w w w dl e. net
                                                                                     w . or




Be t t e r...
The B g Pi ct ur e
     i




                     Fl i ckr : Et han H n
                                        ei
The B g Pi ct ur e
     i



Technol ogy i s
  Cheaper
  M e w despr ead
   or    i
  M e adopt ed
   or
  M e com i cat e...
Set t i ng cl ear goal s f or
your t ech

C m m st akes
 om on i
How t o com uni cat e w t h
             m         i
  t ...
Tug of War




 Coor di nat i on    Secr ecy and
  and                  pr i vacy
                                Fl i c...
Tug of War




 Mass         Tar get ed
  audi ence     audi ence    Fl i ckr : Quasar sgl ow
Tug of War




  Pr i ce    Per f or mance
                         Fl i ckr : Quasar sgl ow
Tug of War




  G t i ng i t
    et             G t i ng i t
                     et
   per f ect        out on t i m e...
H ow t o
com uni cat
    m
e
w t h your
  i
t echi es




              Fl i ckr : G ant M t chel
                        ...
How t o com uni cat e
           m
w t h your t echi es
 i




                    Lear n
                     about w  h...
How t o com uni cat e
           m
w t h your t echi es
 i




   Focus on what you w ,
                        ant
    n...
How t o com uni cat e
           m
w t h your t echi es
 i




   B consi st ent w t h your
      e             i
    r e...
How t o com uni cat e
           m
w t h your t echi es
 i




   Changi ng t he r equi r em s
                          ...
How t o com uni cat e
           m
w t h your t echi es
 i




   Make a speci f i cat i on and
    st i ck t o i t
     ...
How t o com uni cat e
           m
w t h your t echi es
 i




   I dent i f y “ nt er pr et er s” you
                  ...
How t o com uni cat e
           m
w t h your t echi es
 i

   Agr ee on cl ear del i ver abl es
   Agr ee on a t i m i ...
W hat m akes
t echnol ogy
pr oj ect s f ai l ?




                   Fl i ckr : Rebecca Lade
W hat m akes
t echnol ogy
pr oj ect s f ai l ?
         N com i t m
           o    m ent
         Too am t i ous
      ...
W hat m akes
t echnol ogy
pr oj ect s f ai l ?
         O sour ci ng
           ut
          ever yt hi ng
         “ ot...
W hat m akes
t echnol ogy
pr oj ect s f ai l ?
         “ i ssi on
           M
          cr eep”
         “Abandonw e”
...
W hat m akes
t echnol ogy
pr oj ect s f ai l ?
         N pl anni ng
            o
          past t he
          l aunch
...
W hat m akes
t echnol ogy
pr oj ect s f ai l ?
         Put t i ng
          ever yt hi ng i n
          one st af f er ’...
R nvent i ng t he w
 ei                heel !
Acci dent s w l l happen. Pl an f or
             i
                t hem.          Fl i ckr : G avest one
               ...
Cont i ngency pl anni ng

 B l d cont i ngenci es i nt o t he
   ui
  pl an
  B  udget
   Ti me
   I dent i f y pot en...
Managi ng a t eam i n
m t i pl e l ocat i ons
 ul

   C m cat i ons t ool s
     om uni
   W ki ng pr ocesses and r ul e...
C m cat i ons t ool s
 om uni

 Skype
   Encr ypt ed
  C hat
   Fi l e shar i ng
 M l i ng l i st s
   ai
G oogl e D...
W ki ng pr ocesses and
  or
r ul es

   Deadl i nes
       St r i ct , but r eal i st i c
   Payment
       Based on d...
C oss- cul t ur al
 r
m sunder st andi ngs
 i

 Pr epar e t i m t o m at e
                 e      edi
  bet ween di f f ...
Cost - ef f ect i ve sol ut i ons

