Blogging 101
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Blogging 101

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My presentation @ Wordcamp Greece 2011. It's about blogging, ethics and how people can('t) make money out of blogging.

My presentation @ Wordcamp Greece 2011. It's about blogging, ethics and how people can('t) make money out of blogging.

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Blogging 101 Presentation Transcript

  • 1. BLOGGING 1.01 Wordcamp Greece 2011 @dkalo
  • 2. WHAT IS BLOGGING?everyday thoughtsopinions - dialoguesYOUR viewYOUR news
  • 3. WHY?networkingcommunicateshare your point of viewmoney
  • 4. WAIT.. WHAT? MONEY?
  • 5. WHAT?fashiontechnologypolitics - societyrelationshipseven.. chairs!
  • 6. CHOOSE YOUR TOPICwhat changed your industry?read many many books & articlesspot the best blogs - sites - magazines and follow ‘emanalyze A-listers && opinion makers
  • 7. BUT FIRST..
  • 8. CORE - USP
  • 9. WHY SHOULD I READ IT?WHAT MAKES IT DIFFERENT?DO YOU CARE IF I READ IT?
  • 10. PR COMPANIESbe open to themmake clear conversationsfor whom are they working? (google - facebook - BM)reviews != advertorials
  • 11. OPINION. REAL. HONEST. NO MATTER WHAT.
  • 12. THE MILLION DOLLAR QUESTION CAN YOU BLOG?
  • 13. YOU SHOULD BE..consistentexpert in your fieldrealyourself
  • 14. YOUR BLOG IS YOUR DIGITAL ALTER EGO.
  • 15. SO, FUCK ME. BLOGGING ISPERSONAL. DO WHATEVER YOU LIKE.