Blogging 101 - doterati Social Media Breakfast

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    1 Favorite

    Blogging 101 - doterati Social Media Breakfast - Presentation Transcript

    1. Mike Whaling 30 Lines, LLC
    2. Tweet up!
      • Public questions, comments, heckling:
      • @ 30lines
      • Anonymous questions:
      • d 30lines
      • twitter.com/30lines
    3. What is a blog?
      • Basics of a blog
          • Chronological posts
          • Allows subscriptions
          • “ Anything with a feed.”
      • Different kinds of blogs
        • Live blogging
        • Link blog
        • Microblog
        • Podcasting/Vlog
      Anyone can be a publisher.
    4. How do I get started?
      • Listen and observe.
        • RSS
        • Google Alerts
        • TweetBeep
        • More to come from Mark…
      • How do others do it?
        • Design
        • Formatting
        • Topics
        • Features
        • Participation
      Don’t write anything!
    5. Join the community.
      • Read. A LOT.
      • Leave comments.
      • Understand the dynamics.
      • BE RELEVANT.
    6. Choose your tools. Start building.
      • WordPress
      • Blogger
      • TypePad
      • LiveJournal
      • CMS (Joomla, Drupal)
      • MySpace
      • Ning
      • Delicious
      • Twitter
      • Tumblr
      • FriendFeed
    7. Find your voice.
      • Who will do the blogging?
        • Just you
        • Other employees
        • Customers/Stakeholders
      • Show some personality.
        • Tone
        • Topics
        • Photos/images
        • Video
        • Podcasts
      Code of conduct? Attribution standards? Anything goes? Courtesy: Flickr.com; User: obLiterated
      • Write from the reader’s point of view…
      • NOT YOURS!
      • Technorati
      • BlogCatalog
      • MyBlogLog
      • Comments leave a trail back to your site.
      Make it easy to find!
      • Email
      • RSS
      • Mobile
      Make it easy to subscribe! Photo Courtesy: Steve Lutz, the SENTinel
    8. Measuring results
      • Search engine results
      • Website traffic
      • Comparative value
      • Direct revenue
    9. Start reading.
      • Groundswell (Groundswell.Forrester.com)
      • ProBlogger.com
      • SocialMediaToday.com
      • Mack Collier, Chris Brogan
      • WHY BLOG?
    10. Nuts About Southwest :: Southwest Airlines blogsouthwest.com
    11. A Thousand Words :: Kodak 1000words.kodak.com
    12. CakePlow :: MindComet cakeplow.com
    13. Final thoughts
      • Find your voice.
      • Be a resource.
      • Steer the conversation.
      • Keep at it!
      30Lines.com

    + Mark KrupinskiMark Krupinski, 2 years ago

    custom

    626 views, 1 favs, 1 embeds more stats

    Blogging for Your Business by Mike Whaling (20 min) more

    More info about this document

    © All Rights Reserved

    Go to text version

    • Total Views 626
      • 610 on SlideShare
      • 16 from embeds
    • Comments 0
    • Favorites 1
    • Downloads 9
    Most viewed embeds
    • 16 views on http://doterati.com

    more

    All embeds
    • 16 views on http://doterati.com

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories