Investment #1: Incubate (“Product”) <ul><li>Structure Marketing Metrics 4 Pirates (July 2010)

30,463 views
29,366 views

Published on

Investment #1: Incubate (“Product”) Structure 1-3 founders $25K-$100K investment Incubator environment: multiple peers, mentors/advisors Build Functional Prototype / “ Minimum Viable Product ” ( MVP ): Concept->Alpha, ~3-6 months Develop Minimal Critical Feature Set => Get to “ It Works ” Instrument Basic Dashboard, Conversion Metrics Test Cust. Adoption (10-1000 users) / Cust. Satisfaction (Scale: 1-10) Demonstrate Concept, Reduce Product Risk, Test Functional Use Develop Metrics & Filter for Follow-on Investment

Published in: Business
3 Comments
22 Likes
Statistics
Notes
  • Wonderful presentation! Resume keywords are way more important than resume formats. Because recruiters conduct keyword searches during the initial sourcing process in Applicant Tracking Systems. You're not found if your resume doesn't contain the exact keywords. But it's a pain to find those keywords from the job descriptions. I found the site Jobscan http://ow.ly/RmPcR that identify keywords for your. All you do is paste in your resume plus the job description, then Jobscan analyzes your job description for you automatically and identify the most important keywords for you. It literally takes seconds and it so worth the copy and paste. Saved me so much time AND I got more interviews using Jobscan! I recommend it as well.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Great presentation!
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • For a brilliant guy, those slides are pretty nasty. I'm sure your local community college has a design school you could take... ;)
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total views
30,463
On SlideShare
0
From Embeds
0
Number of Embeds
2,209
Actions
Shares
0
Downloads
267
Comments
3
Likes
22
Embeds 0
No embeds

No notes for slide
  • BUILT TO LEARN This is the core feedback loop that powers startups. Their goal is not to optimize the time it takes to do any one of these steps. There are many specific practices that can power lean startups, and we’ll cover a few in this presentation. But more important than any specific practice is this core idea: startups should be built to learn.
  • I know, too many bullets…
  • If you don’t remember anything else, perhaps this graphic &amp; the next 2-3 might be useful.
  • Qualitative: SurveyMonkey (surveys), CrazyEgg (heatmap), TechSmith Morae / UserVue (ux recording), RobotReplay, TapeFailure. Quantitative: Google Analytics (free), MyBlogLog, ClickTracks, Index Tools, Visual Sciences / Webside Story, Omniture, WebTrends, etc. Comparative: Google Website Optimizer, SiteSpect, Optimost, Offermatica, Vertster, Kefta. Competitive: Quantcast, Compete.com, Alexa, Hitwise, Comscore, Nielsens. see more info at: http://webanalyticsassociation.com/ (WAA) http://kaushik.net/ (Avinash Kaushik) http://grokdotcom.com/ (Eisenbergs) http://www.emetrics.org/ (Jim Sterne)
  • ×