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Success principles



part one: challenges in pharma industry and generic competition

part one: challenges in pharma industry and generic competition
part two :ideal product manager



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    Success principles Success principles Presentation Transcript

      • By Sameh Ghazali
      The challenge of surviving and succeeding
      • Part I
      • What are the challenges of Ph. industry nowadays ?
      • Introduction
      • Pharmaceutical Industry challenges
      • Generic competition
      • Global & National strategies
      • Part II
      • What are the role and responsibility
      • of the product Manager?
      • Eight questions
      • Summary
      • Has the pharmaceutical industry lost track of its original vision to advance and improve the human condition !!!!
      • Attracting and retaining a skilled workforce
      • Sustaining growth in the global markets
      • Pricing pressures
      • Developing innovative products
      • Generics competition
      The Ph. industry challenges
    • Generics competition
      • Putting pressure when dealing with the current challenges:
      • The growth of the worldwide pharmaceutical industry has been slower than the increases in Research (R) and Development (D) costs
      • Change the ph. Market from producer-driven market to a customer led
      • The demand for innovation is much complex than before
      • Branding
      • New formulations
      • 2 nd generation versions with improved safety or efficacy
      • Combination products
      • Generic alliance
      • licensed generics
      Global strategy Vs Generic competition
      • Prevent generic threats to penetrate our private business by:
      • Targeting the potential private organization e g,, Oil companies
      • Focusing on the potential segments
      • e g,, HH...HM…MH…MM
      National strategy Vs Generic competition
      • Offer concessions to the governmental, institutional and health insurance systems in order to:
      • Promote our company mission & it’s role in the society
      • Attract new potential customers
      • Attack the main source of generic business
      National strategy Vs Generic competition
    • Differentiation Our strategy Vs Generic competition National positioning
    • Pause Continue Part II
    • Eight questions
      • Does the person think about meeting and surpassing Goals & taking risks for measured gains?
      Results orientation
      • Does the person link long-range visions and concepts to action?
      Strategic orientation
      • Does the person work to develop the long-term characteristics (not just skills) of others?
      Developing others
      • Does the person confront people and hold them accountable for performance for the organization?
      Holding people accountable
      • Does the person use
      • deliberate influence?
      Impact and influence
      • Does the person lead groups of people to work effectively together?
      Team leadership
      • Does the person understand the business impact of decisions and act accordingly?
      Business acumen
      • Does the person have insight and understanding of competitor activities and strategies?
      External awareness
    • Success Principles Strategic Orientation Results Orientation Team Leadership External Awareness Developing Others Professional Product Manager Impact & Influence Business Acumen Holding People Accountable
    • Thank You Sameh Ghazali