View stunning SlideShares in full-screen with the new iOS app!Introducing SlideShare for AndroidExplore all your favorite topics in the SlideShare appGet the SlideShare app to Save for Later — even offline
View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
The Virtual Cup of Coffee: How to use social media to make the most of every minute Diane K. Danielson vp of business development, www.Convengine.com
The business meeting The reunion/girls’ night out The cocktail party 2
3 Before you start tweeting Build your online footprint Helps your target market find you Control what you can about what they find Adds to credibility Distinguish yourself/your company Set it and forget it
Blogs: the backbone of social media Website Website Target market You Blogs Blogs
“Blogs are so 2004” Paul Boutin, Wired Blogs = 2010 Business Tool To engage your target market To showcase expertise Search engine optimization As your actual website Add live content on static websites Supplement e-newsletters To feed content to Facebook, Twitter and LinkedIn
Blogs – how much, how often? Minimum = 1 per week/10 days How to do daily posts: Link to other posts/articles Pre-post items Create a group blog Blog promotion Social media reciprocity Repurposing content Blog directories