Social Media in Universities. International Staff Week 2013 Spain (Valencia). CEU-UCH University
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share

Social Media in Universities. International Staff Week 2013 Spain (Valencia). CEU-UCH University

  • 1,018 views
Uploaded on

Hi, I'm Fernando Leandro, Social Media of the University CEU Cardenal Herrera. ...

Hi, I'm Fernando Leandro, Social Media of the University CEU Cardenal Herrera.

Recently, I've colaborated in a International Staff Week 2013 Valencia (Spain).
The International Week involves five days of exploring ways to collaborate in the internationalization of our institutions.
In this link you can see more about that http://www.uchceu.es/actividades-culturales/2013/jornadas/first-international-staff-week-ceuuch

More in: Education , Technology
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
1,018
On Slideshare
791
From Embeds
227
Number of Embeds
10

Actions

Shares
Downloads
2
Comments
0
Likes
1

Embeds 227

http://documentalistadigital.blogspot.com.es 167
http://www.blogger.com 21
http://documentalistadigital.blogspot.com 8
http://plus.url.google.com 7
https://www.google.es 7
https://twitter.com 6
http://feeds.feedburner.com 5
http://documentalistadigital.blogspot.de 3
http://documentalistadigital.blogspot.fr 2
http://documentalistadigital.blogspot.co.uk 1

