×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Startup Metrics 101: a Product & Marketing Workshop

by venture capitalist, entrepreneur, internet marketing, blowhard at 500 Startups on Apr 22, 2008

  • 56,903 views

This presentation demonstrates a simple, actionable 5-step model for measuring startup metrics. The 5 steps are: Acquisition, Activation, Retention, Referral, & Revenue (AARRR!). The presentation ...

This presentation demonstrates a simple, actionable 5-step model for measuring startup metrics. The 5 steps are: Acquisition, Activation, Retention, Referral, & Revenue (AARRR!). The presentation also explains how to use the model to make better product & marketing decisions for your startup.

Created by Dave McClure & Hiten Shah, presented at Web 2.0 Expo SF on Tue 4/22/08.

Statistics

Views

Total Views
56,903
Views on SlideShare
51,563
Embed Views
5,340

Actions

Likes
208
Downloads
2,642
Comments
16

75 Embeds 5,340

http://500hats.typepad.com 2650
http://andrewchen.typepad.com 644
http://www.andrewlaffoon.com 505
http://andrewchenblog.com 287
http://www.deburca.co.uk 258
http://buildingtheweb.typepad.com 187
http://andrewchen.co 142
http://www.teare.com 79
http://www.slideshare.net 79
http://nathanbuggia.com 75
http://ideasmarkit.blogspot.com 67
http://ideasmarkit.blogspot.in 63
http://www.sproutly.com 32
http://blog.nansen.se 20
http://creativesalesman.blogspot.com 18
http://www.scoop.it 17
http://blog.techcapital.com 16
http://nasscom-emerge.groupsite.com 15
http://lj-toys.com 15
http://funkykaraoke.blogspot.com 12
http://creativesalesman.blogspot.in 11
http://blog.nansen.com 10
http://blakeborgeson.com 10
http://miblogsito.zobyhost.com 9
http://dreamlog.tistory.com 9
https://intranet.groupsite.com 8
http://124.gmodules.com 7
http://www.messagedance.com 5
http://safe.tumblr.com 5
http://static.slideshare.net 5
http://www.konstantin-gurnov.com 4
http://www.johnpadams.com 4
http://koko7949.sshel.com 4
http://www.informationweek.com 4
http://bojanbabic.blogspot.com 4
http://tumblr.iamdanw.com 3
http://boldandstupid.com 3
http://www.killerblog.com 3
http://www.askmego.com 3
http://www.filescon.com 2
http://ccable.tistory.com 2
http://127.0.0.1:8501 2
http://anonymouse.org 2
http://iguruvision.blogspot.com 2
http://projetoamanda.posterous.com 2
https://intranet.collectivex.com 2
http://66.102.9.104 2
http://er.staging.socialcast.com 2
http://teplans.blogspot.com 2
http://www.500hats.typepad.com 2
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

CC Attribution-ShareAlike LicenseCC Attribution-ShareAlike License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

110 of 16 previous next Post a comment

110 of 16 previous next

Post Comment
Edit your comment

Startup Metrics 101: a Product & Marketing Workshop Startup Metrics 101: a Product & Marketing Workshop Presentation Transcript