Although there has been revolution in the luggage industry where newer materials have replaced the older ones, leading to better aesthetics, lower cost and enhanced security, there is no denying the fact that the old fashioned treasure boxes still hold their fort as precious and most desired products. The trend that shows their declining sales is true, but at Distinctive Concepts Inc., we have tried to identify the reasons for which this is so.

1. Traditional cedar boxes and trays remain at the top of desired
products for the niche clientele
Although there has been revolution in the luggage industry where newer materials have replaced
the older ones, leading to better aesthetics, lower cost and enhanced security, there is no denying
the fact that the old fashioned treasure boxes still hold their fort as
precious and most desired products. The trend that shows their
declining sales is true, but at Distinctive Concepts Inc., we have
tried to identify the reasons for which this is so.
Among the reasons is the need to have lighter luggage items. In
recent times, human migration has increased like never before,
owing to globalization. People now are freer to move out of their
homes in search of fortune. This has resulted in the need for
lighter materials that are easy to shift and carry. In this
respect, the old Dorm Furnitures Trunk lags behind. Being
made out of pure high quality wood, there is least chance
that they can be made lighter. Another reason is their skyhigh price. Since their richness in look comes from the
graininess of the wood that is used, hence, it is basically
meaningless to use the varieties of wood that are inferior in
quality. Hence, the price remains high and today where there is the feeling of economic recession
and people have diminishing disposable income at hand, it is impractical to expect many people
going for the traditional treasure boxes.
However, while we studied the nose-diving trends in our research at
Distinctive Concepts Inc., we also found out another truth that was
encouraging enough! It was this that even today most people desire the
cedar box and Cube Cedar Tray as much as they did earlier. Today, it has
not remained an article of regular use, but has transformed into an item of
high status! Thus, only the people who have a permanent home and do not
require frequent moving, and the pretty wealthy families, are still ready to
die for these treasure boxes. The clientele has undergone the change, but the demand remains.
Hence, we decided to offer these unique products with the traditional touch to our band of loyal
and niche customers. There are no questions of them being less durable, and with our finesse, the
finishing of the articles are above question.