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. International Staff Week 2013 Fernando Leandro Comunicación Digital CEU Fernando Leandro Comunicación Digital CEU Social Media in Universities (Made in Spain)
  • 2. International Staff Week 2013 Linked-in: http://www.linkedin.com/in/fernandoleandro Facebook: http://es-la.facebook.com/fernandole Twitter: @fernandolean Flickr: http://www.flickr.com/documentalistadigital Youtube: http://www.youtube.com/documntalistadigital Slideshare: http://www.slideshare.net/documentalistadigital Google+: https://plus.google.com/115448887827125494139 So, who are you…?
  • 3. International Staff Week 2013 Fernando LeandroFernando Leandro Comunicación Digital CEU Social media is dangerous. Social media is a good tool.
  • 4. International Staff Week 2013 Fernando LeandroFernando Leandro Comunicación Digital CEU 10 tips For managing Social Media
  • 5. International Staff Week 2013 Are you ready…?
  • 6. International Staff Week 2013 Be a leader: Nurture your strategy 1
  • 7. International Staff Week 2013 What image do you want to sell?
  • 8. International Staff Week 2013 “if you always do the same, don’t expect different results”. Einstein
  • 9. International Staff Week 2013 Alice asks the cat: Which way? Would you tell me, please, which way I ought to go from here? Alice speaks to Cheshire Cat -That depends a good deal on where you want to get to,' said the Cat. -I don't much care where--' said Alice. -Then it doesn't matter which way you go,' said the Cat. Please define your goals!!!!
  • 10. International Staff Week 2013 Come on …Social Media Strategy! "There is only one thing in life worse than being talked about, and that is not being talked about.“ Oscar Wilde Let’s start!
  • 11. International Staff Week 2013 Listen to, look for, and Use good sources! Be inspired!2
  • 12. International Staff Week 2013 http://www.twitter.comHave a look at what is happening now... This is the most shared picture on Twitter
  • 13. International Staff Week 2013 Content is king: Tell stories, Be creative!3
  • 14. International Staff Week 2013 People talk about YOU in Google
  • 15. International Staff Week 2013 “Being a person is having a story to tell”. – Isak Dinesen
  • 16. International Staff Week 2013 #Video of a student explaining her experience on Youtube
  • 17. International Staff Week 2013 #Students singing on Youtube
  • 18. International Staff Week 2013 #Students Lipsyncing on Yotube
  • 19. International Staff Week 2013 #Teacher discussing a subject Youtube
  • 20. International Staff Week 2013 #Teachers doing interesting team projects on Youtube
  • 21. International Staff Week 2013 #We love video in “first person /face to face” telling things only to YOU Youtube
  • 22. International Staff Week 2013 #Successful cases on Youtube Short videos, Tutorials, 2 minutes
  • 23. International Staff Week 2013 Manager of the Olympia Hotel in Valencia http://www.youtube.com/watch?v=cbeOm9yZBg8 How to Review a Room, by Carlos San Juan!
  • 24. International Staff Week 2013 High School Computer Teacher How to do your hair like Lady Gaga? http://www.youtube.com/watch?v=t6scndQY7YU
  • 25. International Staff Week 20139 BLOGS are one of the BEST tools for creating content.
  • 26. International Staff Week 20139
  • 27. International Staff Week 2013 #Academic content in blogs
  • 28. International Staff Week 2013 Come closer! Pictures make an impact! #Blogs about Activities
  • 29. International Staff Week 2013 Experience is the BEST way to connect.
  • 30. International Staff Week 2013Share moments, saying goodbye to our stundents
  • 31. International Staff Week 2013 I explain why I chose CEU.
  • 32. International Staff Week 2013 Funny content.
  • 33. International Staff Week 2013 Be Google´s friend: Search with it! 4
  • 34. International Staff Week 2013
  • 35. International Staff Week 20139 It’s important to define relevant keywords. Used in: Title, Description , Tags, Links, Bol d Style.
  • 36. International Staff Week 2013 "El cambio es incesante e implacable; por tanto, la mejor estrategia es aceptarlo y evolucionar".
  • 37. International Staff Week 2013 Do you know your channels? Tuning, Cultivating your message. Take aim and fire!5
  • 38. International Staff Week 2013 You are a “Personal Brand”
  • 39. International Staff Week 2013 http://www.youtube.com/watch?v=7YCkRIiB7uk
  • 40. International Staff Week 20139 Information is Power… When you share it!
  • 41. International Staff Week 2013 Tuning your profiles There’s no SECOND chance for a FIRST impression ¡Complete, pl ease!
  • 42. International Staff Week 2013 Add pictures
  • 43. International Staff Week 2013
  • 44. International Staff Week 2013 Don’t be boring
  • 45. International Staff Week 2013 Use the header to promote special events.
  • 46. International Staff Week 2013 Use the header to promote special events.
  • 47. International Staff Week 2013 Use the header to promote special events.
  • 48. International Staff Week 2013 Use the header to promote special events.
  • 49. International Staff Week 20139 How Brands promote them?Use humor to help a brand reach its target.
  • 50. International Staff Week 2013 Group of teachers wishing everyone a happy summer.
  • 51. International Staff Week 2013 Group of teachers wishing everyone a good summer.
  • 52. International Staff Week 2013 A group of teachers.
  • 53. International Staff Week 2013 Teachers playing football.
  • 54. International Staff Week 2013 Students are the main characters.
  • 55. International Staff Week 2013 “Wild spirit” Students are our main characters.
  • 56. International Staff Week 2013 WELCOME DAYS Students are the stars.
  • 57. International Staff Week 2013 Welcome to the library!
  • 58. International Staff Week 2013 Use inspirational quotes.
  • 59. International Staff Week 2013 Trip to the Albufera: extracurricular life
  • 60. International Staff Week 2013 Students tag pictures, share, comm ent, etc.
  • 61. International Staff Week 2013 Students showing their chair design projects.
  • 62. International Staff Week 2013 Alumni Celebration: Returning to the university.
  • 63. International Staff Week 2013 Students next to the Rector in a relaxed shot. Our Rector has a Facebook profile too.
  • 64. International Staff Week 2013 Saying thank you to our Fans.
  • 65. International Staff Week 2013 International students
  • 66. International Staff Week 2013 Graduation
  • 67. International Staff Week 2013 Album photos from Graduation.
  • 68. International Staff Week 2013 Graduation speech by the class spokesperson.
  • 69. International Staff Week 2013 Graduation pictures!
  • 70. International Staff Week 2013 Graduation moments
  • 71. International Staff Week 2013 Contests: FIRST LEGO LEAGUE
  • 72. International Staff Week 2013 Events on Facebook
  • 73. International Staff Week 2013 Events on Facebook
  • 74. International Staff Week 2013 Competition winners
  • 75. International Staff Week 2013 Emotional pictures “Pedrito” was born!!!!
  • 76. International Staff Week 2013 Creative pictures
  • 77. International Staff Week 2013 ¿Are the students our main characters?
  • 78. International Staff Week 2013 Creative pictures are the KEY
  • 79. International Staff Week 2013 Volunteering, sports, extralife are good areas… Make visual content.
  • 80. International Staff Week 2013 #Analyse your traffic, How many visits do you have?
  • 81. International Staff Week 2013 User posters, pamphlet s #and, of course, use traditional methods.
  • 82. International Staff Week 2013 Networking: Making contacts with other people6
  • 83. International Staff Week 2013 Be Social: Be Interactive, participate, comment!7
  • 84. International Staff Week 2013 We listen to our students. We answer questions.
  • 85. International Staff Week 2013 After the conference… Invite interaction! Obtain feedback from students.
  • 86. International Staff Week 2013
  • 87. International Staff Week 2013 ALWAYS ON: Life moments hunter! 8
  • 88. International Staff Week 2013 Successful Case
  • 89. International Staff Week 2013 Studies: Attending Courses and Events! 9
  • 90. International Staff Week 2013 And finally PASSION! 10
  • 91. International Staff Week 2013 Gospel of St.John
  • 92. International Staff Week 2013 Hee-hee! See you in the University’s Social Media channels @uchceu and facebook.com/uchceu
  • 93. International Staff Week 2013 #Follow us
  • 94. International Staff Week 2013 #Nos vemos en las Redes
  • 95. International Staff Week 2013
  • 96. International Staff Week 2013 Fernando Leandro Comunicación Digital CEU