   Pi r acy i s a secur i t y t hr eat
       Vi r uses and m w e
                   ...
F
Flickr: Stefano Corsa (pensiero)
Flickr: Wetwater
C y
   or
Doct or ow
“Your w k
        or
needs t o be

easi l y
copi ed,
t o anyw eher
w hence i t
m ght f i nd
  i
i t s w i nt o
       ay
t...
That means t hat t he ni m e t ext - f i l e, H L f i l e,
                          bl                   TM

and PD ( t h...
no l ogi ns, no e- m l addr ess
                         ai
            col l ect i ons
    and w t h a l i cense t hat al...
R em ,
                              em ber

   copyi ng i s a cost - cent er
i nsi st i ng t hat al l copi es must be dow...
Sur e, havi ng a si ngl e, cent r al r eposi t or y f or
your w ks m
         or    akes i t easi er t o count copi es and...
O nce you get past t he vani t y
of know ng exact l y how m
          i                any
copi es have been m  ade, and
f...
Once your w k get s i nt o t he r i ght hands,
            or
    t her e needs t o be an easy w t o
                     ...
A f r i end w r uns a sm l pr ess r ecent l y
             ho          al
w ot e t o m t o ask i f I t hought he shoul d
 ...
I expl ai ned t hat I t hought t hi s w d be a r eal l y bad i dea.
                                         oul
         ...
m ent w
                            om       hen a r eader
                          di scover s your book
               ...
at ' s because

 I shoul d buy a copy
of t hi s book”
 s i nevi t abl y f ol l ow by
                           ed



    ...
“ oah, a yout ube of a m put t i ng a
 W                      an


           l emon
               i n hi s


        nos...
and t he m ent ,
          om
   as t hey say,

       is
   gone.
            Flickr:blog.jmc.bz
But how does t hi s r el at e t o news?




        Flickr: marcelgermain     Flickr:blog.jmc.bz
Od m
l   odel




           Flickr: gruntzooki
New model
D i ni ng “ adi o”
 ef        r
D i ni ng “ el evi si on”
 ef        t
The deat h of t he schedul e

When t her e w e onl y a f ew
               er
 st at i ons, t he schedul e w  as
 ki ng
Ne...
Schedul ed vs. unschedul ed

Schedul ed           Unschedul ed
  Sat el l i t e       Audi o on
   r adi o              de...
Embeddi ng cont ent

YouTube i s a ' dest i nat i on'
 w ebsi t e
But YouTube cont ent i s al so
 e m ddabl e i n ot her s...
W em
 hy beddi ng i s i m t ant
                    por

Cost s go t o zer o ( or near -
  zer o) f or host i ng
M t i m a...
O her di st r i but i on m hods
 t                        et
Podcast i ng and
audi obl oggi ng

W de r ange
 i
  Tr adi t i onal sour ces
    N i onal br oadcast er s
     at
       B...
Tool s f or Audi o

Audaci t y
  Excel l ent sound edi t or w t h
                               i
   m t i - t r acker
  ...
Podcast exam es
            pl

B C W l d Ser vi ce “ i gi t al
 B     or             D
  Pl anet ”
D sneyl and Podcast
 i...
R i x, r euse, r ecycl e
 em

C eat i ve C m
 r          om ons l i censes
  Legal f r am or k f or cont ent use
         ...
Busi ness model s f or
“consum at i on”
        m

Adver t i si ng i nser t ed i nsi de
 f i l es
Banner s and ot her vi s...
I s t r adi t i onal r adi o dead?
N o.




H an i nt el l i gence
 um
Hands- f r ee oper at i on
Econom cal ( f r ee or n...
Concl usi ons

Fr eedom t o exper i ment i s now
 gr eat er t han ever bef or e
  Low cost , easy access t o
   t echnol o...
Concl usi ons

Spr ead m a w ever
         edi    her
 possi bl e
B pr epar ed t o “ ose t he
 e                cl
 deal ”...
Open sour ce advant ages

   Fr ee
       –    Fr ee as i n f r ee speech
       –    Fr ee as i n f r ee beer

   You c...
Open sour ce advant ages

 Fr ee
  – Fr ee as i n f r ee speech
  – Fr ee as i n f r ee beer
 You can change t he t ool ...
Open sour ce al t er nat i ves

   Web
       C psi t e
         am
       W dpr ess
         or
       Joom a/ M bo
 ...
Open sour ce al t er nat i ves

Radi o
   C pcast er
     am
   Audaci t y
   Ar dour
Open sour ce al t er nat i ves

 O f i ce
   f
  O penO f i ce
          f
   M aW ki
     edi    i
  U bunt u
  B as...
“ ut e cat t heor y”
  C
( Et han Zucker man)

 W 1. 0 w m
    eb          as ade by
  physi ci st s t o exchange
  sci e...
“ ut e cat t heor y”
 C

