Talk Startup Weekend Amsterdam 2012

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My 52 weeks of lessons learned since I announced Rockstart Accelerator at Startup Weekend Amsterdam in 2011.

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  • Talk Startup Weekend Amsterdam 2012

    1. 1. Next steps after Startup Weekend... 52 week’s of lessons learned
    2. 2. What to do after #swAMS?– What about the team?– How to work best as a startup– Mentorship and how to get the most out of it– Everything about learning– Dive deep in the Amsterdam startup community, meet, learn and then focus– investors and funding– Q&A 2
    3. 3. Who am I?– Raised 220k in funding and organised an event around international ambition, during my studies– Co-founder SW in Netherlands, grew it to Eindhoven, Amsterdam and Utrecht. Now: 5 cities in Netherlands.– Co-founder & MD Rockstart Accelerator • Raised almost half a million in funding 3
    4. 4. TEAM– Startup Weekend is 1% of a successful startup– Not everyone is fit to be a founder– Some people want salary, security, have no means to survive without income– Meet one weekend after SW: who is going to take this forward? 4
    5. 5. TEAM– Don’t quit job without having a perfect team– DO NOT UNDERESTIMATE IT– Complimentary skills: no 2 biz devs and 1 technical person– contradicting opinions: fights are good– Have the “TALK” 5
    6. 6. Assumption is the mother of all fuckups 6
    7. 7. 7
    8. 8. the “talk”– Talk about future:– How long are you able to live without (stable) income?– Life priorities? relationship, friends or startup?– VESTING– Committed team 8
    9. 9. Ways of working together– Use great frameworks– Get input everywhere– Realise you can talk to anyone if asked right, but avoid coffee date syndrome– End discussions that are based on assumptions after 5 minutes– Get out of the building 9
    10. 10. Mentorship– Find great mentors and...– be a great mentee • Be extremely eager to learn • show lots of progress • be passionate, give energy • respect their time • pay forward, help others 10
    11. 11. Immerse in the community– There are so many free great events, visit them all: • Meetup.com is your best friend • Hackers&founders • Lean startup circle • Open coffee • Appsterdam and many more– Find entrepreneurs that just “lived it” 11
    12. 12. Learn to “Learn”– Some statistics: you will remember: • 50% tomorrow • 25% by monday • 10% next week • 5% next month– make notes, learn and implement 12
    13. 13. Find the best resources– Read Eric Ries’ blog– read Steve Blank’s blog– read venturehacks– Again:– Learn, learn, learn, pivot, & keep track of learnings: make progress with customers/users 13
    14. 14. Why do I repeat it?– It is the ONE advantage you have and what will make or break you– Corporates have: • more resources, huge funding • 1000’s of employees • High quality and reliable reputation 14
    15. 15. Startups have– the best advantage: 0 customers– autonomy to change fast, adapt and do better– No legacy structures, bad ways of working– build a great DNA for your company 15
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    17. 17. Money– Investors • Angels • VC’s • Accelerators: they rock: money +learning– Grants and subsidies • Just get a free consult from a company, look at stichting Doen 17
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    19. 19. Angel investors– Watch out for tunnel vision– When you need money, its too late to find investors– Do your homework, do research and ask advice to the right angels in an early phase– once you need money: get the fundamentals in place: BV, 19
    20. 20. Angel investors: contact– Get referred!!!!!!– DO NOT SEND BUSINESS PLANS– Send a 2-pager instead with the key elements about your company– Do a marilyn monroe, get angel excited about meeting you– ask #deals they’ve done this year, if you can meet last startup they invested in 20
    21. 21. Pitching to angels– Pitch lines, not dots (Mark Suster) • This is what excites investors– pitch your team’s capacity to learn and grow really fast.– Show passion, if you’re not passionate, how are other people going to get excited? demonstrate it will be fun!– Watch out 4 sharks,get advice 21
    22. 22. VC’s– Are like bankers: very risk averse– It’s not their own money: different incentives– If you can’t promise a 50x return, don’t even bother– Use them for intro’s, advice in an early stage. Don’t waste your time asking for money in an early 22
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    25. 25. ContactgegevensDon RitzenCo-founder Rockstart Acceleratordon@rockstart.com Tel:  +316546 97 517@donritzenPresentation: slideshare.com/donritzen

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