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Social Workplace For Govt 2.0

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A review of the technical and cultural benefits and barriers to adopting social media inside the organization to aid in collaboration, knowledge management.

A review of the technical and cultural benefits and barriers to adopting social media inside the organization to aid in collaboration, knowledge management.

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  • There’s a lot of buzz and interest around how social media can help you to engage with the public. I’m going to speak about how social media can transform the workplace.
  • Transcript

    • 1. Social Media inside the Agency BENEFITS BARRIERS TECHNOLOGIES
    • 2. The Governments Job: Never more important, never more complex.
    • 3.
      • Effects and Benefits
      • Enabling Technologies
      • Barriers
    • 4. 3 Points
      • Social media tools make connections that drive collaboration and knowledge management.
      • Culture is more important than technology.
      • New Technologies are pleasant to use, so people use them.
    • 5. EFFECTS AND BENEFITS Efficiency Engagement Innovation
    • 6.  
    • 7. COLLABORATION
    • 8. Collaboration requires connections People Information Plans
    • 9. Collaboration is many faceted
      • Creative
        • Coordination toward specific goals
      • Connective
        • Ensuring like finds like
      • Compounding
        • Ensuring Present finds past
      Types Collaboration
    • 10. Thinking Collaboratively
      • Prevailing Norms
      • Knowledge is power
      • I need to be perfect
      • Expertise
      • I’m on my own
      • Collaborative Norms
      • Sharing is power
      • We need to be perfect
      • Learning
      • I’ve got your back, you’ve got mine
      • We improve each other
    • 11. Values of the Collaborative Culture
      • A shared sense of mission .
        • Very clear goals.
      • Trust – it must be ok not to be perfect so as to pursue perfection together
      • Respect – it must be taken for granted that the people in the room are good at their jobs.
      • A philosophical commitment to continual improvement
        • Achievement enables further achievement.
    • 12.
      • Collaborative teams
        • Find and solve problems fast
        • Stay organized, focused and energized
        • Are greater than the sum of their parts
    • 13. TRANSPARENCY
    • 14. Transparency: We can see each other
      • Visibility leads to understanding, sharing,
      • learning
    • 15. Benefits of Internal Transparency
      • Organizational benefits:
      • I understand what you’re working on.
      • I see the type/quality of work you do
      • I get some insight into how you think and how you work.
      • I can follow your best practices and knowledge of company processes and resources.
      • I can add/comment/question/direct your work
      • I’m aware when we are working on similar issues or when problems arise.
      • You get the same from me.
        • Personal benefits:
      • We are engaged, develop our sense of teamwork and mission.
      • Our effort is seen, appreciated and coached.
      • Cynicism, isolation and flailing decline.
      • Integrity is encouraged.
      • We coach and support each other – implicitly and explicitly
    • 16. COMPOUNDING
    • 17. Compounding: The key to efficiency
        • “ If I have seen farther than others it is by standing on the shoulders of giants…”
        • - Sir Isaac Newton
    • 18.
      • Its not the wisdom of crowds
      • – it’s the aggregated wisdom of individuals.
    • 19. Social Media Tools Capture Tacit Knowledge
      • Most knowledge in the organization is tacit
      • It is nearly impossible to turn this tacit into explicit knowledge
      • Social media tools collect, and make tacit knowledge retainable and findable .
      “ What if we simplified it by doing a transform?” “ We need to wait till the acme contract expires in Jan 09. Then we can.” “ Does anyone know who does the cost analysis?” “ Kyle in Waterloo does those. Ask him, he knows everything.”
    • 20. ENABLING TECHNOLOGIES Wikis Profiles Blogs Tags Tweets Projects Discussions
    • 21. Current Technology offers tools to
      • Get to know other people
      • Connect ideas and information to people
      • Find information and expertise
      • Get feedback and input
      • Identify clusters/communities of practice
      • Contribute information and expertise
      • Organize
      • Leverage the work of other people and of your own
    • 22. Evils of Email What goes through my head when I get this?
    • 23. Facebook-ish Goodness: Transparency
    • 24. Blog Goodness: Value in Rough Ideas
    • 25. Profiles and Workplace networking
    • 26. Wiki-ish goodness: The team notebook
      • Finding the RIGHT level of organization for your goal and team.
      • File sharing – no more emailing around and trying to figure out what the latest version is.
    • 27. Twitter-ish goodness
      • Buzz or murmur?
      • Awareness.
      • Sharing
      • Relationships
      • Quick and dirty, but good
    • 28. Basecamp-ish goodness:
      • organization that works for you rather than vice versa
    • 29. THE BARRIERS Technical Cultural Historical
    • 30. Adoption:
      • People use a tool when its easier to use than not to.
        • Adoption = Benefit + Corporate Compulsion/Ease of Use + difficulty of task
        • And Corporate Compulsion is a relatively weak multiplier.
      • In recent years, consumer software has leapfrogged enterprise software in usability
        • People are loosing patience with it.
      • Web 2.0 Social media tools set high standards of usability in the consumer world
      • The new consumer usability and integrate-ability bar will revolutionize the enterprise software industry.
    • 31.
      • The dominant paradigm is still management by fear
        • Information is status
        • No incentive to surface Mistakes/problems
        • Blame outweighs accountability
        • No team benefit
        • Inefficient, error prone, and unpleasant
      Collaboration isn’t normal
    • 32. How do we make these changes?
      • Start Small
      • Lead by example
        • Ask questions
        • Show drafts
        • Ask for and respond to input
    • 33. Example : Starting Small
    • 34. Existing Infrastructure Existing processes and information stores exist and contain important stuff.
    • 35. People will tip the Balance gradually
    • 36. THE HARD PART
    • 37. Change is
    • 38. THE POINT
    • 39. 3 Points
      • Social media tools make connections that drive collaboration and knowledge management.
      • Culture is more important than technology.
      • New Technologies are pleasant to use, so people use them.
    • 40. Deb Louison Lavoy Director of Product Marketing Digital Media Group Open Text [email_address] Facebook LinkedIn AIM: DLLavoy Twitter: Deb_Lavoy Blog: ProductFour.wordpress.com

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