Social Media Marketing -- Are You Ready?

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    Social Media Marketing -- Are You Ready? - Presentation Transcript

    1. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Are You Ready? C:Documents and SettingsUMARMy DocumentsMy Pictures429909-xs.jpg F:Graphic CabLogo & IcoIcon'sdot pngInternet.png social montana logo sm.jpg Social Media Marketing
    2. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Social Media Social Media is an Umbrella term that defines the various activities that integrate technology social interaction and the construction of words, pictures, videos and audio Wikipedia.org
    3. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Social Media Matrix Your Website Sales Facebook Page Twitter Page YouTube Channel Article Sites and/or your blog Photo sites Podcasts and online radio
    4. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Four Pillars
      • Facebook
      • Twitter
      • YouTube
      • Your website or Blog
    5. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Facebook
      • M ore than 300 million active users
      • More than 120 million users log on to Facebook at least once each day
      • More than two-thirds of Facebook users are outside of college
    6. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Facebook
      • 132,340 people in May
      • 179,620 today
      • age 18 and older
      • who live in Montana
      • who could be your customers
      • 37,200 people in Billings
    7. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Twitter
      • Fastest growing community site with a 1382% increase in visits Feb 09 vs Feb 08
      • Projected to hit 50 million users by the end of 2009
      • Twitter drives traffic – 220,747 visits in 6 weeks to the Eventline blog
    8. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg YouTube
      • 100 million viewers
      • 14.8 billion videos viewed in January 2009
    9. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Social Media Strategy
        • Find The Conversation
        • Listen to The Conversation
        • Join The Conversation
        • Lead the Conversation
    10. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg Best Practices
        • Deliver good, valuable information
        • Listen to your audience
        • Don’t go straight for the pitch
        • Engage your audience
    11. C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg social montana logo sm.jpg C:Documents and SettingsUMARMy DocumentsMy Picturesimg_bg.jpg For More Information SocialMontana.com DougMcIsaac.com Facebook.com/ SocialMontana Twitter.com/ dougmcisaac Twitter.com/ SocialMontana

    + Doug McIsaacDoug McIsaac, 4 months ago

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