Marnie leads the corporate and product marketing team and initiatives at IGLOO. With over 16 years experience in the technology industry in a variety of start-ups and established organizations in both product marketing and marketing communications, Marnie brings a diverse background of knowledge. While being a technology geek at heart she has experience in developing fully integrated marketing communication programs that spans all the different marketing mediums such as Web, PR, branding, advertising and social media marketing.
About Stephanie Sawyer
Product Manager, IGLOO Software
Stephanie is part of the IGLOO team as their Product Manager. In this role she is responsible for managing the community platform, leading the product strategy team, defining project requirements, and helping plan the product roadmap. With her passion for online technology, she has spent time working in Toronto, Ottawa, and Vancouver, before settling back in her home town of Kitchener-Waterloo. Here, she has spent the last 3 years working with a variety of startup companies as product manager for a number of online applications.
About Pam Martin
Director of Professional Services, IGLOO Software
As Director of Services, Pam is responsible for Customer Support, Training and Professional Services. With over ten years of experience in the high tech industry working for industry leaders such as Open Text Corporation and Metafore, Pam is well positioned to deliver first class services to IGLOO customers. Pam understands that customers come first and believes in exceeding their expectations.
Founded in 2008
Located in Kitchener/Waterloo
1000+ global communities & 300,000+ users
Funded by RBC
Chairman Board – Jim Balsillie, Co-CEO of RIM
Business Social Software Suite
Cloud Offering – SaaS
Secure, Integrated Suite
Online Business Communities
Employee & Team Productivity
Sales, Marketing & Partners
Marketing Community Customer Portal Partner Network Services Community R & D Community Corporate Intranet
igloosoftware.com Corporate Website
Built on Igloo Platform
Leverage new web publishing tools – widgets
Web 2.0 design
Eliminate information overload
Clear call to actions
igloosoftware.com Corporate Website
Less, less & less
Info above the fold
igloosoftware.com Design – Imagery
More graphics and icons
Images with more depth and appear to pop off the page
Quickly and easily revitalize the look and feel of your site by changing the background image of your community.
The wallpaper feature now allows you to upload a background image or change the background colour.
Connect quickly with other members in the community using our real-time communication tools
Profile Cards also make it easy to learn more
about other members, at a glance
Search Engine Optimization
For each Page in your community you can specify key pieces of information which will be helpful to search engines
page title; meta data, like description and keywords; and robot tags
Able to attach files to:
Better Content Collaboration
More Organization in the Community
Ease of Use
Email Collaboration Features
IGLOO communities feature two email-enabled applications.
Blogs - add and comment on blogs using your favourite email editor
Forums - users can create forum topics using email; reply to an email and the reply is automatically added to the topic thread
Stay connected to your community, no matter where you are.
API & Developer Community
IGLOO Developer Community provides resources for API and web developers.
IGLOO’s Social Media Playbook
IGLOO’s Social Media Playbook It’s a free online resource to help you with your online community projects. The Playbook is your personal guide to help you through the muddy waters of successful online community building. Feel free to use any of the tips, tricks and strategies.
The social media playbook is part of our larger
Playbook community which consists of:
• The playbook wiki
• Best practice white papers
• Expert bloggers and editorial bloggers
• Tips and tricks
• And more!
The Playbook Wiki The social media playbook wiki consist of five phases
Need More Than the Playbook? IGLOO offers a collection of services such as design, webmaster, consulting plus packaged services.