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Libatious Presentation Startup Weekend New York

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Libatious is a mobile, social gaming application for beer lovers.

Libatious is a mobile, social gaming application for beer lovers.

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Transcript

  • 1. Drink beer. Share with Friends. Score Trophies.
  • 2. What is Libatious?
    Libatious is a social gaming application that engages beer lovers in competition for trophies & rewards.
  • 3. The problem…
    Today, beer enthusiasts lack an interactive, social, gaming experience.
    Drinking beer is an inherently social AND games-oriented activity, but existing online beer communities lack:
    • Connectivity to social graph
    • 4. Incentives to interact
    • 5. Mobile access
  • …A Libatious Solution
    Mobile – Post beers from your iPhone or Android device
    Social – Single sign on with Facebook Connect, push updates to FB and Twitter, integrated‘Like’ button
    Competitive – Get trophies for completing milestones, leaderboard for top-ranked users
  • 6. Feature Comparison
    BeerAdvocate
    BeerCloud
    RateBeer
    Libatious
    RealBeer
    …and FEATURE RICH!
  • 7. Who uses Libatious?
    Social Sharers – people that want to broadcast their activities to their friends
    Gamers – users driven by competition and incentives
    Preservers – users that want to record and review their personal activities
    Enthusiasts – Passionate beer lovers
  • 8. How many users?
    Foursquare
    Users:
    1.6MM
    ThrillistSubscribers:1.5MM
    LIBATIOUS
    Estimated Libatious users: 750K
  • 9. Revenue sources
    The Brewer Dashboard – self-administered premium page content & triggered campaigns
    Sponsored content – custom competitions, trophies & landing pages for brands
    Virtual gifts – user micropayments for items for friends, or vendors can offer items for special entitlements
    Custom Research – data, analytics & reports prepared for the beverage industry
    Lead Generation – fees from affiliates (venues, retailers, distributors, etc) for triggering offline actions.
  • 10. How does it work?
    LAUNCH
    LOGIN
    HELLO!
    COMMENT
    POST
  • 11. What’s next?
  • 12. Product Roadmap
    Platform Expansion
    • New verticals
    • 13. White-label Licensing
    Drive to Retail
    • Where to buy
    • 14. Local Search
    Location-Based Services
    • Foursquare API Integration
    • 15. Append location data to beer tally
    Easier Data Entry
    • Barcode scanning
    • 16. Image recognition