Zapmeals: Sample Startup Pitch Deck (from SuperNova 2007)

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  • rbrichard Robert Richard 4 months ago
    Nicely organizaed and really helps highlight out the key points you need to inlclude in a pitch.

    Love the Master Graphic of the SF skyline.
    Is is copyrighted or available for use?
  • dmc500hats Dave Mcclure 5 months ago
    note: slides 7-10 are screenshots of demo you should do relatively early in the pitch. basically, you shouldn't wait til the end of your pitch to give good demo -- do it at the open, or in the first few slides. i like to state problem / solution first before diving into demo, but as long as it happens sooner it's better.
  • dmc500hats Dave Mcclure 9 months ago
    (sorry numbers should go 1-5 & 6-10 on slide 3... when viewing in powerpoint, that's how they display, but for some reason on SlideShare they show up as 2 groups of 1-5)
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Zapmeals: Sample Startup Pitch Deck (from SuperNova 2007) - Presentation Transcript

  1. Startup Pitch Example Company: Zap Meals.com
  2. “ Closing the gap between your mouse and your tummy ”
  3. 10 points
    • Mission
    • Problem
    • Solution
    • Market Size
    • Business Model
    • Proprietary Tech
    • Competitors
    • Marketing Plan
    • Team
    • Financing
  4. Company & Mission
    • ZapMeals is an online meal order & delivery service matching hungry consumers with great local food preparers . We’re “ eBay for takeout orders ”.
    • Our mission :
      • help people make, deliver, & eat great fast food .
    • Our promise :
      • we don’t make “fast food” great; we make great food fast.
  5. Problem: Fast Food… Isn’t Either.
    • Preparers
    • Is there a market for my cooking?
    • Restaurants have high startup costs
    • Delivery is tough to do fast, warm, & well
    • Consumers
    • Tough to find good fast food
    • What’s the best / cheapest / fastest place to order from?
    • It’s been 30 minutes – where’s my order?
  6. The ZapMeals Solution
    • Help part-time / small-time cooks get started in the food business; quickly & inexpensively.
    • Help consumers find great fast food ; search by cuisine, price, rating, & delivery time .
    • Orders are picked up and delivered by network of independent agents; tracked online real-time via Google or Yahoo Maps.
  7. Screenshots / Demo
  8.  
  9.  
  10.  
  11. Size of Market
    • Top Down
    • $511 Billion spent dining out annually
      • Restaurant Association of America.
    • Bottom up:
    • 100M people eat out every day
    • Today ~4% of meals ordered online (=4M orders/day)
    • In 5 years 25% of all meals ordered online (=25M orders/day)
    • Average takeout order cost is $14
    • Available Total Market Size:
      • $350M daily
      • >$125B annually
  12. Business Model
    • Transactional:
      • charge a 15% food prep fee (min $1)
      • charge a 15% food delivery fee (min $1)
    • Advertising:
      • charge small preparers by click-thru (SEM for food)
      • charge larger preparers for premium / sponsored listings
    • Supplies, Equipment, Insurance:
      • provide supplies, education for ZapMeals preparers
      • free licensing to ZapMeals preparers who buy $250 eqpmt
      • insure against food inspection issues via large group
  13. Technology
    • ZapMeals has developed a proprietary least-cost routing & matching algorithm for ordering & delivery
    • Our Secret Sauce: ”Search by Takeout Time”
      • estimated food preparation time (historical)
      • delivery distance (how far away
      • delivery provider (on-time record)
      • show delivery stats real-time via Y! or G Maps (+ GPS)
  14. Competitors
    • Online
      • Waiter.com
      • CampusFood.com
      • Delivery.com
      • Ehungry.com
      • ..
      • ..
      • all of above source from restaurants *only*
    • Offline
      • McDonald’s
      • KFC / TacoBell
      • Subway
      • ..
      • ..
      • Your Mom 
  15. Marketing Plan
    • Partner with notable foodie bloggers
    • Adwords Campaigns to regional metros
    • Generate SEO traffic via food listing pages
    • Distribution Partnership with Tastyr.com
      • 700 food preparers in SF
      • Q3 Rollout to 3-4 West Coast urban areas
    • Order Discounts for Reviews & Referrals :
      • “ Get $3 off your order if you write a review”
      • “ Delivery is free if you refer 3 friends!”
  16. Team
    • Wayne Lambright, CEO & Cofounder
      • 10 years community site development / online sales
      • 5 yrs SW dev Macromedia Dreamweaver / UltraDev
    • Ivan Krasnov, CTO & Cofounder
      • BSEE, Taganrog State Univ. of Radio engineering (TSURE)
      • 7 yrs SW dev in SEI Level 5 organization
      • 5 yrs exp managing overseas development teams
  17. Financing
    • Raised $250K Seed round in Jan 07
      • Gil Penchina, CEO Wikia (ex-eBay)
      • Jeff Clavier, SoftTech VC (Userplane, Truveo, MyBlogLog)
      • Dave McClure (ex-PayPal, SimplyHired)
    • Seeking $1.5M Series A round
      • $4.5M pre-money valuation
      • targeted closing Sept 15
    JUST KIDDING
  18. OOPS!
    • Just Kidding
    • SuperNova 2007 

Dave McclureDave Mcclure, 2 years ago

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