Business Branding

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Building a Business Brand

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Business Branding

  1. 1. BUILD A BUSINESS BRAND influence customer perceptions watch your business grow
  2. 2. <ul><li>Branding & marketing help you stand out from the crowd. </li></ul>
  3. 3. It makes you more appealing to your customers
  4. 4. <ul><li>but…if everyone is doing it…how can you stand out? </li></ul>
  5. 5. <ul><li>easy, find out what your customer really values – and make it an integral part of your brand. </li></ul>
  6. 6. <ul><li>Despite all your marketing and advertising, the customer will form their own picture of your brand. </li></ul><ul><li>To do this they will measure what they expect against what they experience. </li></ul>
  7. 7. <ul><li>If the experience doesn't measure up it can turn this… </li></ul>
  8. 8. <ul><li>into this. </li></ul>
  9. 9. Customer perceptions of your brand are influenced more strongly by their experience and the experience of others, than in any other way.
  10. 10. <ul><li>A strong business brand forms a solid foundation for your operations </li></ul>It provides you and your staff with purpose and credibility. It is instantly recognised by the customer
  11. 11. Brand development is the cornerstone to your marketing After that, your logo, marketing materials and visuals are what show off your brand to it’s best effect.
  12. 12. Now, all you need is the right time and place to deliver your message… to the right audience.
  13. 13. Sounds easy! How do you get it all together then?
  14. 15. Fresh eyes for your business. We discover gems, find solutions, and polish it all up.
  15. 16. Creative ideas. We present your brand in a unique, memorable and coordinated package.
  16. 17. Targeted Marketing. We find your customers and grab their attention.
  17. 18. Business Branding ● Creative Design ● Web Design ● Seminars & Workshops www.divinebranding.com.au www.divinebranding.com.au/blog Watch for more Divine Presentations on this site!

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