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Facebook marketing

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Facebook marketing Facebook marketing Presentation Transcript

  • Why Facebook Marketing?
    400 Million people login to FB every day.
    Serves as a live database of prospects.
    Allows you to bond with target market.
    Helps to keep connected.
    Facilitates viral word-of-mouth marketing.
    Allows us to listen to marketplace.
    Less expensive than other marketing.
  • 3 Important Facebook Pages
  • Facebook Business Profile
    Business Page
    Show Photos
    25% Rule
    Chat, Email & Wall
    Cold Friending
    Your “Store Front”
    Most Personal & Social
  • Facebook Fan Page
    Can be found in Google
    Needs lots of keywords
    Can be used for ads
    Suggest to Friends
    Engagement
    Still must be personable
    More business items
    Can be fed into Twitter
  • Home Page / News Feed
    Shows Friends Posts
    Friend Lists
    Events
    Make Comments
    Review “Most Recent”
    Review “News Feed”
  • 7 Steps to Social Media Sales Success
  • 7 Steps for Social Sales Success
    1. Define your brand.
    2. Locate your audience.
    3. Attract audience.
    4. Captivate attention.
    5. Bond with audience.
    6. Convert into clients.
    7. Engage continuously.
  • Captivating Your Audience
  • Your Lure (Bait) is Your Content
  • Viral Marketing
  • Viral Marketing Components of Facebook
    Share Button
    Comments
    Tagging
    Suggest to Friends
    New Like Button
    Contests
    Social Ads
    Notifications
  • Connect the dots with…
    • Social Media Coaching
    • Social Media Webinars
    • Social Media Monthly Tasks
    • Social Media Consulting
    • Website Design
    • Wordpress Blogs
    • Lead Generation