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10 Million in 10 Weeks What Stanford Learned Building Facebook Apps (Stanford CS377W, Fall 2007) Dave McClure Digital Leadership Summit 5/13/08
Master of 500 Hats? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Stanford Class on Facebook?!? (who let you guys escape from the funny farm?)
In The Beginning… (Summer 2007) ,[object Object],[object Object],[object Object],[object Object],[object Object],D
D
Curriculum (Alpha Version) 3 Apps   (!) 1.  Virality 2.  Engagement 3.  Education-focused ,[object Object],[object Object],[object Object],[object Object],Expecting 20-40 students... D
...120 showed up R
...So we scared some students off. B
7 person teaching team (2 instructors, 3 TAs, 2 coaches) 75 students  (25 teams of 3) Over 50 apps created B
Team Effort ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
  B
  D
Every class was exciting and surprising D
Students drove us forward B
Students come together outside of class... D
So, What Happened?
Initial Success!!! R
Success Stories R
  B
[object Object],[object Object],[object Object],[object Object],[object Object],B
BayCHI Student Presentation B
Final Expo in December 2007 500+ people show up R
 
 
More Successes R
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],D
What Did We Learn?
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object]
Learnings from Stanford's FB Course ,[object Object],[object Object],[object Object],[object Object]
The Future of Social Networks?
Where We’re Headed Next… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
End

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