Social Media Help for Small Business

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Helping chamber members with their social media presence and strategy. What is your social media strategy?

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Social Media Help for Small Business

  1. 1. A social media strategy:an octopus approach<br />Doreen NicastroSocial Media Strategist Networlding Facilitator<br />doreen@nicastroconsultants.comwww.nicastroconsultants.com<br />
  2. 2. Why an octopus approach to social media? <br />Octopuses are among the most intelligent and behaviorally flexible<br />Octopus inhabits many diverse regions<br />When under attack, some octopuses can perform arm autotomy, in a similar manner to the way skinks and other lizards detach their tails. The crawling arm serves as a distraction to would-be predators.<br />
  3. 3. Be flexiblewith social media!<br />YourWeb site<br />
  4. 4. Build a solid presence and claim your space!<br />Claim space, voice and influence <br />Values-based<br />social media<br />presence <br />Web site<br />With a call to action<br />
  5. 5. What is your social media strategy?<br />Web site<br />call to action<br />join mailing list<br />connect<br />purchase goods/services<br />
  6. 6. Social Media Strategy Consulting <br /> We work with small and mid-size organizations that want to manage their web presence and social media strategy. Through structured facilitation and collaboration, we help you to design, implement and monitor your social media presence. <br /> We empower you to:<br /><ul><li>Define a values-based approach
  7. 7. Listen to your market
  8. 8. Identify influencers
  9. 9. Engage & bring value to your network
  10. 10. Build challenges to increase revenue
  11. 11. Maximize business relationships and opportunities
  12. 12. Train staff to manage and expand your web presence and social media reach  </li></li></ul><li>Social Media Strategy Consulting <br />We work with you to build a strategic web presence using social media to increase and maximize:<br />Brand recognition and loyalty<br />Demand creation<br />Increase direct traffic to web site and venue<br />Improve direct sales<br />Engage with current and future customers<br />Educate staff on social networking best practices and policies<br /> <br />
  13. 13. Description of Services and Fees<br />

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