 Vi deos: YouTube, Vi m    eo,
  Li vest at i on
M essagi ng: Tw t t er ,
                    i...
Sof t w e as a ser vi ce
       ar

Googl e Apps f or Busi ness
   M l f or your dom n
     ai              ai
  G oogl...
Sof t w e as a ser vi ce
       ar

Vi deo
  W t ness H
     i         ub f or hum r i ght s
                           ...
Low cost har dw e
   -           ar

 M e’ l aw
   oor s
  N ber of t r ansi st or s on a
    um
   chi p doubl es ever ...
M ng m
 aki  oney

 Adver t i si ng
  OpenX ad ser ver
  Googl e Adsense
 D r ect Sal es
   i
   Amazon. com
   eBay...
Host i ng and hacker s

Host i ng
   Fast est m not be cl osest
                  ay
  U i m
     pt e
   Pr i ce
   ...
Open sour ce t ool s w m
                      e ake

Cam i t e
   ps
  Cont ent management syst em
Cam as t e r
   pc
  R...
Cam i t e
   ps

 Cont e nt Manage m nt Sy s t e m
                    e
  By j o ur na l i s t s , f o r
   j o ur na l...
How Ca m i t e c a n be us e d
        ps
How Ca m i t e c a n be us e d
        ps
Ec onom e s o f s c a l e
       i

 Se r ve r adm ni s t r at i o n
                 i
 Bandwi dt h
 Pr ogr am i ng
  ...
Gr oup v s . i ndi v i dua l i z e d

 Gr oup
  Te c hni c a l t a s ks
 I ndi vi dual i z e d
  St r a t e g y
  De ...
M di a On Web
 e

 3- ye ar pr ogr am
  2004- 2007
  Fo r m r Yug o s l a v i a
         e
  I nde pe nde nt m di a
  ...
Zor an Ži vkovi ć
M di a On W b
 e            e
Be l gr ade , Se r bi a
C m Publ i shi ng Pl at f or m
 om on

2007- 2010
B ar us
  el
I ndependent m a edi
Secur i t y
C r cum
  i     vent i on
...
Sum e r CAM 2005
    m         P
De ve l ope r s ' Conf e r e nc e
Pr ague , Cz e c h Re publ i c
How t o r each us

M LF: w w m f . or g
 D         w . dl
C pw e: w w cam ar e. or g
 am ar         w.      pw
Dougl as Ar...
Thi s pr esent at i on i s
onl i ne

ht t p: / / w w box. net / shar ed/ v2gr bbpw
             w.                        ...
Thi s pr esent at i on i s
r el eased under a C eat i ve
                       r
C m
  om ons l i cense
W t h t he f ol l...
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Better Tech For Better Communications
Upcoming SlideShare
Loading in …5
×

Better Tech For Better Communications

557 views
516 views

Published on

A talk at the Weimar Summer University, 3 July 2009

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
557
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Better Tech For Better Communications

