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SWYN (Share With Your Network): Email + Social
 

SWYN (Share With Your Network): Email + Social

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DJ Waldow and Jason Falls discuss the power of incorporating Share With Your Network (SWYN) features within your email campaigns to increase reach, pinpoint key influencers/brand ambassadors, and grow ...

DJ Waldow and Jason Falls discuss the power of incorporating Share With Your Network (SWYN) features within your email campaigns to increase reach, pinpoint key influencers/brand ambassadors, and grow your list.

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  • Thanks @jneisse and Wayne. Very happy you enjoyed it. Always cool when you can combine fun & work, right? Jason Falls is the man...

    DJ Waldow
    Director of Community, Blue Sky Factory
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  • Thanks for the webinar yesterday- very informative!
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  • Thanks for posting DJ. Great information. Long live email!
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  • Extend the reach of your emailsBy allowing subscribers to share your emails with their social networks, you’ll increase the reach of your message as well as overall brand awareness. More opens. More clicks. More conversions. Build your social media communityInclude “follow us” icons and incentives to join you on social sites (like Facebook or YouTube) in your emails. This provides subscribers with another channel to connect, network, and gather information from you.  Pinpoint influential brand ambassadorsThe more you interact with your audience and provide them with valuable content, the more they will spread the love, sharing your emails with their friends as well as tweeting and blogging about you. Give them something to talk about and they will help market your company for you. Grow your email databaseAre your emails shareworthy? By providing good content and an easy mechanism to share your emails – Share with Your Network (SWYN) – their friends will have the opportunity to sign up and receive future messages from you. It’s that easy.   Make your messages more powerful and effectiveGrow your email list with your social media fans and friends, and grow your social media communities with your email subscribers. The more you provide them, share with them, and talk with them, the more they will talk about you, validating your message.  All the cool kids are doing itDon’t get left behind. Email is the digital glue of social media, and these two channels will make your 2010 marketing strategy and goals more effective. Do your research, get to know best practices, and dive in. It’s time to walk the walk.
  • Extend the reach of your emailsBy allowing subscribers to share your emails with their social networks, you’ll increase the reach of your message as well as overall brand awareness. More opens. More clicks. More conversions. Build your social media communityInclude “follow us” icons and incentives to join you on social sites (like Facebook or YouTube) in your emails. This provides subscribers with another channel to connect, network, and gather information from you.  Pinpoint influential brand ambassadorsThe more you interact with your audience and provide them with valuable content, the more they will spread the love, sharing your emails with their friends as well as tweeting and blogging about you. Give them something to talk about and they will help market your company for you. Grow your email databaseAre your emails shareworthy? By providing good content and an easy mechanism to share your emails – Share with Your Network (SWYN) – their friends will have the opportunity to sign up and receive future messages from you. It’s that easy.   Make your messages more powerful and effectiveGrow your email list with your social media fans and friends, and grow your social media communities with your email subscribers. The more you provide them, share with them, and talk with them, the more they will talk about you, validating your message.  All the cool kids are doing itDon’t get left behind. Email is the digital glue of social media, and these two channels will make your 2010 marketing strategy and goals more effective. Do your research, get to know best practices, and dive in. It’s time to walk the walk.

SWYN (Share With Your Network): Email + Social SWYN (Share With Your Network): Email + Social Presentation Transcript