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Wake Up From Content Slump With Content Curation
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Wake Up From Content Slump With Content Curation

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Content curation can fill an empty content well full of fresh, engaging content while positioning your brand as a well-trusted expert in your niche. It's nothing new, but many brands still don’t know …

Content curation can fill an empty content well full of fresh, engaging content while positioning your brand as a well-trusted expert in your niche. It's nothing new, but many brands still don’t know how to take advantage of its many benefits.

This presentation will teach you:

- The benefits of content curation
- How to supplement your content strategy
- Brands and bloggers that master content curation
- Tools to help you get started today

Watch the full recording of this presentation here: http://connect.relevance.com/content-curation-video

Published in: Internet, Marketing

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Transcript

  • 1. Wakefrom Content Slump with Content Curation Emily Bailey SS MARKETING COORDINATOR Up Chad Pollitt VP of Audience
  • 2. CONTENT Burnout
  • 3. What is Content Curation?
  • 4. What is Content Curation? W h ywaste time reading articles writing them?
  • 5. According to Mashable, every minute of every day . . .
  • 6. According to Mashable, every minute of every day . . . 347 WordPress blogs are published
  • 7. According to Mashable, every minute of every day . . . 347 WordPress blogs are published 48 hours of youtube videos are uploaded
  • 8. According to Mashable, every minute of every day . . . 347 WordPress blogs are published 48 hours of youtube videos are uploaded . . . and 571 websites are launched
  • 9. “The amount of available web-based contentis doubling every 9 months” – Mark Schaefer
  • 10. Credibility A A
  • 11. Trust E E
  • 12. Loyalty A A
  • 13. Educate E E
  • 14. ReciprosityA
  • 15. Improves Brand Voice
  • 16. Increases Brand Awareness
  • 17. Inspires & Delights
  • 18. Supplement Your Content Strategy with Curation
  • 19. Doing it Right Brands
  • 20. SEO concerns?
  • 21. Curation is nothing new, but finding relevant and unique content is time consuming and often costly.
  • 22. Tools to get started B B
  • 23. List.ly
  • 24. scoop.it!
  • 25. feed.ly
  • 26. Klout
  • 27. swayy
  • 28. Prismatic
  • 29. storify
  • 30. other tools we use ... - Inbound.org - ShareBloc - Blogger Link Up - GrowthHackers - HackerNews - Netcurate - FlipBoard - Buffer
  • 31. Still not Convinced?
  • 32. 483 views
  • 33. 5,600 views
  • 34. bit.ly/51thingsmom Available on

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