Passbook and mobile shops for trade fairs
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Passbook and mobile shops for trade fairs

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Showing how trade fairs can profit from mobile shops and Passbook for their ticketing. FairMate delivers solutions for trade fairs to manage visitors.

Showing how trade fairs can profit from mobile shops and Passbook for their ticketing. FairMate delivers solutions for trade fairs to manage visitors.

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 Passbook and mobile shops for trade fairs Passbook and mobile shops for trade fairs Presentation Transcript

  • Passbook and Mobile Shops for Trade Fairs
  • 2 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs  Introduction  What is Passbook?  What is FairMate  Integration of Passbook into the ticket sales process  Examples Overview
  • 3 Introduction
  • 4 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Introduction (1/2) – Mobile Marketing
  • 5 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Introduction (2/2) – Mobile Marketing  Mobile devices aren't just smartphones – everyhing goes mobile!  No device is closer to the consumer than a mobile device. Thus high potential for individual approach and intense dialogue. → Trade fairs should use mobile shops and innovative mobile marketing with Passbook!
  • 6 What is Passbook?
  • 7 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs What is Passbook (1/2)?  Passbook is an application developed by Apple to collect virtual objects like tickets and boarding passes in one place.  These tickets can be transferred directly via the app, via e-mail or from a website.  Passbook can be used on other smartphone operating systems as well (Android, Blackberry)
  • 8 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs What is Passbook (2/2)?  With Passbook, trade fairs can reach their audience directly and on a more personal level  Visitors automatically receive a greeting as soon as they reach the vicinity of the event  The ticket's QR code will show up on the screen of the user's device at the entrance. There is no need to go searching for the ticket on the smartphone.
  • 9 What is FairMate?
  • 10 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs What is FairMate? (1/2) FairMate is a complete visitor management system with an online shop, a mobile shop, Passbook integration, on site cashier systems, admission control, ticket counters and tools for live statistics. www.fairmate.eu
  • 11 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs What is FairMate? (2/2)  Online Shop, extreme flexible and configureable by customers with integrated CMS-System on top.  Mobile Shop, as stand alone, or in addition to the online version.  both versions support multiple widely established ticket types and deliver options like E-mail, Passbook, SMS
  • 12 Integration of Passbook into the ticket sales process
  • 13 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Integration of Passbook into the ticket sales process (1/3) – The process Ticket sale Ticket via SMS Get the ticket on your smartphone with Passbook Print out your ticket Open your ticket on the smartphone via e-mail NEW! Ticket via e-mail
  • 14 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Integration of Passbook into the ticket sales process (2/3) – Details FairMate Online Shop On the smartphone
  • 15 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Integration of Passbook into the ticket sales process (3/3) – Details  Explanation of what Passbook is for all customers of the online shop  Customers using an older iPhone will be kindly asked to update their software  Intelligent integration of Passbook into the FairMate Mobile Shop  Support for Passbook on other mobile operating systems through PassWallet
  • 16 Examples
  • 17 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Examples (1/3) - Details  We can adapt your assets (text and images) for the Passbook ticket  Space available for advertising purposes is limited by technical means
  • 18 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Examples
  • 19 / 19 © dimedis GmbH 2013 ~ Passbook and mobile shops for trade fairs Interested? Please let us know! Contact Ibrahim Mazari Head of PR imazari@dimedis.de +49 (0) 221 – 921 260 52 www.dimedis.eu Www.fairmate.eu dimedis GmbH Dillenburger Straße 83 51105 Cologne Managing Director: Wilhelm Halling