DigiRev: Media for Ministry Dr Bex Lewis, Research Fellow in Social Media & Online Learning, CODEC, Durham University Director, Digital Fingerprint @drbexl @digitalfprint @bigbible @ww2poster #MediaLit14 Image Credit: Stockfresh
    2. 2. "If you want to build a presence in the social media platform, then you need to be present." - @unmarketing
    3. 3. The Church Front Door? For many churchgoing is no longer the ‘cultural norm’. People don’t actively ignore the church: they don’t even think about it. … With literally billions in the digital spaces, the online social spaces presented by churches need to be appealing, welcoming, and not look like they are just an afterthought: they are now effectively the ‘front door’ to your church for digital users, and you ignore those spaces at your peril. http://www.churchgrowthrd.org.uk/blog/churchgrowth/growing_churches_in_the_digital_age Image Credit: freeimages.com
    4. 4. We are not selling something to the world that will make more people like us, believe in our story, join our churches. We are trying to be something in the world that invites connection and compassion, encourages comfort and healing for those in need, and challenges those in power to use that power in the service of justice and love (Drescher, 2011, 127)
    5. 5. Source: Netcasters?
    6. 6. Networks of Networks
    7. 7. REAL/VIRTUAL Image Credit: Stockfresh
    8. 8. INTERACTIVE Image Credit: Stockfresh
    9. 9. Image Credit: Purchased Stockfresh Social Media: More than the cherry on the cake!
    10. 10. http://youtu.be/zxpa4dNVd3
    11. 11. Are you comfortable learning from ‘marketing’?
    12. 12. Preaching in a Digital Age
    13. 13. John Wesley “I look upon the world as my parish.” Image Source: http://en.wikipedia.org/wiki/File:Jwesleysitting.JPG
    14. 14. Is Using an iPad in preaching unholy? …If I am a true priest, I can be so with a telephone in my hand, with a Bible in the other and I can be so with a newspaper under my arm, because it isn’t these instruments that speak alone, but our faith which is made of flesh and which speaks to the flesh; that is why my flesh will be the true synthesis. http://www.hprweb.com/2012/07/enter-the-digital-continent-of-preaching/ Fred Gaglia
    15. 15. Matt O’Reilly (2010) Shane Hipps writes from within the Emergent movement and favors a dialogical preaching form which closely resembles that advocated by Pagitt. The Emergent worship scene described by Hipps includes a pastor who “periodically shares a Bible verse and a few brief thoughts, eliciting dialogue and feedback but being careful not to exude an aura of too much authority.” https://www.academia.edu/2559715/_Faith_Comes_from_Hearing_The_Scandal_of_Preaching_in_a_Digital_Age_ @mporeilly
    16. 16. Preaching/Blogging I loved working up a sermon in the lead up to giving it. Researching, looking at what others had to say on the topic, piecing together thoughts, looking for illustrations and examples (tangents) and then practicing giving it and making the last minute tweaks and additions in the day before Sunday arrived. http://www.youtube.com/watch?v=8j-Iy8fP0Ek http://www.problogger.net/archives/2006/08/22/car-salesmen-preachers-and-the-art-of-persuasion/ @problogger
    17. 17. Connecting via The Feedback Loop By posting my sermons online, I can get much more feedback than I can after church on a Sunday morning. People can leave comments on the sermon blog itself (though, like most blogs, this is rare). I get statistics about how many people read each post, so I can tell what resonates. I also share my sermon on both my Facebook profile and the church page. This is where I get most of my feedback. The likes, comments, and messages (or lack thereof) give me an indication about how I’ve connected, or not. http://pastorkeithanderson.net/item/six-ways-social-media-can-make-you-a-better-preacher @prkanderson
    18. 18. Expect Challenge The conspicuous and central Protestant sermon is one of these. It made sense in a education- and resource-poor (and frankly, entertainment-poor) age, but if I held forth for twenty minutes or more every Sunday, I expect to be regularly challenged (perhaps mentally, and in an unspoken way) by people who would Google for facts during my oratory. http://boyinthebands.com/archives/new-church-small-sermon-long-sermon/ Scott Wells
    19. 19. It’s not just entertainment!  It's a sermon, not a lecture. Cardinal Mahoney of Los Angeles was praised for leaving the pulpit to "walk about in front of the altar as he spoke, looking in all directions so as to include everyone".  That was fine, but too much departure from traditional delivery into flat-out entertainment plays badly. One pastor "came over more like a stand-up act than a preacher", said an unhappy Mystery Worshipper. "Not that I didn't appreciate his message, but in terms of content it was light as air, like the froth on a cappuccino. http://www.theguardian.com/commentisfree/belief/2010/dec/08/preaching-taking-pulse @simonjenks
    20. 20. TALK LENGTH… We also saw that, contrary to popular wisdom about what goes viral, neither “difficult” subjects nor fact- filled presentations scare people off. Nearly 20% of the people who watched a deep dive into American health care policy thought it was worth passing along to their friends. A powerful historical video of a teacher giving her young students a firsthand lesson in bigotry was viewed more than 3 million times. And four of the posts in the top 100 were about the important (but thoroughly unsexy) topic of income inequality. http://blog.upworthy.com/post/72763554347/the-most-upworthy-topics-of-2013
    21. 21. "The digital age isn’t killing off preaching, but what the survey suggests is that too much preaching is doing too little to motivate people to look at the world differently and therefore live in it differently," said Paul Johns, a director at the College of Preachers. "If that’s so, we have to question what we preachers are actually saying about the Bible and about contemporary issues, and how well we’re engaging with our congregations.” (2009) http://ministrytodaymag.com/index.php/ministry-tools/main/18801-are-my-sermons-making-a-difference
    22. 22. Digital Preparation Tools:  You Version (First pass reading)  Evernote (Note-taking)  iPhone (Note-taking whilst out and about)  Things (To-do lists, including ‘future sermons’)  Google Drive (Sermon ideas, shared with team)  Bible Gateway (Bible Translations)  Monergism (Directory of Theology) http://www.benreed.net/index.php/2012/09/05/digital-sermon-prep/ @benreed
    23. 23. Resource Collection: http://bundlr.com/b/preaching-in-a-digital-age
    24. 24. Thoughts on preaching/publi c speaking in a digital age?
