INBOUND MARKETING FOR BEGINNERS
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

INBOUND MARKETING FOR BEGINNERS

  • 971 views
Uploaded on

INBOUND MARKETING FOR BEGINNERS

INBOUND MARKETING FOR BEGINNERS

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
971
On Slideshare
540
From Embeds
431
Number of Embeds
7

Actions

Shares
Downloads
7
Comments
0
Likes
5

Embeds 431

http://www.inboundway.com 327
http://athanassioskollyris.blogspot.gr 91
http://pinterest.com 4
http://athanassioskollyris.blogspot.com 4
http://athanassioskollyris.blogspot.co.uk 3
http://www.naymz.com 1
http://www.linkedin.com 1

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Inbound Marketing for beginners
  • 2. Driving customers to your site byusing the tools of Marketing and Social MediaGiving you Marketing Options that will be cheaper than traditional advertising Driving greater ROI
  • 3. To achieve your goal:
  • 4. Win a network fight ✔
  • 5. Simply improve ROI ✔
  • 6. Lower Costs ✔
  • 7. TekstReturn on Investment ✔
  • 8. What isOutboundMarketing?
  • 9. Newspapers Television, Radio BillboardsDirect Mail, Cold Calling Email Spamming
  • 10. For Dynasty fans
  • 11. A little outdated
  • 12. Boring
  • 13. Generates higher costs
  • 14. Simple steps inInbound Marketing?
  • 15. Persona, Social Media Website, Blogging SEO (Organic)Tracking , Sales Leads (Long Tail)
  • 16. Persona
  • 17. Engineer, age: 45 - 50
  • 18. Housewife, age: 35 - 45
  • 19. Doctor, age: 35 - 50
  • 20. Parents, age: 25 - 50
  • 21. Office workers, age: 25 - 50
  • 22. Social Media
  • 23. Social Media Examiner
  • 24. HubSpot
  • 25. Website
  • 26. Conversion Rate Experts
  • 27. Dollar Shave Club
  • 28. Blogging
  • 29. BlueGlass
  • 30. distilled
  • 31. SEO
  • 32. SeoMoz
  • 33. unbounce
  • 34. Introduction toContent Marketing
  • 35. How do you come up with great content 7 days a week?
  • 36. Tweeting, posting on your blog and adding Facebook wallposts force you to produce a lot of great copy, send plentyof messages and keep your audience engaged.
  • 37. Your content should be engaging, informative, relevant,accurate, timely - even amusing!
  • 38. Providing your audience with the same content every daywill most likely make you lose the community engagementyou wanted in the first place.
  • 39. What to do when you have juststarted a social presence?
  • 40. Multimedia and Visuals
  • 41. How to:
  • 42. Use Existing Content
  • 43. Use Other Platforms
  • 44. Skills and recomendations Keep reading