Social Networking
E-Business Presentation
Faculty of Information and Communication Technology
Silpakorn University
anusorn kansap
donuzz@gmail.com

Time's Person of the Year: You
• Time’s Person of the
Year 2006 is YOU.
• Yes, you. You control the
Information Age
• Not only change the
world, but also change
the way the world
changes.

Social Networking
• Communities of people
who share interests and
activities
• Social networks connect
people at low cost

Social Networking
Most social network
services such as chat,
messaging, email,
video, voice chat, file
sharing, blogging,
discussion groups,
and so on.

Social Networking

Social Networking; myspace
• self-publishing within your
network of friends and
colleagues.
• what to listen to, what to
watch, what's groovy

Social Networking; YouTube
• The people's television
network
• It is being acquired by
Google for a mere 1.65
billion dollars in stock

Social Networking; del.icio.us
• Social Bookmaking
• provide interesting and
usually high quality web
links (which users voted
for)
• a real-time record of who
is interested in what right
now

Social Networking; Wikipedia
• arguably the best
encyclopedia in the world
• 1.5 million user-
contributed articles.

Social Networking; P2P
• Share your computer
power with everyone else
in order to deliver their
service
• Peer to Peer

Social Networking; eBay
• This is not normally
thought of as having a
social network element
• 1 million people
worldwide make a living
from eBay

Social Networking; SecondLife
• 3-D virtual world
• makes money by selling
virtual real-estate for hard
cash
• Several major companies
have set up shop in
SecondLife

Social Networking; SecondLife

Social Networking; World WarCraft
• Hugely popular Internet-
based multi-player game
• Most successful of
several virtual worlds that
the Internet has spawned
• very powerful (and
commercially successful)
social network

Social Networking; World WarCraft

Social Networking; freecycle
• This is a goods recycling
service that enable
people to give away
possessions that they no
longer want and need.

Social Networking and Your Business
• Social networking sites
have become big
business
• can, your business take
advantage of these social
type site
?

Social Networking and Your Business
First;
• Know your target market
• Linkedin.com and MerchantCircle.com are great places
to start
• Find some groups within the big sites that are directly
related to your product or service

Social Networking and Your Business
Second;
• get involved
• understand how these sites function
• Promote yourself, then your business.
• Make friends

Social Networking and Your Business
Third;
• Link your social profiles with your main company website
• Create a network between our various online
• continue looking for new avenues to market your
products or services

Blog for Business
“Blogs are good for business”
Microsoft chairman Bill Gates has said.

Blog for Business
Bill Gates backs blogs for businesses;
• Blogs had advantages over other, older ways of
communicating such as e-mail and websites
• More than 700 Microsoft employees are already using
blogs to keep people up to date with their projects