CONTENTS1. THE RADIOZU BRAND2. THE ZU AUDIENCE3. ZU ADVERTISING KIT4. OTHER PROJECTS5. CONTACT RADIOZU.RO – MEDIA KIT 2
RADIO ZU - ON AIRRADIO ZU IT’S LIKE ME! RADIO ZU IT’S LIKE YOU! • No 1 radio station for the fourth time in a row since launch • Our target is made by people aged between 15 and 40 years old, interactive persons type • The most happy, dynamic, playful and interaction-based radio station in Romania • We believe in HAPPINESS and OPTIMISM and we underline these characteristics in each and every campaign we create Our listeners make us EVERY DAY! RADIOZU.RO – MEDIA KIT
RADIOZU.RO - ONLINE • PART OF THE TOP 10 ENTERTAINMENT WEBSITES [SATI] • 475 858 UNIQUE USERS / 3 891 304 PAGE IMPRESSIONS per month [SATI] Martie 2011 RADIOZU.RO – MEDIA KIT 4
RADIOZU.RO - AUDIENCE GENDER AGE GROUPS Female, Male, 49.2% 50.8% 45-54, 55-64, 5.9% 14-24, 10.4% 38.5% 25-44, 18.5% EDUCATION 25-34, Primary, 26.7% University 29.1% 36.4% High School, 34.5% RADIOZU.RO – MEDIA KIT sursa: Sati 5
RADIOZU.RO ADVERTISING KIT1. BANNERS (standard, impact, non-standard)2. SOCIAL MEDIA3. CONTESTS4. CROSS MEDIA (on air + online)5. MONTHLY CALENDAR6. PRODUCT LAUNCH7. NEWSLETTER RADIOZU.RO – MEDIA KIT 6
STANDARD BANNERS LEADERBOARD, BOX, WIDE SKYSCRAPER• Excelent exposure / share of voice• 475 858 unique (interactive! )users• 3 891 304 page impressions RADIOZU.RO – MEDIA KIT 7
IMPACT BANNERS BRANDING, HALF PAGE, OVERLAYERWEBSITE BRANDING•Highest visibility / impact• Generating awareness• Sections available for bettertargeting RADIOZU.RO – MEDIA KIT 8
IMPACT BANNERSBRANDING, HALF PAGE, OVERLAYER HALF PAGE BANNER [300x600 px] •Excellent exposure / share of voice • High impact / lead generation opportunity RADIOZU.RO – MEDIA KIT 9
NON STANDARD BANNERS BRANDING, HALF PAGE, OVERLAYERSTAMP BANNER[300x100 px]• Excellent value/visibility RADIOZU.RO – MEDIA KIT 11
SOCIAL MEDIA - FACEBOOKUSER INTERACTION, ENGAGEMENT, FEEDBACK FACEBOOK.COM/RADIOZU • 238,930 fans •User engagement • Excellent interactivity on contests / polls / interaction • Can be used as support for traditional campaigns OR • Can be used as a separate channel: custom apps/pages/tabs can be developed upon request • Contest responses average 150- 300 user interactions, with a high value of 600+ answers (told you that our users are RADIOZU.RO – MEDIA KIT interacting with brands, right? 12 )
CONTESTS USER INTERACTION, ENGAGEMENT, FEEDBACK RADIOZU.RO• Dedicated page on Radiozu.ro + audio advertising on LIVE stream +Facebook page periodic updates + ON AIR advertising + online +advertising support on Q2M Network (top websites: Realitatea.net,Money.ro, Manager,sapteseri.ro, 24fun.ro... etc) RADIO ZU (ON AIR) +• User engagement RADIO ZU (STREAM)• Excellent interactivity on contests / polls / interaction + FACEBOOK• Can be used as support for traditional campaignsOR +• Can be used as a separate channel: custom apps/pages/tabs can bedeveloped on FACEBOOK upon request RADIOZU.RO – MEDIA KIT 13
If you are: PRODUCT LAUNCH • An ARTIST trying to launch the next “Boehmian Rhapsody” hit ARTISTS, BANDS, LABELS song and sky rocket you record sales…• Homepage Takeover (all banners on the homepagewith the artist/product) • A BAND working hard to get to NO 1 and join METALLICA in the hall of fame…• Pre-roll on audio stream of Radio ZU with productadvertisement / audio jingle • A LABEL COMPANY that wants to make sure your artists will boost• Radio exposure – advertising “on the waves” their new albums sales asap…• Facebook updates / contests – user interaction • A COMPANY launching new product or rebranding your best seller…• Network advertising (banners on top websites) TRY OUR ZU PRODUCT LAUNCH PACKAGE! RADIOZU.RO – MEDIA KIT 14
CONTACT US( WE’LL BE HAPPY TO TALK TO YOU :D ) email@example.com RADIOZU.RO – MEDIA KIT 15
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