Developing Staff Competencies in Emerging Technologies
1Developing Staff Competencies inEmerging TechnologiesDouglas J. Joubert, MS, MLISMaShana Davis, MSIS NIH Library | Office of Research Services | National Institutes of HealthOutline Literature Planning Strategy Training Development Staff Performance How we did it Examples Implementation Assessment Lessons Learned
2The seed was planted Digital Libraries Conference Idea at Tilburg University. More staff using personal Environment devices at the NIH. NIHL LT “Establishing the library as the place to go for technology.” Changes in Technology Changes in Behavior Learning TheoriesWe looked at Information Literacy Digital Literacy Other Library Programs
3 Changes in technology“Consumers want their information when they want it, how they want it, and in whatever quantities they want it.” ~Price Waterhouse Study~ Changes in user behaviorNew normal: 1999 • Most of “us” were not active users of the Internet. • Active Users were: • Male • White • College educated • Dial-up at 32/kbits • Directory and portal search Image: introduction to the Internet, Byron Soulsby. • Chat rooms Adapted from Pew Internet & American Life Project, 2011
4 New normal: now• Broadband• Mobile• Less SES stratification• Less generational variance• Social networking and content creation• Video on demand Image Source: Business Insider "Incredible Things That Happen Every 60 Seconds On The Internet" Adapted from Pew Internet & American Life Project, 2011 The new normal landscape“The 4 V’s of information dynamics: Volume, Velocity, Vibrancy & Valence” “Users are shifting information platforms” “Influence is migrating from organizations to networks and new experts” “People’s attention zones have changed” Adapted from Raine, L, 2012
5Mobile computing from the HorizonReport “In the developed world, mobile computing has become an indispensable part of day-to-day life in the workforce, and a key driver is the increasing ease and speed with which it is possible to access the internet from virtually anywhere.” The 2010 Horizon Report, Johnson, L., Levine, A., Smith, R., & Stone, SThe mobile landscape - Data• “The Mobile Difference:” mobile users are more likely to update, to share, to create, to forward, and to record.• 31% of text message users prefer texting to voice calls, and young adults stand out in their use of text messaging.• More than a quarter (28%) of all American adults use mobile or social location-based services of some kind.• Several demographic groups have higher than average levels of smartphone adoption.Pew Internet 2011 Trend Data: http://www.pewinternet.org/Trend-Data.aspx
6Mobile is a “conversation/search starter”on…• Daily use of internet.• Social networking use.• Search.• News consumption (including political use).• Health and fitness information.• Video use.• E-commerce.Rainie. Lee. (July 14, 2011). Educate Webinar: Pew Internet ProjectThe mobile landscape – Federal space• The Mobile-Gov Community of Practice is a cross- government community dedicated to creating open systems and technical assistance tools to build a public- centric path to government anytime, anywhere.• Focus on creating strategies and services around mobile which include text/SMS, mobile websites, mobile web apps, and native smartphone apps.Source: http://www.howto.gov/tech-solutions/mobile/community
7 I am mobile… I’m a social I’m a…?The social landscape – Data • 65% of online adults use social networking sites, and most describe their experiences in positive terms. • Social networks and social media become more important in people’s information flows. Information Ecosystem Has Changed! Anywhere Any device Any timeMadden, M & K Zickuhr. (2011). The Social Side of the Internet Pew Internet Project
8The social landscape – HHS 64 <100 26 ≈31 >10 >50Source: http://newmedia.hhs.gov/What does this mean for organizations?• SNS allow for immediate, spontaneous creation of networks.• The ability to create new pathways to users and stakeholders.• Social networks and social media becoming more important in community building and maintenance.• Use social media to develop a culture of listening.Rainie. Lee. (2011). The social media landscape
9 Learning Learning Dimensions Self-directed Use of Own Experience Sharing and Collaboration MotivationAdapted from Smith, M. K. (2002,) "Malcolm Knowles, informal adult education,…
10Project Information Literacy• Feb 2009: How college students navigate the information landscape.• Dec 2009: Despite the research task, students rarely ask librarians for assistance. Librarians focused too heavily on guides and resources. Practical PIL Section: http://projectinfolit.org/practical/Source: Bridging the Information Literacy Communication Gap: Putting PIL Studies to Good Use. Library Issues, November 2011Project Information Literacy• Jul 2010: Assignments offer opportunities to improve student research skills, librarians receive few opportunities to make it happen.• Nov 2010: Focused on student evaluation skills.• Oct 2011: How students manage technology during crunch time. Practical PIL Section: http://projectinfolit.org/practical/Source: Bridging the Information Literacy Communication Gap: Putting PIL Studies to Good Use. Library Issues, November 2011
11 Flipped Learning Classroom Influences Provides opportunity Flip for Learning Educational Through Technology Activity Influences Learning Influences Environment Source (adapted): Jeremy F. Stayer, Ohio State University 23 Things - Commonalities1. Facilitated learning.2. Primary web-based resource for information.3. The “23 Things” timetable announced in advance.4. Includes reflection & interaction.5. Each topic has an introductory lead.6. Combination of face-to-face and online only.7. Celebration at the end of modules.8. Voting for favorite activities.9. Certificate for those completing all 23 Things. Source (adapted):Yoshikawa & Webber, 2011.
