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Towards a Framework for Visual Literacy Thinking Presentation Transcript

  • 1. Towards a Framework for Visual Literacy Instruction
    David Jakes
  • 2. Today…
    Jakes.editme.com
  • 3. Visual literacy is composed of three discrete skills:
    Navigating
    Evaluating
    Communicating
  • 4. There is a biological basis for visual communication
  • 5. 3.5 pounds or 1.6 kilograms
    12 billion cells
  • 6. 30,000
    1,000,000
  • 7. Emotion, depicted through visual means, sells the message…
  • 8. “Communication is the transfer of emotion…”
    Seth Godin
  • 9. Photo from flickr/bill biggert
  • 10. 6679 Polaroids, March 31, 1979 to October 25, 1997
    Image from mentalfloss.com
  • 11. Water buffalo
    Water Buffalo Movie
  • 12. Video obituary
    The Last Word, Art Buchwald, literally…
  • 13.
    • Writing
    • 14. Accessing, evaluating and synthesizing media
    • 15. Project management
    • 16. Technical and computer use
    • 17. Understanding how to use intellectual property in an ethical and socially acceptable manner
  • 18. The most powerful producer of visual imagery is the individual, it’s you…
  • 19. Photo by Eliot Ward of Adam Stacey
  • 20. Image from America2050.com
  • 21. Photo by Janis Krum
  • 22. Nasa.gov
  • 23.
  • 24. Instagr.am
  • 25. Flickr and Facebook are two of the world’s largest photo sites. Which is bigger?
    5.1 billion images on Flickr
    2.5 billion per month on Facebook, 30 billion per year! pingdom
  • 26. A day’s worth of content is uploaded into YouTube every minute.
    YouTube serves 1 billion videos in a single day. pingdom
  • 27.
  • 28. You have to share it.
  • 29. “You are now defined by what you create, share, and allow others to mash up.”
    John Seely Brown
  • 30.
  • 31.
  • 32.
  • 33.
  • 34.
  • 35.
  • 36. Creative Commons
  • 37. Individuals must be capable of working in multiple mediums to create messages, in accordance with the principles of visual literacy.
  • 38. Stories for Change
  • 39. Create content in Google Earth
  • 40. Photosynth
  • 41.
  • 42.
  • 43.
  • 44. From Good.is
  • 45. Image from fastcodesign.com
  • 46. Image from fastcodesign.com
  • 47. Many Eyes Visualizations
  • 48.
  • 49.
  • 50. 10%
  • 51. 35%
  • 52. 65%
    From Brain Rules, Dr. John Medina | See Multimodal Learning
  • 53. Richard Mayer, Multimedia Learning
    Information presentation vs. Cognitive guidance
  • 54. Richard Mayer, Multimedia Learning
    Multimedia Principle
    Coherence Principle
    Contiguity Principle
    Signaling Principle
    Personalization Principle
  • 55.
  • 56.
  • 57. Visuals, when combined with other multimedia, provide individuals with a competitive voice.
  • 58.
  • 59. True America, Digital Diplomacy Project
  • 60. 179,997 views, 2,046 ratings and 2,500+ comments
  • 61. Networks for sharing and collaboration extend that voice…
    Courtesy of Gapingvoid.com
  • 62. …and that voice forms the basis of community as a contributing member of a conversation.
  • 63.
  • 64.
  • 65. Everyone can learn from each other, independent of time, space, place, and device.