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M health v1.7 for rosno

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M health v1.7 for rosno M health v1.7 for rosno Presentation Transcript

  • mHealth 6 November 2010 Moscow School of Management SKOLKOVO Solutions for Insurance Industry Prepared for ROSNO
    • Reduce cost: decreasing visits to doctors and daily spent in hospitals
    06.11.10 Moscow School of Management SKOLKOVO mHealth Innovation How it works? Call to action Mobile Healthcare applications
    • Save life : providing immediate response in emergency cases
    • Save time: providing on-line patient-to-doctors communication
  • 06.11.10 + Life insurance + Healthcare insurance + New insurance products Sharing innovation across 3 market segments mHealth Innovation How it works? Call to action Remote Health monitoring Case #2: Health Diagnostics Case #3: Pills management GSM module Remote Health treatment Case #1: Senior Emergency GSM module GPS tacking Emergency help Emergency Alert Solution
    • Do you know that?
    • >18 mln Russians are over 65
    • 40% out of them will fall this year
    • Falls are the #1 cause of death among those over 65
    • 1 st four hours are the most critical
    • Immediate assistance reduces
        • hospitalization by 26%
        • death by 80%
    06.11.10 Moscow School of Management SKOLKOVO Emergency Alert Solution
    • Potential customers:
    • Seniors over 65
    • Invalids (MS, Alzheimer)
    mHealth Innovation How it works? Call to action
    • Additionally this solution might be customized for:
    • Dangerous professions
    • Children
    Emergency Alert Solution Case #1: Senior Emergency GSM module GPS tacking Emergency help Endure a Senior life Reduce insurance costs
  • 06.11.10 Emergency Alert Solution Adding value to existing ROSNO insurance products: mHealth Innovation How it works? Call to action    Parents Care Rosno Emergency Accident insurance Portable alert button, no phone calls Alert button and GPS tracking Additional confidence for children: alert button, fall detection, GPS tracking GSM module GPS tacking Emergency help Emergency Alert Solution
    • Do you know that
    • ≈ 18% of patients are readmitted within 30 days of their hospital discharge.
    • mHealth reduce
        • ≈ 25% in number of days hospitalized
        • ≈ 19% in hospitalization costs for patients.
    06.11.10 Moscow School of Management SKOLKOVO mHealth diagnostics
    • Potential customers:
    • With cardio conditions (>16 mln Russians)
    • Diabetics (>11 mln Russians)
    • Other diseases
    mHealth Innovation How it works? Call to action Remote Health Monitoring Case #2: mHealth Diagnostics Boost health condition Reduce insurance costs
  • 06.11.10 Adding value to existing ROSNO insurance products: mHealth Innovation How it works? Call to action   Parents Care Family H ealth I nsurance Remote health monitoring, less visits to doctors
    • Customized solutions to:
    • Cardio
    • Diabetes
    • Other diseases
    mHealth diagnostics Remote Health monitoring
    • Do you know that?
    • Remote treatment reduces
        • >30% of doctor’s time per 1 patient
        • >20% costs per one patient
    • Pills management:
    • >50% stop taking pills
    • ≈ 20% restart taking pills
    • Increase treatment expenses by 30%
    06.11.10 Moscow School of Management SKOLKOVO Remote Health Treatment Remote Health Treatment Case #3: Pills management GSM module Boost treatment efficiency Reduce insurance costs
    • Potential customers:
    • With cardio conditions (>16 mln Russians)
    • Diabetics (>11 mln Russians)
    • Other diseases
    mHealth Innovation How it works? Call to action
  • 06.11.10 Adding value to existing ROSNO insurance products: mHealth Innovation How it works? Call to action   Parents Care Family H ealth I nsurance Increase treatment efficiency Reduce hospitalization cases Increase treatment efficiency 1 solution might be used for whole family + ROSNO having full control of pills intake might develop new products with drug expenses coverage Remote Health Treatment Pills management GSM module Remote Health treatment
  • Partnership solutions 06.11.10 Moscow School of Management SKOLKOVO $ $ Customer mHealth C o
    • 24/7 Service:
    • Senior Emergency
    • Remote Health monitoring
    • Pills management
    •  Attract new customers
    •  Increase loyalty of existing customer base
    •  Reduce healthcare costs
    Insurance product + mHealth Solutions mHealth Innovation How it works? Call to action
  • 06.11.10 Moscow School of Management SKOLKOVO ROSNO target customers segment 1 mHealth develop business model for your business 2 mHealth test and tune business model within pilot co-projects 3 Our market is 1,5 mln potential clients mHealth Innovation How it works? Call to action