12 23 Things – Original guidelines* 1. Encourage networking and shared learning. 2. Encourage traditional and face-to-face communication. 3. Encourage group discovery. 4. Accommodate non-techies and different learning styles. 5. Focus on discovery, not skill building. 6. Reward staff for learning. 7. Encourage staff to play.* That we identified with, and would work for us. Source (adapted):Yoshikawa & Webber, 2011. Planning
13How the pieces fit together NIHL 2011 Strategic Plan NIHL Objectives on Mobile ETT Mission Staff Development Mobile DeploymentMobile objective from 2011 NIHLStrategic PlanIncluded building a competency among staffaround mobile devices and applications and other emerging technologies.
14The ETT and its role in training The team helps to support mobile computing, social media, and other technologies critical to science and medicine.Planning…targets• Compile a list of available devices and their platform: Apple, Blackberry, Android.• Identify and document issues related to authentication on mobile devices (iOS and Android).• Planning for and supporting multiple devices.• Partner with other techie folks on campus.• Sustaining the program.
15Planning…training• Supporting staff development across platforms.• What should be our training priorities?• What training models have been successful and will they work at the NIHL? • Brown-bags versus hands-on. • Accommodating adult learners. • Librarians, Informationist, support staff, and the business office.Development
16Development…mobileIAB Branch Chief met with ETT to discuss device deployment.ETT met with all library staff outlining team objectives, mobile deployment, and staff training. IAB Branch Chief sent out survey asking staff about preferences for a mobile device.Developing trainingDeveloped curriculum that included a variety of methods foreducating staff, developed a staff technology challenge, and leading by example.Developed methods to evaluate staff competencies with their devices. We really wanted to build a community of learners that wasfocused on mobile, social media, and emerging technologies.
17 Developing PMAPs Now includes Focus on Focus on Mobile Social Media, Teleworking (Feb 2011) Web 2.0 (Jan 2011) (May 2011) Map Training to PMAPs "Every staff person is required, as part of their annual performance review, to do a certain number of learning opportunities and sharing activities. These can be from large to small, and the credit is earned by both doing and sharing."Sandra Smith, Learning and Development Manager at the Denver Public Library.
18Factors that influenced trainingFocused on two factors: (1) the Level of learning, and (2) the resources required to implement Proliferation of mobile use Ease and availability of cloud services Make it relevant to me! Social media and mobile useTimeline*Feb 2011 P1 – First Meeting and developing PMAPsMar – Apr 2011 P2 – Brainstorming and finalizing PMAPsMay 2011 P3 – Literature Review and PlanningJun 2011 P4 – Developing content P5 – Developing Module Goals, Objectives, andJul 2011 MilestonesAug 2011 M1 – Introduction and Getting to Know GoogleSep 2011 M2 – Blogs and Wiki’s ModuleOct 2011 M3 – Spatial Literacy and Online MappingNov 2011 M4 – Online Photo SharingDec 2011 M4 – Social Networks and Online CommunitiesJan 2012 A1 – Assessment and Debriefing with Supervisor
19 RATECH learning objectives • As much as possible, the modules should be self- directed. • Doug and MaShana available as backup. • Use personal experiences as a resource for learning. • Blog about their experiences, mapping through their lens, photos and networks from their life.Adapted from Smith, M. K. (2002,) "Malcolm Knowles, informal adult education,… RATECH learning objectives • Immediately apply what they learn through exercises, sharing, and group discussion. • We had a journal club at the end of each section. • RA’s had the option to lead each journal club. • Try to motivate by internal rather than external factors. • “I feel that I need to be up-to-date to help our patrons.”Adapted from Smith, M. K. (2002,) "Malcolm Knowles, informal adult education,…
20 ImplementationHow we did it• Brown-bags for staff education.• Meet and Greet sessions with the ETT.• Mobile “show and tell.”• Reference Assistant (RA) Tech Challenge.• Informal Communities of Practice.• ETT served as “ambassadors” for the technology.
