Wake Up From Content Slump With Content Curation
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Wake Up From Content Slump With Content Curation

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Content curation can fill an empty content well full of fresh, engaging content while positioning your brand as a well-trusted expert in your niche. It's nothing new, but many brands still don’t ...

Content curation can fill an empty content well full of fresh, engaging content while positioning your brand as a well-trusted expert in your niche. It's nothing new, but many brands still don’t know how to take advantage of its many benefits.

This presentation will teach you:

- The benefits of content curation
- How to supplement your content strategy
- Brands and bloggers that master content curation
- Tools to help you get started today

Watch the full recording of this presentation here: http://connect.relevance.com/content-curation-video

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Wake Up From Content Slump With Content Curation Presentation Transcript

  • 1. Wakefrom Content Slump with Content Curation Emily Bailey SS MARKETING COORDINATOR Up Chad Pollitt VP of Audience
  • 2. CONTENT Burnout
  • 3. What is Content Curation?
  • 4. What is Content Curation? W h ywaste time reading articles writing them?
  • 5. According to Mashable, every minute of every day . . .
  • 6. According to Mashable, every minute of every day . . . 347 WordPress blogs are published
  • 7. According to Mashable, every minute of every day . . . 347 WordPress blogs are published 48 hours of youtube videos are uploaded
  • 8. According to Mashable, every minute of every day . . . 347 WordPress blogs are published 48 hours of youtube videos are uploaded . . . and 571 websites are launched
  • 9. “The amount of available web-based contentis doubling every 9 months” – Mark Schaefer
  • 10. Credibility A A
  • 11. Trust E E
  • 12. Loyalty A A
  • 13. Educate E E
  • 14. ReciprosityA
  • 15. Improves Brand Voice
  • 16. Increases Brand Awareness
  • 17. Inspires & Delights
  • 18. Supplement Your Content Strategy with Curation
  • 19. Doing it Right Brands
  • 20. SEO concerns?
  • 21. Curation is nothing new, but finding relevant and unique content is time consuming and often costly.
  • 22. Tools to get started B B
  • 23. List.ly
  • 24. scoop.it!
  • 25. feed.ly
  • 26. Klout
  • 27. swayy
  • 28. Prismatic
  • 29. storify
  • 30. other tools we use ... - Inbound.org - ShareBloc - Blogger Link Up - GrowthHackers - HackerNews - Netcurate - FlipBoard - Buffer
  • 31. Still not Convinced?
  • 32. 483 views
  • 33. 5,600 views
  • 34. bit.ly/51thingsmom Available on