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Basic design
Basic design
Basic design
Basic design
Basic design
Basic design
Basic design
Basic design
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Basic design

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Transcript

  • 1. Basic Design
    Yr 11 Information Technology Systems
  • 2. CARP
    A simple design principle – CARP
    The principles of CARP relate to:
    Contrast
    Alignment
    Repetition
    Proximity
  • 3. Contrast
    What does contrast do?
    Draws your eyes to elements on the page
    Helps create a hierarchy of information by visually separating information
    Allows easier skimming of materials
    Use in relation to:
    Fonts
    Colours
  • 4. Alignment
    What does Alignment do?
    Organises information and elements creating a cohesive design (look and feel) throughout a product:
    buttons or navigation in a web page or animation
    story text in an animation
    information on a poster, flyer, business card etc
    title and credit information on a video
    Like or similar information can be grouped together using alignment
  • 5. Alignment
    How do I apply the principle of alignment?
    Select two alignments only
    Be consistent with your use of alignment
    Do not centre align everything – use sparingly
    Do not place anything on the page/product arbitrarily - use a grid to assist in layout
  • 6. Repetition
    What is Repetition?
    Repetition should be thought of as “consistency",
    If there are multiple pages or scenes in a product, each should have a similar look and feel.
    Unifies all parts of a design and multiple pages/scenes
    to make it more strongly cohesive and interesting
    demonstrates control over the design of the product
  • 7. Repetition
    How do I apply the principle of repetition?
    set up a master plan or template for your product and stick to it
    Apply repetition to:
    typeface, size and colour in your headings, subheadings, text on posters, animated stories, user guides, video,
    colour palette throughout
    repeat a graphic, or part of a graphic, throughout the product; use transparency;
    navigation icons/buttons style and position on the product
  • 8. Proximity
    What is Proximity?
    Proximity groups related items together
    In content such as address, product details and images
    In the navigation or links area of a web page
    In the general layout of a product
    Organises elements for a more cohesive and logical design
    Creates a hierarchy of information

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