  1. 1. w w w dl e. net w . or Be t t e r t e c hnol ogy f or be t t e r c o m uni c at i ons m W m Sum er U ver si t y, 3 Jul y 2009 ei ar m ni Dougl a s Ar e l l a ne s , M a D edi evel opment Loan Fund/ Cent er f or Advanced M a, Pr ague edi M c z Fl o r , R i edakt i on und Al l t ag, B l i n er
  2. 2. The B g Pi ct ur e i Fl i ckr : Et han H n ei
  3. 3. The B g Pi ct ur e i Technol ogy i s Cheaper M e w despr ead or i M e adopt ed or M e com i cat ed? or pl Fl i ckr : Et han H n ei
  4. 4. Set t i ng cl ear goal s f or your t ech C m m st akes om on i How t o com uni cat e w t h m i t echi es Pr act i cal advi ce Fl i ckr : I t sgr eg
  5. 5. Tug of War Coor di nat i on  Secr ecy and and pr i vacy Fl i ckr : Quasar sgl ow
  6. 6. Tug of War Mass  Tar get ed audi ence audi ence Fl i ckr : Quasar sgl ow
  7. 7. Tug of War  Pr i ce  Per f or mance Fl i ckr : Quasar sgl ow
  8. 8. Tug of War  G t i ng i t et  G t i ng i t et per f ect out on t i m e Fl i ckr : Quasar sgl ow
  9. 9. H ow t o com uni cat m e w t h your i t echi es Fl i ckr : G ant M t chel r i
  10. 10. How t o com uni cat e m w t h your t echi es i  Lear n about w hat t he t echi es ar e doi ng f or you Dougl as Ar el l anes
  11. 11. How t o com uni cat e m w t h your t echi es i  Focus on what you w , ant not how you get i t Fl i ckr : C i s O ensl hr w
  12. 12. How t o com uni cat e m w t h your t echi es i  B consi st ent w t h your e i r equi r em s ent Fl i ckr : Jon W son at
  13. 13. How t o com uni cat e m w t h your t echi es i  Changi ng t he r equi r em s ent changes t he pr i ce Fl i ckr : Al ast ai r Thompso
  14. 14. How t o com uni cat e m w t h your t echi es i  Make a speci f i cat i on and st i ck t o i t Fl i ckr : D i ne23 ef
  15. 15. How t o com uni cat e m w t h your t echi es i  I dent i f y “ nt er pr et er s” you i can com uni cat e w t h ( and m i Fl i ckr : Pet t er i Sul on
  16. 16. How t o com uni cat e m w t h your t echi es i  Agr ee on cl ear del i ver abl es  Agr ee on a t i m i ne and t i e el del i ver y t o f ul l payment  Under st and t hei r m i vat i ons ot  Ar e your t echi es “ er cenar i es” or m “ r ue bel i ever s?” t  G a second opi ni on et  And maybe a t hi r d  Don' t be i nt i m dat ed i  I t ' s your pr oj ect
  17. 17. W hat m akes t echnol ogy pr oj ect s f ai l ? Fl i ckr : Rebecca Lade
  18. 18. W hat m akes t echnol ogy pr oj ect s f ai l ?  N com i t m o m ent  Too am t i ous bi Fl i ckr : Rebecca Lade
  19. 19. W hat m akes t echnol ogy pr oj ect s f ai l ?  O sour ci ng ut ever yt hi ng  “ ot i nvent ed N her e” syndr om e Fl i ckr : Rebecca Lade
  20. 20. W hat m akes t echnol ogy pr oj ect s f ai l ?  “ i ssi on M cr eep”  “Abandonw e” ar Fl i ckr : Rebecca Lade
  21. 21. W hat m akes t echnol ogy pr oj ect s f ai l ?  N pl anni ng o past t he l aunch  N pl anni ng o f or cont i ngenci es Fl i ckr : Rebecca Lade
  22. 22. W hat m akes t echnol ogy pr oj ect s f ai l ?  Put t i ng ever yt hi ng i n one st af f er ’s hands Fl i ckr : Rebecca Lade
  23. 23. R nvent i ng t he w ei heel !
  24. 24. Acci dent s w l l happen. Pl an f or i t hem. Fl i ckr : G avest one r
  25. 25. Cont i ngency pl anni ng  B l d cont i ngenci es i nt o t he ui pl an B udget  Ti me  I dent i f y pot ent i al w kar ounds or  Set cl ear pr i or i t i es What i s “ ust have” and w m hat i s “ ce t o have” ni ?
  26. 26. Managi ng a t eam i n m t i pl e l ocat i ons ul  C m cat i ons t ool s om uni  W ki ng pr ocesses and r ul es or  Regul ar f ace- t o- f ace m i ngs eet
