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Week9
 

Week9

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    Week9 Week9 Presentation Transcript

    • Chapter 9 Electronic Commerce Software
    • Electronic Commerce Software Basics
      • Dependent on :
        • The expected size of the enterprise and its projected traffic and sales
        • Budget
      • Decide :
        • Your target commerce audience.
        • Use a full-service ISP or host the electronic commerce site in-house.
    • Electronic Commerce Software Components
      • 4 components :
        • Catalog display
        • Shopping cart capabilities
        • Transaction processing
        • Tools
          • to populate the store catalog
          • to maintain the catalog
          • to create and edit other site content
    • Catalog Display
      • A small commerce site can have a simple catalog, which is a static listing of goods and services.
      • Larger catalogs have photos of items, descriptions, and a search feature.
      • For example, “MP3.com” is a large commerce site and “Women in Music” is a small site.
    • Shopping Cart
      • Online forms were used for online shopping.
      • A new way of online shopping is by using shopping carts.
      • SalesCart is one company that makes this type of shopping cart software.
    • Forms-Based Method
    • Electronic Shopping Cart
    • Transaction Processing
      • Transaction processing occurs when the shopper proceeds to the virtual checkout counter.
      • Software needs to calculate price, volume discounts, sales tax, and shipping costs.
      • Some electronic commerce software - provides connections to accounting software so that Web sales can be entered simultaneously - handled by a separate type of software called middleware – eg. Of vendors include BEA Systems, Broadvision, Digital River, and IBM Tivoli Systems.
    • Electronic Commerce Tools
      • Web hosts – provide infrastructure, computer networks, routers, switches and high speed Intrenet connection – for a monthly fee
      • Inexpensive storefronts are offered by established portals, such as Yahoo!
      • Advantage of Web host over self hosting – reliabel server, reasonable costs, great functionality, full-time technical support
    • Questions
      • Q. What are the four key components of electronic commerce software?
      • Q. What does a shopping cart do?
      • Q. What are the four types of Web hosting services?
    • Commerce Hosting Services
      • The total cost of setting up your own in-house Web commerce site is expensive.
      • Web hosting services allow businesses to start electronic commerce inexpensively.
      • Web hosting services provide all the services that an ISP does.
    • Basic Electronic Commerce Software Packages
      • Basic packages - free or low-cost electronic commerce software supplied by the Web host for building electronic commerce sites that will be kept on the host’s server.
      • Services in this category usually cost less than a few hundred US dollars per month, and the software is available on the host site, allowing companies to immediately begin building and storing a storefront on the host’s server.
    • Basic Host Services
      • Hosting services in this class offer adequate space for a Web store and for forms-based shopping
      • Do not provide shopping carts.
      • Do not include transaction-processing.
      • Examples of hosts are BizLand.com and HyperMart.
      • Customer purchase transactions are handled by e-mail in this host service.
      • Too many banner advertisements.
    • Shared Mall-Style Hosting
      • Shared hosting sites provide online stores with good services, good Web creation tools, and little or not banner advertising clutter.
      • Charge a monthly fee, a setup fee, and charge a percentage for fixed amount for each customer transaction.
      • Mall-style hosts provide shopping cart software or the ability to use another vendor’s shopping cart software.
      • Mall-style hosting also offers transaction-processing through one of a few merchant services.
      • Allow customers to choose to purchase their goods and services with a credit card, electronic cash, or other form of payment.
      • Examples of Web hosts - Bigstep, Yahoo! Store, FedEx eCommerce Builder, and eBay Stores.
    • Midrange Packages
      • Midrange packages allow the merchant to have explicit control over merchandising choices, site layout, internal architecture, and remote and local management options.
      • Midrange software - connectivity with database systems and the store’s catalog information.
      • Examples : INTERSHOP enfinity, WebSphere, and Commerce Server 2000.
    • Solutions for Large Firms
      • Enterprise-level commerce software = e-business software.
      • E-business software interacts with a wide variety of existing back office systems, including database, accounting, and ERP systems.
      • An enterprise-scale solution requires:
        • a Domain Name Server (DNS)
        • an SMTP system to handle e-mail
        • an HTTP server
        • an FTP server for upload and download capabilities
        • a database server
      • Examples of e-business systems - IBM’s WebSphere Commerce Suite, Pro Edition, Netscape’s Netscape CommerceXpert, Oracle’s iStore, Pandesic Web Business solution (Intel and SAP)
    • Typical Large e-Business System Architecture
    • Latihan
      • Pilih mana-mana laman Web e-dagang tempatan & lihat sama ada ianya mempunyai 4 komponen perisian e-dagang yang sepatutnya. Komen.