Social media tips for parents

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The goals of this presentation is to: …

The goals of this presentation is to:

Increase parental awareness and knowledge of social media: educate, empower, share, enforce

Discuss cyber-safety and digital literacy

Support social networking best practices to keep kids smart and safe online

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  • 1. Social Media for Parents Doreen Nicastro Social Media Strategist Nicastro Consultants doreen@nicastroconsultants.com
  • 2. The Social Media Revolution Web 1.0 consumer Web 2.0 consumer, producer, entertainer, entrepreneur, communicator and collaborator Smart Phones 800 Million users2011 Social Media Ecommerce Brochureware 1994 Global Internet Users 1998 2000 2003 2006 2009 2013 77M 400M 500M 1000M 1400M 7.1 B
  • 3.  Increase awareness and knowledge of social media: educate, empower, share, enforce  Discuss cyber-safety and digital literacy  Support social networking to keep kids smart and safe online  Share social media and networking best practices
  • 4. Children’s Future- it’s about security “ Children and young teens are especially vulnerable to the dangers that may lurk in the online environment. Now is the time we put children's privacy laws on the books, including an 'eraser button' tool for parents and children so that what kids say online does not come back to haunt them when they apply for college or jobs.” Senator Ed Markey http://www.multichannel.com/policy/markey-concerned-about-newfacebook-policy-teens/146133 October: 2013.
  • 5. LOL= LaughOutLoud OMG= Oh my God RUH= R U horney PIR= Parent in room GNOC= Get naked on camera
  • 6.  Empower by teaching to balance distractions  Filter and control vs. fostering independence, critical thinking and decision making  Demonstrate the importance of intention and resulting consequences  Facilitate –cyber expectations, boundaries and limits
  • 7. 1. How does it affect my privacy? 2. How does it affect my time? 3. How does it affect my reputation? 4. How does it affect my friendships? Start a conversation
  • 8. 1. 2. 3. 4. If you are not careful you can give too much information Sharing email, birth date and maiden name can lead to identity theft. Once something is posted, it’s public domain “Friends only” no control over what will be done with the information Confidentiality matters!
  • 9. 1. 2. 3. 4. 5. It can be distracting Too many games, tests, music, videos and friends status to check Side tracked by links and advertisements Too many online activities take away from home work and other responsibilities Integrate a disconnect time into a routine Time management skills
  • 10. 1. 2. 3. 4. What you say, post, who follows you and comments has impact on your brand/image. Written words cannot be taken away Photographs with comments describe character It’s difficult to repair a reputation once it’s been damaged Brand management
  • 11. 1. 2. 3. 4. 5. Friends influence how you think and act Make sure to friend people who share your values and interests. Friends added to your profile demonstrates those who you associate. What do you do when objectionable discussions are taking place? Your interactions show your character Friends are your brand ambassadors
  • 12. http://facebook-parental-controls-review.toptenreviews.com/30-statistics-about-teens-and-social-networking.html
  • 13.  Account Settings  Name, Username, DOB  Email, Security Question  Privacy Settings  Profile  Contact  Applications  Search  Block List
  • 14.    Wall-A place where different friends can post information, images and links to a user's profile Info - A place on within a user's profile containing personal information such as interests, photographs, networks, birthday information, etc Photos - Pictures that are 'tagged' or 'untagged' on facebook, linking an individual or group in a photograph to a specific facebook profile or group
  • 15.      News Feed-A hub of recent activity submitted by the individual's network Messages - Similar to an e-mail account, a medium of exchanging messages between individuals and groups Events - An application that allows a user to invite friends to an event that is organized conveniently through Facebook Friends - Users who have accepted mutual access to each other's profile Chat-users who can talk simultaneously with friends who are on facebook
  • 16.     Applications - Additional features on Facebook where users can connect and share information, goods and services Games - Popular games such as Farmland allow users to play games on facebook Ads and Pages - Vendors can advertise products and services on facebook Groups - A place where users can connect to form groups about ideas, common interests, beliefs, etc.
  • 17.       Minimum age is 13 Set up accounts with your kids Create usernames & passwords document Implement privacy settings Talk about privacy and a values-based approach to social networking Decide together on ground rules
  • 18.   Discuss ‘friending’ its value and meaning Friend your kid’s Facebook and other SM sites ◦ Address their objections     Join your child’s FB groups Regularly review their wall, posts and photos Make sure they friend people they know personally Meet and engage with kids where they live
  • 19.  Set the tone and expectations around technology ◦ It’s a privilege not a right!       Communicate core values with technology use Define a use/time contract with your child Determine consequences together when contract is broken Decide on screen technology free time and zones Teach the value of time and balancing distractions Talk to other parents about collaborating on expectations
  • 20. Cyber Literacy-best software is our brains  Children should be taught media-cyber literacy  Create primary skills based on age and appropriate content  Define essential components:  Interpretation-fact from fiction  Critical thinking-impact of postings  Security and privacy competencies
  • 21. Email: doreen@nicastroconsultants.com Website: www.nicastroconsultants.com Twitter: http://twitter.com/nicastrod Facebook Business: https://www.facebook.com/NicastroConsultants LinkedIn Profile: http://www.linkedin.com/in/doreennicastro LinkedIn Business: http://www.linkedin.com/company/nicastro-consultants Doreen Nicastro Certified social media strategist Consultation and training services Constant Contact solutions provider