  27. 27. C m cat i ons t ool s om uni  Skype  Encr ypt ed C hat  Fi l e shar i ng  M l i ng l i st s ai G oogl e Docum s ent Good coor di nat i on t ool s  W ki i
  28. 28. W ki ng pr ocesses and or r ul es  Deadl i nes  St r i ct , but r eal i st i c  Payment  Based on del i ver y, not sal ar y  Docum at i on ent  W i t e dow w k pr ocesses r n or  Shar e t hem onl i ne  St i ck t o t hem
  29. 29. C oss- cul t ur al r m sunder st andi ngs i  Pr epar e t i m t o m at e e edi bet ween di f f er ent cul t ur es  Assum peopl e m e ean w l el
  30. 30. Cost - ef f ect i ve sol ut i ons  Pi r acy i s a secur i t y t hr eat  Vi r uses and m w e al ar  Pr et ext f or gover nm ent har assm ent  Donor s don' t l i ke i t  B l egal e  Consi der f r ee and open sour ce al t er nat i ves
  31. 31. F Flickr: Stefano Corsa (pensiero)
  32. 32. Flickr: Wetwater
  33. 33. C y or Doct or ow
  34. 34. “Your w k or needs t o be easi l y copi ed, t o anyw eher w hence i t m ght f i nd i i t s w i nt o ay t he r i ght hands.
  35. 35. That means t hat t he ni m e t ext - f i l e, H L f i l e, bl TM and PD ( t he pr ef er r ed t r i um r at e of f or m s) shoul d be F vi at di st r i but ed w t hout i Flickr: Haribote
  36. 36. no l ogi ns, no e- m l addr ess ai col l ect i ons and w t h a l i cense t hat al l ow your f ans t o i s r epr oduce t he w k on t hei r ow i n or der t o shar e or n Flickr: SLDownard
  37. 37. R em , em ber copyi ng i s a cost - cent er i nsi st i ng t hat al l copi es must be dow oaded f r om your si t e nl and onl y your si t e i s i nsi st i ng t hat you — and onl y you — w l l bear t he cost i of m ng t hose copi es. aki Flickr: Jared_Cherup
  38. 38. Sur e, havi ng a si ngl e, cent r al r eposi t or y f or your w ks m or akes i t easi er t o count copi es and f i gur e out w e t hey' r e goi ng, but r em ber : her em dandel i ons don' t keep t r ack of t hei r seeds. Flickr: Fotos by Dee
  39. 39. O nce you get past t he vani t y of know ng exact l y how m i any copi es have been m ade, and f i nd t he zen of know ng t hat i t he copyi ng w l l t ake i car e of i t sel f , you' l l at t ai n dandel i onesque cont ent m . ent Flickr:Óli Jón
  40. 40. Once your w k get s i nt o t he r i ght hands, or t her e needs t o be an easy w t o ay consum at e t he m r el at i onshi p. Flickr:wetwater
  41. 41. A f r i end w r uns a sm l pr ess r ecent l y ho al w ot e t o m t o ask i f I t hought he shoul d r e r el ease hi s next book as a C eat i ve C m r om ons f r ee dow oad nl i n advance of t he publ i cat i on, i n or der t o dr um up som e publ i ci t y Flickr:wetwater
  42. 42. I expl ai ned t hat I t hought t hi s w d be a r eal l y bad i dea. oul I nt er net user s have shor t at t ent i on spans. Flickr:Bob Au Buchon
  43. 43. m ent w om hen a r eader di scover s your book onl i ne, st ar t s t o r ead i t , and t hi nks, huh, I shoul d buy a copy of t hi s book — is ver y br i ef Flickr: Private Custard
  44. 44. at ' s because I shoul d buy a copy of t hi s book” s i nevi t abl y f ol l ow by ed Flickr:wetwater
  45. 45. “ oah, a yout ube of a m put t i ng a W an l emon i n hi s nose! ”
  46. 46. and t he m ent , om as t hey say, is gone. Flickr:blog.jmc.bz
  47. 47. But how does t hi s r el at e t o news? Flickr: marcelgermain Flickr:blog.jmc.bz
  48. 48. Od m l odel Flickr: gruntzooki
  49. 49. New model
  50. 50. D i ni ng “ adi o” ef r
  51. 51. D i ni ng “ el evi si on” ef t
  52. 52. The deat h of t he schedul e When t her e w e onl y a f ew er st at i ons, t he schedul e w as ki ng New t echnol ogi es m ake t he schedul e i r r el evant Audi o on dem and Podcast i ng and audi obl oggi ng N cat chi ng ( r adi os t hat et r ecor d) M l e phones obi
