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General Introduction to ITA
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General Introduction to ITA

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This presentation was made and delivered to attract attention and get votes in a classroom atmosphere for this particular product that had been designed by second year undergraduate students

This presentation was made and delivered to attract attention and get votes in a classroom atmosphere for this particular product that had been designed by second year undergraduate students

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  • Excited <br /> Share ideas <br /> ...B4 DOING THAT.. <br />
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  • Want to keep it part time since we realize its a new venture and it cannot pay for our livelihood. <br />
  • Want to keep it part time since we realize its a new venture and it cannot pay for our livelihood. <br />
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  • wait for kate to &#x201C;plug&#x201D; in the key. <br />
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General Introduction to ITA General Introduction to ITA Presentation Transcript

  • start
  • What did we want?
  • Part-time
  • Part-time Enjoy
  • What do people want?
  • What do we want? we = students
  • Free
  • Free Useful
  • Free Useful Easy
  • students ???
  • students businesses
  • What do businesses want?
  • Students
  • Cost-effective Students
  • Cost-effective Measurable Students
  • Cost-effective Measurable Students Reassurance
  • Cost-effective Measurable Students Reassurance
  • What do we do?
  • How many of you like free stuff?
  • Ever used a USB Key?
  • Demonstrate
  • Track results
  • Track results Appears every time
  • Track results Appears every time Ads cannot be deleted
  • Uniqueness
  • Uniqueness Location
  • Uniqueness Location Usefulness
  • Secondary usage
  • Secondary usage Learn about community
  • Secondary usage Learn about community
  • What makes us different?
  • Expensive
  • Ineffective
  • How is it made?
  • 19 Business days Rush orders possible MFN Status with US
  • How do we market it?
  • How do we market it?
  • Businesses
  • Businesses Professional and personal
  • Businesses Professional and personal Voice concerns/ expectations
  • Businesses Students Professional and personal Voice concerns/ expectations
  • Businesses Students Professional and Frosh Week personal Voice concerns/ expectations
  • Businesses Students Professional and Frosh Week personal Hip booth and Voice concerns/ team expectations
  • Businesses Students Professional and Frosh Week personal Hip booth and Voice concerns/ team expectations Upbeat music
  • Does it meet our goal?
  • Conservative Moderate Optimistic
  • Moderate
  • Moderate - 1st year Sales 50 ads Net Sales Can$62,500 Net Profit Can$9,124
  • Moderate - 1st year Sales 50 ads Net Sales Can$62,500 Net Profit Can$9,124 Breakeven Sales 43 ads Operating Expenses Can$53,376
  • No debt financing
  • No debt financing No variable cost
  • No debt financing No variable cost No line of credit
  • no-no-no = win-win-win The Office S02 E21
  • Where are we going?
  • How do YOU fit in?
  • ?
  • end
  • E xhibit 16 ! Income Statement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based on quote at this quantity. Source: Daniels, Marina. "USB Quote Request." E-mail interview. 26 Jan. 2009.
  • E xhibit 16 (continued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based on quote at this quantity. Source: Daniels, Marina. "USB Quote Request." E-mail interview. 26 Jan. 2009.
  • E xhibit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
  • @AAAA;BB<BBB=BB @AAAA;BB<BBB=BB @AAAU;D<:OI=?IV @AAAAA C<;>?=IL @AAAAA?L<; @AAAAAAAAAAAAAAAAAW @AAAU><>:B=C;V @AAAU>D<D @AAAAA U;D<:OI=?IV @AAAAAAAAI<:L>=O? @AAAAAA:L<>?D=D; @AAAA;BI<CDL=IB !""#$%&'$()*(+,"#-#./)01$(2&'3'".) @2%A'".3)B(2)4%2&"(2) !"#$%&'()*'%A>BBC +",%&()%A>BBC -.)*/*$)*0A>BBC >B;B >B;; @AAAAAAAAAAAAAAAAAAAAAAAAAAAAAW @AAAAAAAAAAAAA>:D=;; @AAAAAAAAAA?<;CC=BC @AAAA:IC=?D @AA D<I:I=O?
  • Price Suggestions from businesses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xhibit 14