Digital Marketing Workshop for Corporates

Digital Marketing Workshop “Promote Brand | Engage with Customers | Generate Leads n Sales”

DIGITAL MARKETING WORKSHOP Digital Marketing Workshop WHY DIGITAL MARKETING? Are you serious about building and promoting your brand online? Interested in generating online leads and sales? Want to build a live and engaging community around your brand? Ultimately, scale up your revenues & profits and move ahead of your competition! Digital Marketing can be your answer! It is the new paradigm in which Marketing is done today. Let us empower and enable you to unleash the potential of Digital Marketing for your business. And, in the process, help you ensure that your people have acquired the right skills to take charge of your brand and business in the Digital World. WHO SHOULD ATTEND? • CXO’s • Sales & Marketing Team • Advertising & Branding Team • Product Managers • PR & Communications Team • Digital Marketing Team • CRM Team • Web Development & Design Team KEY PROMISES OF THE WORKSHOP • Why should a Business care about Digital Media (Case Studies)? • Strategic Overview of various Digital Marketing Avenues - SEO, PPC and SMM • How to Develop and Execute Digital Marketing Strategy? • How to Build and Promote Brand in the Digital World? • How to Leverage Digital Marketing for Online Lead Generation? http://www.digitalvidya.com | info@digitalvidya.com

DIGITAL MARKETING WORKSHOP • How to Measure and Improve ROI in Digital Marketing (including Social Media)? • Digital Marketing Toolbox to move Rapidly and Profitably against Competition Please note that a week before the Workshop, we will send you the business understanding document to have a better understanding of your business objectives and review your current digital marketing strategy. WHY DIGITAL VIDYA’S WORKSHOPS? • Led by Digital Marketing thought Leaders with over 10+ years of industry Experience • Customized to Your Business Objectives • Hands-on Experience with Relevant Case Studies OTHER WORKSHOPS FOR CORPORATIONS • How to do Lead Generation using Social Media? • Online Branding and Community Building via Social Media • Branding, Lead Generation and Sales using SEO (Search Engine Optimization) • Lead Generation and Sales using Online Advertising (including PPC) • How to Manage and Build your Reputation Online? • How to do Effective Recruitment using Social Media? Please do share your requirements with us and we will be happy to customize a workshop for you - in either 1 day or 2 days format. We can also create a training program for ongoing digital marketing competency development for your organization. WHAT DID OUR CORPORATE CUSTOMERS SAY ABOUT US? “It was a great program - an eye opener.” - VAK (Head of Marketing, Intuit India) (Bangalore) http://www.digitalvidya.com | info@digitalvidya.com

DIGITAL MARKETING WORKSHOP “Would love to attend more sessions” - Khyati Bhatia (Asst. Mgr, Candid Marketing) (Delhi, Mumbai, Bangalore) Over 500 professionals including CXOs from various corporations across India have been benefitted from our workshops. Here are some of the attendee companies: CONTACT US Pradeep Chopra Co-founder & CEO, Digital Vidya Email: pradeep@digitalvidya.com Cell: 09810762902 http://www.digitalvidya.com | info@digitalvidya.com

DIGITAL MARKETING WORKSHOP WORKSHOP LEADERS Pradeep Chopra “Pradeep spoke on Online Marketing at various sessions at NASSCOM including India Leadership Forum. He has always amazed the audience with his excellent presentation skills, in depth expertise and passion for Online Marketing.” - Avinash Raghava (Manager North India, NASSCOM) “Pradeep is perhaps one of the most interesting & dynamic Internet marketing professionals that I have come across.” - Digbijoy Shukla (ex Associate Director, TiE & Co-founder, TenMarks) Among the pioneers of Digital Marketing in India, Pradeep has been part of the Internet Industry since 1999. He is a Co-founder and CEO of Digital Vidya, India’s premier Digital Marketing training company. As a Digital Marketing evangelizer, Pradeep empowers & enables CXOs, Sales & Marketing Professionals, and Digital Marketing professionals to leverage Digital Marketing for their organizations. Till Oct 2009, he was one of the co-founders of OMLogic Consulting, one of the India’s leading Digital Marketing companies. Prior to OMLogic, Pradeep was a co- founder of Whizlabs Software, an IT education company, where he built a global brand (using Digital Marketing) for which Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004. Pradeep is an international speaker & an author on Digital Marketing & Entrepreneurship. His previous speaking assignments include speaking at Search Engine Strategies (USA), Global Entrepolis @ Singapore, NASSCOM India Leadership Forum, TiE and Web Innovation conferences. He also writes about Entrepreneurship and Digital Marketing for Wall Street Journal India. A graduate from IIT Delhi, Pradeep is a core group member of TiE Delhi’s Special Interest Group on Internet. He is also a part of the Global Committee at SEMPO (Search Engine Marketing Professional Organization), a non-profit that nurtures the growth of Search Engine Marketing globally. His obsession for Internet has led him to believe that the Internet connectivity is more important than the water supply :). Kapil Nakra “Kapil knows online domain really well and understands what it takes to not only bring prospective clients to you but to convert them into quality leads as well.” - Raj Singhal (Co-founder & COO, BrickRed Technologies) “Kapil’s ability to think out of bix is a tremendous asset.” - Suresh Arora (Co-founder and Chief Mentor, OMLogic) Kapil Nakra is a first generation Serial Entrepreneur. He is a Co-founder of Digital Vidya, India’s premier Digital Marketing training company. As a pioneer of Digital Marketing in India, Kapil has grown along with the Internet Industry as a User, a http://www.digitalvidya.com | info@digitalvidya.com

DIGITAL MARKETING WORKSHOP Service Provider and now as an Educator. Earlier, Kapil co-founded OMLogic Consulting, one of India’s leading Digital Marketing companies. As CEO of OMLogic, Kapil played an instrumental role in OMLogic’s growth from May 2007 to Oct 2009. He started his entrepreneurial journey in 2000 when he started his 1st venture, Whizlabs Software. At Whizlabs, he pioneered the efforts in building online market for Whizlabs’ assessment solutions for enterprises, and helped Whizlabs acquire over 100 Enterprise Customers including blue chip accounts such as Cisco purely using Digital Marketing. Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004. Kapil is known for his simplistic and inquisitive leading style, which motivates people to think out-of-the-box. It goes without that saying that Kapil has a deep passion for Entrepreneurship and Digital Marketing. He is a regular speaker at various Digital Marketing conferences and his previous speaking engagements include speaking at SearchCamp and OMCAR. Gayatri Buddha “Gayatri is one of the very few people who remain professional & focused at the top without forgetting the basics. ” - Deep Bajaj (Director Alliances, Thyme Advertising) “Vast Knowledge and Experience behind her.” - Romsha Singh (Assistant Manager, Candid Marketing) Among the first wave of Internet professionals in India, Gayatri Buddha has been associated with the industry since 1999. A marketing professional with over 13 years of experience in both print and new media, she was part of the core team that launched two eminent online brands in India Monster.com and MakeMyTrip.com. Having used both offline and online medium extensively, she has a wider understanding of the entire spectrum of media. In her current role - She advises digital companies on how to build their brands and helps brick and mortar organizations to get started on digital media. Because promotions help in sales and brands are built on trust she is passionate about responsible marketing and advocates transparency in communication. http://www.digitalvidya.com | info@digitalvidya.com

Digital Marketing Workshop for Corporates

by Digital Vidya on Jun 21, 2010

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