    25. 25. Toolbox
    26. 26. http://www.maylor.net/2 013/08/25/social-media- explained-for-churches
    27. 27. http://www.mediabistro.com/alltwitter/files/2014/01/social-media-networks.png
    28. 28. Twitter in Ministry If you don’t know how to use Twitter, check https://support.twitter.com/articles/215585
    29. 29. Twitter Spokesperson: “Twitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faith.” http://news.sky.com/story/1022800/senior-bishops-to-tweet- christmas-sermons
    30. 30. Sermon Soundbites
    31. 31. http://bigbible.org.uk/2013/03/looking-for-an-opportunity-changingworship/ http://anglicanmemes.com/ 2013/03/25/the-church-of- england-goes-to-hollywood- the-best-of- churchofenglandfilms/
    32. 32. https://twitter.com/biblesummary
    33. 33. https://twitter.com/Natwivity
    34. 34. Facebook in Ministry If you don’t know how to use Facebook, check https://www.facebook.com/help/345121355559712/
    35. 35. Personal Profile
    36. 36. Sharing Settings
    37. 37. Pages
    38. 38. https://www.facebook.com/DigitalBibl e/info Page Rules
    39. 39. Reach?
    40. 40. Groups
    41. 41. Events
    42. 42. Pinterest in Ministry If you don’t know how to use Pinterest, check http://help.pinterest.com/en/articles
    43. 43. http://www.pinterest.com/kristoff88/youth-work-ideas/
    44. 44. Instagram in Ministry If you don’t know how to use Pinterest, check https://help.instagram.com/
    45. 45. http://instagram.com/stevefogg
    46. 46. http://www.stevefogg.com/2013/11/28/instagram-video-church/
    47. 47. YouTube in Ministry If you don’t know how to use YouTube, check https://support.google.com/youtube/?hl=en- GB#topic=4489102
    48. 48. Simple ideas for Video: Think of the STORIES you have to tell, and how you might tell them –  Events: Before/After  Sermons: Quick Overviews/Responses  People & Their Lives  What can you “How To”?
    49. 49. Create Playlists
    50. 50. http://youtu.be/FpmM02IE6oI Multiple Voices
    51. 51. http://www.youtube.com/user/lansdownebaptist/featured Livestream
    52. 52. Considerations for Youth
    53. 53. Remember 1. Get consent/permissions 2. Use unambiguous language 3. Agree social media ‘guidelines’ with the youth 4. Have clear accountability to your line manager 5. Define curfews Ref: Paul Windo, Urban Saints
    54. 54. Evangelism in a Digital Age Image Credit: The Worship Cloud
    55. 55. What does this mean for us? A Disciple is one who, by following Jesus, grows in their faith in Christ and in so doing models and teaches Christians the precepts of the Bible, prayer, doctrine, relationship, Christian living, service, and worship, to name the main ones.  http://www.discipleshiptools.org/pages.asp?pageid=65405 @bigbible #digidisciple
    56. 56. Carl Medearis Relax, enjoy your friends. Enjoy their company along with the company of Jesus. Point him out, freely, without fear or intimidation. You’re not responsible to sell him to them. You’re simply saying what you’ve seen. You're not the judge. You’re the witness.
    57. 57. How do you feel about these?
    58. 58. Cris Rogers We need to spend time in his presence and then we will have something to say.
    59. 59. Ethics, Morals & Values Image Credit: The Worship Cloud
    60. 60. Image Sources, e.g. FREE http://www.flickr.com/creativecommons http://www.sxc.hu http://rgbstock.com http://www.freebibleimages.org PAID http://theworshipcloud.com (Christian) http://stockfresh.com/ http://iStockPhoto.com  See: http://bigbible.org.uk/about/policies/image-policy/ for more Image Credit: Stockfresh
    61. 61. Human Beings at machines, not “are machines” Image Source: Stockfres
    62. 62. Who might read it? God Parents ‘The kids’ The newspaper Your worst enemy Image Credit: Stockfresh
    63. 63. H.A.L.T. If you are Hungry, Angry, Lonely or Tired, step away from the keyboard/keypad and deal with that issue first. http://redcatco.com/communication/stop-posting-social-media/ @BenjaminEllis
    64. 64. Think of the Consequences It seems obvious, but sometimes that anger isn’t apparent until we see the hurt reaction from our unintended victims, and by that point the damage is done, with the evidence there for all to see. And no, deleting the tweets later doesn’t help (hello Kanye West). At best you are going to end up looking a bit silly. http://redcatco.com/communication/stop-posting-social-media/ @BenjaminEllis
    65. 65. What does it mean to share with grace, care and love?
    66. 66. http://bigbible.org.uk/2012/10/evangelism-through-story/ Image Credit: Andrew Flynn
    67. 67. @drbexl @digitalfprint @bigbible http://www.slideshare.net/drbe xl/ Image Credit: iStockPhoto

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