In what ways does your media product, follow conventions
In what ways does your mediaproduct, use, develop or challenge forms and conventions of real media products?
Convention ResearchFrom conducting research into similar products I have been ableto identify the conventions of the media forms I have produced.These include researching and analysing; three album covers,three album advertisements and three music video’s.
Artist/ Band Name Relevant Background Album Name Bold TitleEye-catching Font Related Costume Conventions of an Album Cover Band/ Artist Logo Bright ColoursImage of Artist or Band Parental Advisory Logo Meets the ‘Rule of Mid/Close up image Meets the ‘Route of the Thirds’ principle Eye’ principle
My Album CoverIn terms of producing an album cover for my ancillary task Iintended to follow and use the main conventions that I hadidentified from my research into similar album covers.In comparison I feel my album cover looks conventional andfollows a similar layout and font style to real album covers
How my album cover meets forms and conventions Artist/ Band Name Eye-catching Font Teenage RelatedImage of Artist or Band Costume Bright Colours Meets the ‘Rule of Thirds’ principle Album NameI believe that my album cover follows the forms and conventions of similar productsand would therefore have greater appeal to my target audience and would fit well inthe market of similar products. This would suggest the target audience would be moreinterested in buying the product as it follows successful conventions.
Bold Title Large Band Name Release Date Record label logoOne liner reviews Conventions of an Album Advert Website linksImage of Album Cover Price of album Image of Band/ Artist Meets the ‘Route of the Quote from established Eye’ principle magazine/ newspaper
My Album AdvertIn terms of producing an album advert for my ancillary task Ifollowed the main conventions that I had identified from myresearch into similar album adverts.In comparison I feel my album advert looks conventional andfollows a similar layout, font styles and review features
How my album advert meets forms and conventions Meets the ‘Route of the Quote from established Eye’ principle magazine/ newspaper Bold Title Website links Image of One liner reviews Band/ Artist Release DateI believe that my album advert follows the forms and conventions of similar products andwould therefore have greater appeal to my target audience and would fit well in the marketof similar products. This would suggest the target audience would be more interested inbuying the product as it follows successful conventions.
Ambient sounds Transitions Relevant video to Conventional costume lyrical meaning relating to target audience Slow motion effect Relevant setting to music video Conventions of a music video Live performanceAppearances from from the artist/ band the artist/ band Fast/slow paced editing Development of Song narrative overlay Dance routines Varied use of camerawork Pan Close up/ Mid close up Long shot
How my music video meets forms and conventions? In terms of producing a music video for my main audio-visual task I followed the main conventions that I had identified from my research into similar music video’s.Relevant video to Fast/slow paced lyrical meaning editingAppearances from Live performance the artist/ band from the artist/ band Song Slow motion effect overlay Varied use of Transitions camerawork Development of narrative Conventional costume relating to target audience
Conventions of Editing and SoundConventionally, music video’s feature;• Split screens – we challenged this convention by not incorporating any split screens into our music video• Fast or slow paced editing - we used both fast and slow paced editing styles throughout our music video where appropriate• Transitions – we used these in order to split up the music video• Diegetic sound of band playing - we followed this convention by filming the band playing on the rooftop• Song overlay - we followed this convention by using Wheatus’ - Teenage Dirtbag as an over lay on the music video
Camerawork Conventions• Variety of shot types;Pan shots – moving from band member to band memberZoom in – on the lead singer’s faceLow angle shot – see the whole band performingLong shot – see the whole bandClose up – to show a band members importance In our main audio-visual task of producing a music video as a group we aimed to follow as many identified conventions as possible. We used a variety of shot types when filming, including; a long shot at the start of the video showing the whole band playing on the rooftop. We then used a variety of close up’s on the lead singer, Ben’s face. We also used pan shot’s to alternatively show all of the band members and the location they were playing in. The intended effect of following conventions of camerawork was to have a wider appeal to our target audience.
Mise en Scene Conventions• Props – performance equipment band merchandise drums guitar microphone & stand bass guitar• Costume – teen related skinny jeans check shirt• Location – school outside concert halls street In terms of conventions, I believe I followed, used anddeveloped the conventions that I identified after analysing similar products.