Health Care 2.0 Webinar SeriesCreating Communities of Care<br />
Webinar Agenda<br />Health 2.0 <br />Web 2.0 & the health care industry<br />Role of online communities<br />TransforMED<br />Introduction to TransforMED<br />The Patient-Centered Medical Home (PCMH)<br />Background on the Delta-Exchange community<br />Live Delta-Exchange Community Demonstration<br />A Community Manager’s perspective<br />
Our Presenters<br />Nathan Bieck<br />Marketing & Communications Manager, TransforMED<br />As Marketing and Communications Manager, Nathan is an advocate and evangelist for the Patient-Centered Medical Home (PCMH). Working directly with TransforMED's Practice Enhancement Facilitators, he is helping to educate, communicate and inform key stakeholders about the concept. Nathan also serves as the community manager for Delta-Exchange, TransforMED's collaborative social network for practice transformation.<br />Nathan came to TransforMED from an e-commerce company where he served as the Channel Marketing Director. He also held additional positions at high-tech public relations and marketing firms.<br />Daniel Kube<br />Vice President, IGLOO Software<br />Daniel has over two decades of success and experience in alliances, business development, sales, and marketing for several leading organizations including PricewaterhouseCoopers, Performancesoft, actuate, and IONA Technologies( Now Progress Software). Most recently he was Global Vice President of Marketing and Alliances for the Performance Management division where he was also responsible for successfully creating and launching Actuate Onperformance ( SaaS) offering.<br />
Health 2.0“Creating Communities of Care”<br />Daniel KubeVice President, IGLOO Software<br />
The Social Side of Business<br />Business is both a personal and social activity...<br />Companies don’t build products, do<br />Deals or make service calls…people do!<br />Information<br />People<br />7<br />Activities<br />
Health 2.0 Defined<br />Participatory process between patient & caregiver<br />Web 2.0 technology as an enabler of collaborative care<br />Wider system reform based on the principles of 2.0<br />
Role of Online Communities<br />Practitioner Communities: <br />bring together key stakeholders, including hospitals and clinical professionals, to work together to improve health care delivery.<br />Research Communities: <br />facilitate novel, innovative approaches to the development and delivery of new diagnostics, preventatives and treatments.<br />Patient Communities: <br />provide patients with a meeting place where they can network, discuss and share experiences around a health condition in a peer-to-peer environment.<br />Communication<br />Networking<br />Collaboration<br />Knowledge Sharing<br />
TransforMED’s Delta-Exchange“An online social network for patient-centered medical home transformation”<br />Nathan BieckMarketing & Communications Manager, TransforMED<br />
IGLOO Software<br />We help organizations deploy successful online business<br />communities powered by social software.<br />Partner Network<br />Marketing<br />Community<br />Customer Portal<br />Audience<br /><ul><li>Employees & Teams</li></ul>Business Value<br /><ul><li>Productivity, agility and innovation through a more connected & knowledgeable workforce</li></ul>How?<br /><ul><li>Creating “team driven” corporate social networks that connect employees to the people, information and processes they need in order to get their jobs done effectively and efficiently</li></ul>Audience<br /><ul><li>Prospects, Customers, Partners, Suppliers, Members and Alumni</li></ul>Business Value<br /><ul><li>Brand loyalty and building trusted relationships</li></ul>How?<br /><ul><li>Extending social software beyond the corporate firewall to connect with your partners, customers and suppliers to create deeper, stronger & more trusted relationships</li></ul>Association<br />Education<br />Environment<br />Healthcare<br />ServicesCommunity<br />Corporate Intranet<br />R & D Community<br />Consulting & Services<br />Government<br />
Pipeline Healthcare Solutions<br />Business Challenge<br /><ul><li>To build a community for and supply resources specifically for Directors of Pharmacy.
A central place to find up-to-date news, interesting articles, useful forms and intuitive community networking.
Continuing education and best practices.</li></ul>www.directorsofpharmacy.com<br />
Concerro<br />Business Challenge<br /><ul><li>To create an online community where healthcare professionals can learn and exchange innovative strategies, tactics and lessons learned that improve results in real time.
Created an online community called ConcerroConnect where members can: