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Information architecture patterns
About me
• User experience (IA, IXD, user research, content etc etc) 
  for 10+ years
• Freelance in Canberra, Australia
•...
IA patterns




 A pattern is an emergent 
 A pattern is an emergent
                      p
 answer to a common problem
Hierarchy
Hierarchy
• Good for:
    Small sites – little need for anything else
    When you are guiding, allowing people learn mo...
Database
Database
• Content chunks are independent
   There are relationships, but not dependent on each other
• Good for:
   Sin...
Hypertext
Hypertext
• No planned structure
• Content is linked together in context
• Good for:
    Content not known in advance
   ...
Linear
Simple hierarchy & database
Simple hierarchy & database
• Very common pattern
• Good for a wide range of medium sites that have a need 
  for some dat...
Catalog
Sub-sites
Subsites
• Good for big organisations with lots of separate 
  topics/responsibilities
• Subsites may have a consistent st...
Focused entry points
Why do patterns matter
• Help you choose an appropriate way to structure your 
  content
• Provide an overall concept
Questions & thanks




                     •   http://maadmob.com.au/
                         htt //     d b        /
  ...
Information architecture patterns
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Information architecture patterns
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Information architecture patterns
Information architecture patterns
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Information architecture patterns

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Patterns are repeatable solutions to common problems. IA patterns are structures for different kinds of sites. A work in progress, presented at the IA Summit 2010

Transcript of "Information architecture patterns"

  1. 1. Information architecture patterns
  2. 2. About me • User experience (IA, IXD, user research, content etc etc)  for 10+ years • Freelance in Canberra, Australia • UX Australia (late August, in Melbourne) • 3 books Card sorting How to write great copy  A practical guide to  for the web information architecture
  3. 3. IA patterns A pattern is an emergent  A pattern is an emergent p answer to a common problem
  4. 4. Hierarchy
  5. 5. Hierarchy • Good for:  Small sites – little need for anything else  When you are guiding, allowing people learn more and  more detail • The relationship between content chunks is naturally  hierarchical  b d broader and narrower d
  6. 6. Database
  7. 7. Database • Content chunks are independent  There are relationships, but not dependent on each other • Good for:  Single ‘product’ with consistent structure  Storing content once, display it in many ways
  8. 8. Hypertext
  9. 9. Hypertext • No planned structure • Content is linked together in context • Good for:  Content not known in advance  Developing content domains  Collaborative work • Main challenge ‐ knowing what is available to link to
  10. 10. Linear
  11. 11. Simple hierarchy & database
  12. 12. Simple hierarchy & database • Very common pattern • Good for a wide range of medium sites that have a need  for some database‐style content
  13. 13. Catalog
  14. 14. Sub-sites
  15. 15. Subsites • Good for big organisations with lots of separate  topics/responsibilities • Subsites may have a consistent structure/pattern or vary • Need to decide how often people need to cross between  subsites
  16. 16. Focused entry points
  17. 17. Why do patterns matter • Help you choose an appropriate way to structure your  content • Provide an overall concept
  18. 18. Questions & thanks • http://maadmob.com.au/ htt // d b / • +61 409‐778‐693 • donna@maadmob.net donna@maadmob net • Twitter etc: maadonna
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