Nudge Me 2.0: SocialCalm Insights

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Current results/insights from 12-day pilot study to solve procrastination-induced stress using Facebook Events/Groups.

Current results/insights from 12-day pilot study to solve procrastination-induced stress using Facebook Events/Groups.

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  • Talking Points: Is this on your most visited sites? Some even have this as their home page. Explain facebook phenomenon and how it is used as a way of procrastinationKEY: emphasize that facebook is used for procrastination
  • KEY: Nudge Me uses the source of procrastination to combat procrastination
  • KEY: Nudge Me uses the source of procrastination to combat procrastination
  • @mention actual event on statuses for before and after
  • @Nudge Me and post the assignment Then post the result
  • KEY: opens social network, allows non friends to comment, post and like
  • Status @mentions posted to event
  • Status @mentions posted to event
  • Status @mentions posted to event

Transcript

  • 1. Nudge Me 2.0: Social Calm Insights
    Solving Procrastination-Induced Stress in College Students
    David Ngo
    Stanford University
    dngo11@stanford.edu
    @dngoo
  • 2.
  • 3. Summary of Activity:
    [250 Actions] Taken By Students
    to Help Students
  • 4. +5
    Summary of Activity:
    [300 Actions] Taken By Students to Help Students
  • 5. Summary of Resulted Activity:
    [250 Actions] Taken By Students to Help Students (w/o my input)
    [300 Actions] Taken By Students to Help Students (w/ my input)
    [13 out of 33] Users used Nudge Me More than [2X]
  • 6. What Users Were Supposed to Do
    Step 1: Event
  • 7. What Users Were Supposed to Do
    Step 2: Post
  • 8. What Users Were Supposed to Do
    Step 3: Check-In
  • 9. What Users Actually Did: Shift2Status
  • 10. What Users Actually Did: Shift2Status
  • 11. What Users Actually Did: Status Shift
  • 12. Shift2Status Insight:
    [Ability Increases]
    [Network Becomes Limited ]
  • 13. Facebook Event  Facebook Group
    @mentioned friends
  • 14. HOTTER TRIGGERS
    Group Chat
  • 15. HOTTER TRIGGERS
    Email Notifications
  • 16. HOTTER TRIGGERS
    Newsfeed
  • 17. HOTTER TRIGGERS
    Groups
  • 18. Facebook Group Insight:
    Target the 3 hottest locations:
    UniLocation Universal location
    Uni2Location  Secondary Location
    Home Page
  • 19. Primary advantage: Events
    Homepage to Target Page: Multi-post
  • 20. Primary advantage: Events
    Homepage to Target Page: Multi-post
  • 21. Primary advantage: Groups
    Friends and non-friends in same group can view, comment & like
  • 22. Next Iteration: Combine both Advantages
    Open-post:
    Group that allows multi-post to friends & non-friends to view, comment & like