Technology: How do you extend the Superbowl?

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Technology: How do you extend the Superbowl?

  1. 1. A shift is upon us....
  2. 2. CONSUMERS NOW WANT TOENGAGE EVERYWHERE AT ANYTIME
  3. 3. Chevy Camaro – Miss Evelyn http://youtu.be/TCaCNz0Vml8 VW Passat – Darth Vadar http://youtu.be/R55e-uHQna0
  4. 4. 1,507,203 43,568,588
  5. 5. During the Super Bowl, mobilesearches on:GoDaddy increased 315x compared to38x on desktopChrysler spiked 102x compared to 48xon desktop
  6. 6. Super computers ineveryone s hands By the end of 2011 52% of Australians will have a Smartphone Nearly half of all Australian smartphone users are dual screening
  7. 7. POSSIBILITIES LIE IN PLATFORMS
  8. 8. GOOGLE+ HANGOUTShttp://youtu.be/AwULXJlOxOU
  9. 9. GOOGLE+ HANGOUTS Daria Musk http://youtu.be/elkaaeVKMyU
  10. 10. GOOGLE+ HANGOUTSNew Daria Musk Hangout Platform http://youtu.be/5xq3rUpgnv4
  11. 11. GOOGLE+ HANGOUTS Black Eyed Peas Concert http://youtu.be/edk2ZcW2GnQ
  12. 12. GOOGLE+ HANGOUTS Michael Dell Using Hangouts http://youtu.be/XT8H2Zcsk1A
  13. 13. GOOGLE+ HANGOUTSArchbishop Desmond Tutu and The Dalai Lama http://youtu.be/1_HqVFEzY2U
  14. 14. Online content consumption has evolved
  15. 15. Mobile is always with us
  16. 16. New platforms are only limited byyour imagination

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