  53. 53. Schedul ed vs. unschedul ed Schedul ed Unschedul ed Sat el l i t e Audi o on r adi o dem and H r adi o D Podcast i ng St r eam ng i N cat chi ng et Low Pow FM - er “ i scover y D Ter r est r i al ser vi ces” r adi o l i ke Pandor a and Last . f m
  54. 54. Embeddi ng cont ent YouTube i s a ' dest i nat i on' w ebsi t e But YouTube cont ent i s al so e m ddabl e i n ot her si t es be M t i m a can be st or ed on ul edi one si t e and t ext on anot her B h com t oget her on one ot e page Embeddi ng i s one of t he
  55. 55. W em hy beddi ng i s i m t ant por Cost s go t o zer o ( or near - zer o) f or host i ng M t i m a get s t o user s ul edi f ast er on one of t he bi g pr ovi der s Reaches l ar ger audi ence w hen cont ent can be em bedded O d t hi nki ng: C l ont r ol l i ng cont ent
  56. 56. O her di st r i but i on m hods t et
  57. 57. Podcast i ng and audi obl oggi ng W de r ange i Tr adi t i onal sour ces N i onal br oadcast er s at B C W l d Ser vi ce B or Eur opean nat i onal br oadcast er s N i onal Publ i c R at adi o New sour ces B ogger s l Fr eel ance r adi o pr oducer s M ci ans usi Adver t i ser s
  58. 58. Tool s f or Audi o Audaci t y Excel l ent sound edi t or w t h i m t i - t r acker ul Vegas, Audi t i on equi val ent Ar dour Pr of essi onal sound m er i ng ast syst em Pr oTool s equi val ent Wavosaur W ndow onl y si m e audi o i s pl edi t or
  59. 59. Podcast exam es pl B C W l d Ser vi ce “ i gi t al B or D Pl anet ” D sneyl and Podcast i L G adi o ( Li nux U LU R ser s' G oup) r
  60. 60. R i x, r euse, r ecycl e em C eat i ve C m r om ons l i censes Legal f r am or k f or cont ent use ew Cont ent can be used under t he t er m you set s “ e r i ght s r eser ved” Som Shar e- al i ke Non- com er ci al m At t r i but i on C m ci al user s m om er ust st i l l pay O f or a D t o use your song i n K J hi s m x t ape, but Pepsi has t o i pay f or i t
  61. 61. Busi ness model s f or “consum at i on” m Adver t i si ng i nser t ed i nsi de f i l es Banner s and ot her vi sual ads Pai d subscr i pt i ons Sponsor ed pr ogr am s Donat i ons f r om l i st ener s PayPal , et c.
  62. 62. I s t r adi t i onal r adi o dead? N o. H an i nt el l i gence um Hands- f r ee oper at i on Econom cal ( f r ee or near - i f r ee)
  63. 63. Concl usi ons Fr eedom t o exper i ment i s now gr eat er t han ever bef or e Low cost , easy access t o t echnol ogy Many ef f ect i ve di st r i but i on m hods et Fr agm at i on of m ket s ent ar l eads t o new oppor t uni t i es Adver t i ser s st i l l want audi ences “ al l i s t he new bi g” Sm
  64. 64. Concl usi ons Spr ead m a w ever edi her possi bl e B pr epar ed t o “ ose t he e cl deal ” What happens af t er t hey see your cont ent ? Make i t easy t o access your m a edi Make i t easy t o shar e your m a edi
  65. 65. Open sour ce advant ages  Fr ee – Fr ee as i n f r ee speech – Fr ee as i n f r ee beer  You can change t he t ool s – O you can hi r e som r eone  Fut ur e- pr oof – Upgr ades ar e f r ee  C m ty om uni  Local i zat i on  Run on W ndow M or Li nux i s, ac
  66. 66. Open sour ce advant ages  Fr ee – Fr ee as i n f r ee speech – Fr ee as i n f r ee beer  You can change t he t ool s – O you can hi r e som r eone  Fut ur e- pr oof – Upgr ades ar e f r ee C m t y om uni  Local i zat i on
  67. 67. Open sour ce al t er nat i ves  Web  C psi t e am  W dpr ess or  Joom a/ M bo l am  D upal r  Pl one/ Pl umi
  68. 68. Open sour ce al t er nat i ves Radi o  C pcast er am  Audaci t y  Ar dour
