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Sperry Van Ness Tech Tour 2013

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Diane Danielson, CPO of Sperry Van Ness International Corp. gives an overview of social media and commercial real estate and how SVN leverages their online tools.

Diane Danielson, CPO of Sperry Van Ness International Corp. gives an overview of social media and commercial real estate and how SVN leverages their online tools.

Published in: Technology, Business
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Transcript

  • 1. Social Media & #CRE: The 5 Things You Need to Know
  • 2. Social Media and the Sales Cycle ©2012 DKD New Media Strategies, LLC
  • 3. 5 Things You Need to Know about Social Media in 2013 1. LinkedIn is your CV/Bio. Work it!
  • 4. 5 Things You Need to Know about Social Media in 2013 1. LinkedIn is your CV/Bio. Work it! 2. Social media drives search engines
  • 5. How do search engines work?
  • 6. Top sites in the United States 1. Google 2. Facebook 3. YouTube 4. Yahoo! 5. Amazon.com 6. LinkedIn (#11 in 2012) 7. Wikipedia 8. Bing 9. Craigslist.org 10.eBay 11. Twitter (#7 in 2012) 12. Blogspot 13. Windows Live 14. Pinterest 15. Go 16. CNN Interactive 17. Tumblr 18. MSN 19. PayPal 20. The Huffington Post
  • 7. 5 Things You Need to Know about Social Media in 2013 1. LinkedIn is your CV/Bio. Work it! 2. Social media drives search engines 3. Social media makes you smarter
  • 8. 5 Things You Need to Know about Social Media in 2013 1. LinkedIn is your CV/Bio. Work it! 2. Social media drives search engines 3. Social media makes you smarter 4. Twitter Hashtags
  • 9. #Hashtags & Keywords • #CRE • #CRElisting • #Multifamily • #Industrial • #Office + #CRE • #Medical + #CRE • Sperry Van Ness • @SVNIC • “Thx for the RT’s” • #FF • #CREjavaclub • #Recon2013
  • 10. 5 Things You Need to Know about Social Media in 2013 1. LinkedIn is your CV/Bio. Work it! 2. Social media drives search engines 3. Social media makes you smarter 4. Twitter #Hashtags 5. Be interesting
  • 11. How to leverage the SVN Monday Morning Sales Call
  • 12. Monday National Sales Call • Open to all advisors & outside brokers • SVN promotes properties during call and via social media after the call.

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