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Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
Towards a Framework for Visual Literacy Thinking
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Towards a Framework for Visual Literacy Thinking

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  • 1. Towards a Framework for Visual Literacy Instruction<br />David Jakes<br />
  • 2. Today…<br />Jakes.editme.com<br />
  • 3. Visual literacy is composed of three discrete skills:<br /> Navigating<br /> Evaluating<br /> Communicating<br />
  • 4. There is a biological basis for visual communication<br />
  • 5. 3.5 pounds or 1.6 kilograms<br />12 billion cells<br />
  • 6. 30,000<br />1,000,000<br />
  • 7. Emotion, depicted through visual means, sells the message…<br />
  • 8. “Communication is the transfer of emotion…”<br />Seth Godin<br />
  • 9. Photo from flickr/bill biggert<br />
  • 10. 6679 Polaroids, March 31, 1979 to October 25, 1997<br />Image from mentalfloss.com<br />
  • 11. Water buffalo<br />Water Buffalo Movie<br />
  • 12. Video obituary<br />The Last Word, Art Buchwald, literally…<br />
  • 13. <ul><li>Writing
  • 14. Accessing, evaluating and synthesizing media
  • 15. Project management
  • 16. Technical and computer use
  • 17. Understanding how to use intellectual property in an ethical and socially acceptable manner</li></li></ul><li>
  • 18. The most powerful producer of visual imagery is the individual, it’s you…<br />
  • 19. Photo by Eliot Ward of Adam Stacey<br />
  • 20. Image from America2050.com<br />
  • 21. Photo by Janis Krum<br />
  • 22. Nasa.gov<br />
  • 23.
  • 24. Instagr.am<br />
  • 25. Flickr and Facebook are two of the world’s largest photo sites. Which is bigger?<br />5.1 billion images on Flickr<br />2.5 billion per month on Facebook, 30 billion per year! pingdom<br />
  • 26. A day’s worth of content is uploaded into YouTube every minute.<br />YouTube serves 1 billion videos in a single day. pingdom<br />
  • 27.
  • 28. You have to share it.<br />
  • 29. “You are now defined by what you create, share, and allow others to mash up.” <br /> John Seely Brown<br />
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36. Creative Commons<br />
  • 37. Individuals must be capable of working in multiple mediums to create messages, in accordance with the principles of visual literacy.<br />
  • 38. Stories for Change<br />
  • 39. Create content in Google Earth<br />
  • 40. Photosynth<br />
  • 41.
  • 42.
  • 43.
  • 44. From Good.is<br />
  • 45. Image from fastcodesign.com<br />
  • 46. Image from fastcodesign.com<br />
  • 47. Many Eyes Visualizations<br />
  • 48.
  • 49.
  • 50. 10%<br />
  • 51. 35%<br />
  • 52. 65%<br />From Brain Rules, Dr. John Medina | See Multimodal Learning<br />
  • 53. Richard Mayer, Multimedia Learning<br />Information presentation vs. Cognitive guidance<br />
  • 54. Richard Mayer, Multimedia Learning<br />Multimedia Principle<br />Coherence Principle<br />Contiguity Principle<br />Signaling Principle<br />Personalization Principle<br />
  • 55.
  • 56.
  • 57. Visuals, when combined with other multimedia, provide individuals with a competitive voice.<br />
  • 58.
  • 59. True America, Digital Diplomacy Project<br />
  • 60. 179,997 views, 2,046 ratings and 2,500+ comments<br />
  • 61. Networks for sharing and collaboration extend that voice…<br />Courtesy of Gapingvoid.com<br />
  • 62. …and that voice forms the basis of community as a contributing member of a conversation.<br />
  • 63.
  • 64.
  • 65. Everyone can learn from each other, independent of time, space, place, and device.<br />

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