  69. 69. Open sour ce al t er nat i ves  O f i ce f O penO f i ce f  M aW ki edi i U bunt u B asebox
  70. 70. “ ut e cat t heor y” C ( Et han Zucker man)  W 1. 0 w m eb as ade by physi ci st s t o exchange sci ent i f i c paper s  W 2. 0 w m eb as ade so t hat you can send f unny pi ct ur es of cat s  I f you can use a ser vi ce t o send a f unny cat pi ct ur e, you can use i t f or onl i ne act i vi sm
  71. 71. “ ut e cat t heor y” C  Vi deos: YouTube, Vi m eo, Li vest at i on M essagi ng: Tw t t er , i Facebook, U shahi di  Phot os: Fl i ckr , Pi casa M appi ng: G oogl e Maps/ Ear t h, OpenM apsW kii
  72. 72. Sof t w e as a ser vi ce ar Googl e Apps f or Busi ness  M l f or your dom n ai ai G oogl e Docum s ent  W d pr ocessi ng or  Spr eadsheet  C endar i ng al  Pr esent at i ons  W ki i  Phot o host i ng  Pi casa  Fl i ckr
  73. 73. Sof t w e as a ser vi ce ar Vi deo  W t ness H i ub f or hum r i ght s an- r el at ed vi deo  YouTube  Vi m eo  Local al t er nat i ves Q ki M ogul us W kf l ow / Shar ed or docum s ent  Appr over . com B ox. net  PB i ki w
  74. 74. Low cost har dw e - ar  M e’ l aw oor s  N ber of t r ansi st or s on a um chi p doubl es ever y 18 m hs ont  C put er pow doubl es f or t he om er pr i ce ever y 1 8 m hs ont  H dw e pr i ces ar e com ng ar ar i dow Fast . n.
  75. 75. M ng m aki oney  Adver t i si ng OpenX ad ser ver Googl e Adsense  D r ect Sal es i  Amazon. com  eBay  M LF D gi t al K osk D i i K agi . com  Fundr ai si ng dr i ves and di r ect donat i ons
  76. 76. Host i ng and hacker s Host i ng  Fast est m not be cl osest ay U i m pt e  Pr i ce  Al t er nat i ves t o l ocal host i ng Amazon W Ser vi ces eb  B t Tor r ent i Response and r ecover y Desi gn and pl anni ng
  77. 77. Open sour ce t ool s w m e ake Cam i t e ps Cont ent management syst em Cam as t e r pc Radi o aut om i on/ pl ayout syst em at Cr e am CRM C M f or m a R edi Dr e am Pr i nt di st r i but i on management
  78. 78. Cam i t e ps  Cont e nt Manage m nt Sy s t e m e By j o ur na l i s t s , f o r j o ur na l i s t s  Or gani z e d l i ke a ne ws pa pe r Publ i c a t i o n I s s ue Se c t i o n Ar t i c l e  Eas y t o us e
  79. 79. How Ca m i t e c a n be us e d ps
  80. 80. How Ca m i t e c a n be us e d ps
  81. 81. Ec onom e s o f s c a l e i  Se r ve r adm ni s t r at i o n i  Bandwi dt h  Pr ogr am i ng m  De s i gne r s  Te m at e m pl aki ng
  82. 82. Gr oup v s . i ndi v i dua l i z e d  Gr oup Te c hni c a l t a s ks  I ndi vi dual i z e d St r a t e g y De s i g n Co nt e nt
  83. 83. M di a On Web e  3- ye ar pr ogr am 2004- 2007 Fo r m r Yug o s l a v i a e I nde pe nde nt m di a e M s t l y ne ws pape r s o 45 ne ws s i t e s 3 s e r v e r s Po we r e d by Ca m i t e ps
  84. 84. Zor an Ži vkovi ć M di a On W b e e Be l gr ade , Se r bi a
  85. 85. C m Publ i shi ng Pl at f or m om on 2007- 2010 B ar us el I ndependent m a edi Secur i t y C r cum i vent i on Low pr of i l e
  86. 86. Sum e r CAM 2005 m P De ve l ope r s ' Conf e r e nc e Pr ague , Cz e c h Re publ i c
  87. 87. How t o r each us M LF: w w m f . or g D w . dl C pw e: w w cam ar e. or g am ar w. pw Dougl as Ar el l anes: dougl as. ar el l anes@m f . or g dl Skype: dougi egyr o M cz Fl or : i f l or @ edakt i onundal l t ag. de r
  88. 88. Thi s pr esent at i on i s onl i ne ht t p: / / w w box. net / shar ed/ v2gr bbpw w. s4
  89. 89. Thi s pr esent at i on i s r el eased under a C eat i ve r C m om ons l i cense W t h t he f ol l ow ng condi t i ons: i i At t r i but i on Non- com er ci al m Shar e Al i ke

×