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  • 1. > communicating brand value < Diablo Custom PublishingPRODUCTS OVERVIEWCustom Content ServicesIntegrated Content MarketingIntegrated custom content is one of the most important marketing assets thatyour organization can utilize. Done correctly, it can be the ultimate formula toimprove customer acquisition and retention to grow your business.DCPs Custom Content Services provides a steady supply of fully customized,locally reported, search-optimized features, news reports, Facebook postsand Tweets. It’s like putting a professional content marketing team at yourdisposal. What’s more, our writers and editors can tackle any project,including yours. DCP creates relevant content derived from your business thatcompels, informs, and entertains readers.At DCP, We: Understand what drives customers’ decision making Create and edit content that can be used in multiple distribution channels Provide turnkey services, including research, reporting, copywriting, copy editing, proofreading, and fact checking Analyze content and research keywords Develop an annual editorial planCustom Content Services Package Includes: Feature Stories Articles/News Reports Facebook Postings Tweets Regular Content Strategy Meetings CUSTOM CONTENT IN YOUR CHANNELSAccording to Roper Public Affairs, 80% • Websites • Articles of purchasers prefer to get company • Microsites • eBooks • Blogs • Podcastsinformation in a series of articles versus • Email newsletters • Webinarsan advertisement. • Facebook posts • White papers • Tweets • Widgets • LinkedIn updates • Workbooks • Digital magazines • Videos | Direct Marketing | Web Content and Design