21Mobile device deployment 18 BlackBerry Devices 14 Android Devices 12 iPads 44 14 staff never had a mobile device at work 3 did not have a personal cell phoneOur focus on mobile• Pre-survey • Distributed to all staff. • Desire: gauge interest and experience.• Two sessions: • Orientation to mobile devices and applications. • Mobile “Show & Tell.” • One-hour sessions.
22Staff brown bags Mobile Dropbox Computing Twitter and File 101 Sharing Cloud Blogs and Social Computing RSS Bookmarks and Google Spatial Literacy and Crowd- SM & Public Mapping sourcing HealthRATECH format Module Assessment Launch of Learning Assessment Debriefing of Module Session
24Online images & photo sharingSocial networks and online communities
25 AssessmentEvaluation• Surveys (used Google Forms & Survey Monkey). • Module Assessment. • Learning Assessment. • App evaluation form. • Device evaluation form.• Survey on mobile device (perceptions about getting the device).• iPad evaluation.• Monthly debriefing sessions.• Supervisor monitored online interactions.
26Evaluation? • Was harder than it should have been. • Reluctance of staff to complete evaluation forms & provide feedback (except when something didn’t work). • Difficult to come up with outcome measures – esp. those relevant to our type of library. • Was not able to work on evaluation plan before distributing devices. Lessons Learned
27Lessons learned • How do we encourage the discovery of new services and applications.• Evaluating staff competencies with their devices.• Time to develop & conduct the trainings.• Determine how to evaluate? What to evaluate?Lessons learned: • Planning and establishing goals at the outset are essential.• Distribution of work: be prepared for a lot of hand-holding to get people up to speed.• Jumping through government-specific TOS jargon/policies (iTunes, 3G, repurposing the BlackBerry devices).
28Lessons learned: • Squeezing in time here and there to focus on this entire initiative does not work very well.• Make what you are doing relevant. You cannot make people excited about something.• Innovation is hard. Even if you have the support of leadership, implementing something new is not easy.Lessons learned: • Just because you are invested in learning new and innovative things you cannot expect everyone to be super engaged.• We had to become innovative in figuring out ways to encourage staff without explicitly providing instructions.
29What are you doing at yourlibrary?2012: Integration of Learning 2011: Internal Training
30Where are they now? In 2012, the RA’s have Serving on the Facebook been able to apply what Team. they learned in the RATECH and integrate Serving on the NIHL these skills into their MCSM team. work at the library Helping with library- based research proposals. Helping with NIHL Writing Center.Where is Derek now?• “The Blackberry has been extremely useful…it allows me to interact with my users – staying in touch with what is going on.”• “Prepared me to work with others in the library – outside my comfort zone.”• “Expand on what I learned in the RATECH”
31Social Media UniversitySocial Media University objectives1. Provide an introduction to each social media tool.2. Demonstrate how to develop a content strategy for each tool.3. Learn about social media etiquette.4. Learn about tools for effectively building relationships with your users.
32Social Media University objectives5. Each session will deal with the planning, the development, and the monitoring of each tool.6. Identify and discuss ideas for measuring your social media efforts.7. Sharing and Q&A.Twitter, blogs and RSS feeds
33Social networks & onlinecommunitiesYouTube and online video
34Online collaboration + Google DriveContent | 2011 In 2011, focused on open and free tools.
35Content | 2012 In 2012, the NIH Library migrated to SP 2010.Document Workspaces – SP2010
37Collaboration | 2012Integration with Office Suite | Outlook
38Integration with Office Suite | WordIntegration with Office Suite | Word
39Sharing Content http://www.delicious.com/joubertd http://www.scoop.it/t/social-technologies-and-public-health http://go.usa.gov/v4w Online Companion to SMU
40 Bonnie MaShanaHarry Charles Doug Ken Derek Betty Patrick Karenhttp://www.youtube.com/watch?v=4Tn5WTZDNZg
41Thank-you Questions? Doug Joubert: email@example.com MaShana Davis: firstname.lastname@example.org DIVISION OF LIBRARY SERVICES OFFICE OF RESEARCH SERVICES NATIONAL INSTITUTES OF HEALTH U.S. DEPARTMENT OF HEALTH AND HUMAN SERVICES