Email Marketing On Steroids

Problem #1 Junk Email Problem #1 Junk Email [34,543,345] [34 543 345]

Problem #2 Email Messages We Send Problem #2 Email Messages We Send

Problem #3 Email Server Problem #3 Email Server Email Email Server Server 1. Server says SPAM 2. Wrong email Email Email 1. Software says SPAM 1 Software says SPAM address Software Software 2. Filtered to junk mail 3. Server time out 3. User never opened p Outlook Gmail Outlook Gmail

Problem #4 Too Many Emails Problem #4 Too Many Emails (45,323,534,322,243)

Problem #5 Unsubscribe Problem #5 Unsubscribe

The Ultimate Email Marketing Piece The Ultimate Email Marketing Piece Add hyperlinks Add hyperlinks Add video to email Add PDF to email Add PowerPoint presentations to email Create the blog post of class The ultimate email marketing piece

Ctrl + A + A Ctrl + C Ctrl + C Ctrl + X Ctrl + X Ctrl + V Ctrl + V Ctrl + Z Ctrl + Z Ctrl + K Ctrl + K

Ctrl + A + A Select All Select All

Ctrl + C Ctrl + C Copy

Ctrl + X Ctrl + X Cut

Ctrl + V Ctrl + V Paste

Ctrl + Z Ctrl + Z Undo

Ctrl + K Ctrl + K Create a Hyperlink Create a Hyperlink

www.YouTube.com www.YouTube.com Create profile • Design the Channel • Upload video Upload video • Marketing videos • Playlists Pl li t • Favorites • Subscriptions • Custom video players •

Create a YouTube profile a YouTube profile • Select username Select username • Enter password It so It so EASY

Upload Video Upload Video

Marketing Videos Marketing Videos

Link to Email Message Link to Email Message Link to http://www.youtube.com/ watch?v=pT7XslW5F8s

Post to Blog Entry Post to Blog Entry HTML Editor

PDF Marketing PDF Marketing Create the flyer Create the flyer Make PDF Make PDF Upload PDF to Box.net Upload PDF to Box net Create hyperlink of PDF Create hyperlink of PDF Post to email marketing g

http://sourceforge.net/projects/pdfcreator/ 1. 2.

Print Document as PDF Print Document as PDF 1. 2. 3.

www.Box.net

Make Hyperlink Make Hyperlink 1. 2.

http://www.blockposters.com

PowerPoint Presentations PowerPoint Presentations Create a Upload to Post to PowerPoint Slideshare social media Embed into Link to email website b it

Create a PowerPoint Create a PowerPoint Save as .PPT file Version 97‐2003

Create a Profile Create a Profile

Upload Presentations Upload Presentations 1. 2. 3.

Share PowerPoint Share PowerPoint 3. 1. 2.

PowerPoint Hyperlink PowerPoint Hyperlink Copy Hyperlink Copy Hyperlink http://www.slideshare.net/dougdevitre/improving‐the‐ transparency‐of‐realtor‐associations‐presentation

Why Create a Blog Post? Why Create a Blog Post? • Every post about a class is Every post about a class is its own web page • Web pages can be Web pages can be inserted as hyperlinks • Vid Video, audio, PowerPoint, di P Pi pictures, and forms • Receive updates by RSS reader or email

The Ultimate Email Marketing Piece The Ultimate Email Marketing Piece YouTube video YouTube video Course flyer C fl Registration Additional Resources

非常感謝, どうも, shukrān, tak, Merci, danke, ευχαριστώ, mahalo, grazie, M id k ώ hl i Dzięki, спасибо, gracias, Thank you! http://www.DougDevitre.com

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Email Marketing On Steroids

by Doug Devitre on Feb 12, 2009

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Email Marketing On Steroids — Presentation Transcript